Where do you primarily shop with us?
- Mobile app
- Mobile web browser
- Desktop website
- Tablet app
In the past 30 days, about how many visits did you make?
- 1–3 visits
- 4–9 visits
- 10–19 visits
- 20 or more visits
In the past 30 days, how often did you do each of the following?
Allocate 100 points across the items that most keep you coming back.
Thinking about the last 7 days, describe a moment when we saved you time or money.
Max 600 chars
How helpful were our alerts/notifications in the last 30 days?
Which one of these options did you use most in the last 30 days?
- Price alerts or back-in-stock
- Guest checkout
- Live chat or help
- Store pickup or same-day delivery
Attention check: Please select "I am paying attention."
- I am paying attention
- I am not paying attention
- Prefer not to say
How likely are you to keep using us over the next 3 months?
On average, how many orders do you place per month here?
In the last 3 months, have you recommended us to someone?
What would most increase your likelihood to keep using us?
Max 600 chars
What moments make it worth returning to shop with us?
Max 600 chars
What is your gender identity?
- Woman
- Man
- Non-binary
- Prefer to self-describe
- Prefer not to say
Where do you live?
- United States
- Canada
- United Kingdom
- Australia
- India
- Other
How long have you had an account with us?
- Less than 3 months
- 3–11 months
- 1–2 years
- 3+ years
About how often do you shop online (any retailer)?
- Daily
- A few times per week
- About once per week
- A few times per month
- About once per month or less
Any other feedback you want to share to help us improve?
Max 600 chars
AI Interview: 2 Follow-up Questions on retention drivers
Thank you for participating—your feedback helps us improve.