Q01
Long Text
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ICP Validation & Purchase-Readiness Survey
Validates ideal customer profile assumptions by mapping tool triggers, value drivers, and purchase signals across founder and operator segments. Designed for B2B startups refining go-to-market targeting.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
27 questions · ~4 min
Q02
Long Text
Which stage best describes your venture today?
Q03
Multiple Choice
Which types of tools are in your current stack? Select all that apply.
Q04
Long Text
How important is ease of use and learning curve when evaluating a new tool?
Q05
Long Text
What monthly budget would you realistically allocate for a tool like this (USD)?
Q06
AI Interview
We'd love to understand more about your experience evaluating and selecting business tools. An AI moderator will ask you a couple of follow-up questions based on your earlier responses.
Q07
Long Text
Where is your business primarily based?
Q08
Long Text
Thank you for completing this survey! Your responses will help us build a better product experience for founders and operators like you. We appreciate your time.
Q09
Long Text
What is your role in selecting tools for your business?
Q10
Multiple Choice
Which events typically trigger you to look for a new tool? Select all that apply.
Q11
Long Text
How important is integration with your existing tools?
Q12
Long Text
When do you expect to adopt or switch to a tool like this?
Q13
Long Text
Based on your responses throughout this survey, is there anything else you'd like to share about your tool needs or preferences?
Q14
Long Text
What is your current team size (including yourself)?
Q15
Multiple Choice
In the past 3 months, have you used any business management or productivity tools?
Q16
Long Text
How important is automation of repetitive tasks?
Q17
Multiple Choice
Which criteria would most influence your final choice? Select up to three.
Q18
Long Text
Which industry best describes your business?
Q19
Long Text
How important is price and overall value for money?
Q20
Long Text
In one or two sentences, how would you know a new tool is working for you after 30 days?
Q21
Long Text
How long have you been working on your current venture?
Q22
Long Text
How important is customer support and documentation quality?
Q23
Long Text
What is your age?
Q24
Long Text
How important is mobile-first access?
Q25
Long Text
What is your gender?
Q26
Long Text
How important are analytics and performance visibility?
Q27
Long Text
Please rank the following desired outcomes from most to least important to you.
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.