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Cookie Consent Banners & Privacy Preferences Survey (GDPR)

Learn how visitors interpret cookie consent banners and use privacy preference centers. Reduce friction, boost opt-ins, and ensure GDPR/CMP compliance.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Sample Survey Items

Q1
chat message
Welcome! This short survey asks about your recent experiences with consent banners and privacy preference centers. There are no right or wrong answers—please answer based on your own experience.
Q2
dropdown
In the last 30 days, how often did you encounter cookie/consent banners on websites?
Q3
multiple choice
Which devices did you use for web browsing in the last 30 days? Select all that apply.
  • Desktop or laptop
  • Mobile phone
  • Tablet
Q4
short text
In one sentence, what do you think a consent banner is primarily for?
Max 100 chars
Q5
matrix
Imagine a banner says: "We and partners use cookies for analytics, ads, and to improve your experience. Choose Accept all, Reject non-essential, or Manage settings." Please rate your agreement with the statements below.
Q6
multiple choice
Which controls have you seen on consent banners in the last 30 days? Select all that apply.
  • Accept all
  • Reject all
  • Reject non-essential
  • Manage settings
  • Choose by purpose (e.g., analytics, ads)
  • Choose by vendor/partner
  • Save and exit
  • Remind me later
Q7
opinion scale
On most sites you visited recently, how easy was it to find a clear "Reject" option on the banner?
Q8
multiple choice
In the last 30 days, did you open a site's privacy preference center/settings panel?
  • Yes, on multiple sites
  • Yes, on one site
  • Not in the last 30 days
  • I'm not sure
Q9
multiple choice
When in a preference center, what did you try to do? Select all that apply.
  • Turn off advertising
  • Turn off analytics/measurement
  • Set choices by purpose/category
  • Set choices by vendor/partner
  • Withdraw consent
  • Delete or reset choices
  • View partner list
  • Download or request my data
  • Save choices
Q10
rating
Overall, how much control did you feel you had over data collection on most sites you visited recently?
Q11
matrix
Thinking about banners and preference centers you used in the last 30 days, rate your agreement with the following:
Q12
ranking
Please rank what matters most to you in a consent interface (top = most important).
Q13
dropdown
What is your age group?
Q14
multiple choice
Which of the following best describes your gender?
  • Woman
  • Man
  • Non-binary / gender diverse
  • Prefer not to say
Q15
dropdown
Where do you currently live?
Q16
dropdown
What is the highest level of education you have completed?
Q17
multiple choice
What is your current employment status?
  • Employed full-time
  • Employed part-time
  • Self-employed
  • Student
  • Unemployed and seeking work
  • Not seeking work
  • Retired
  • Homemaker / caregiver
  • Prefer not to say
Q18
opinion scale
How comfortable are you changing privacy settings on websites?
Q19
multiple choice
Attention check: To confirm you're paying attention, please select "Prefer not to say" below.
  • Strongly disagree
  • Disagree
  • Neither
  • Agree
  • Prefer not to say
Q20
long text
Finally, what one change would most improve consent banners or preference centers for you?
Max 600 chars
Q21
ai interview
AI Interview: 2 Follow-up Questions on Consent and Preference Choices
AI Interview
Q22
chat message
Thank you for your time—your feedback helps improve transparency and control.

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Cookie Consent Banners & Privacy Preferences Survey (GDPR) - Survey Template | QuestionPunk