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E-Commerce Power User Retention & Churn Survey

Measures behavioral patterns, value perceptions, and retention intent among high-frequency e-commerce shoppers to identify churn risk factors and inform loyalty strategy.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Template Overview

22

Questions

AI-Powered

Smart Analysis

Ready-to-Use

Launch in Minutes

This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.

Sample Survey Items

Q1
Chat Message
Welcome! Thank you for taking part in this survey about your online shopping experience with us. This survey is voluntary and you may stop at any time. There are no right or wrong answers—we are interested in your honest opinions. Your responses will be kept confidential and reported only in aggregate. The survey takes approximately 6–8 minutes to complete.
Q2
Multiple Choice
Have you made at least 3 purchases with us in the past 3 months?
  • Yes
  • No
Q3
Multiple Choice
How long have you had an account with us?
  • Less than 3 months
  • 3–11 months
  • 1–2 years
  • 3+ years
Q4
Multiple Choice
Across all online retailers, approximately how often do you shop online?
  • Daily
  • A few times per week
  • About once per week
  • A few times per month
  • About once per month or less
Q5
Multiple Choice
Which platform do you use most often to shop with us?
  • Mobile app
  • Mobile web browser
  • Desktop website
  • Tablet app
  • Other (please specify)
Q6
Multiple Choice
In the past 30 days, approximately how many times did you visit our site or app?
  • 1–3 visits
  • 4–9 visits
  • 10–19 visits
  • 20 or more visits
Q7
Ranking
Please rank the following activities from most frequent (top) to least frequent (bottom) based on your behavior in the past 30 days.
Drag to order (top = most important)
  1. Browsed or compared products
  2. Completed a purchase
  3. Used search or filters to find items
  4. Checked order or delivery status
  5. Read product reviews or ratings
  6. Used a coupon, deal, or loyalty reward
Q8
Multiple Choice
Which of the following features did you use most in the last 30 days?
  • Price alerts or back-in-stock notifications
  • Guest checkout
  • Live chat or customer support
  • Store pickup or same-day delivery
  • None of these
  • Other (please specify)
Q9
Ranking
Please rank the following from most important (top) to least important (bottom) in keeping you coming back to shop with us.
Drag to order (top = most important)
  1. Competitive prices
  2. Fast or free shipping
  3. Wide product selection
  4. Easy returns and refunds
  5. Personalized recommendations
  6. Loyalty rewards or exclusive discounts
Q10
Opinion Scale
If you received alerts or notifications from us in the last 30 days, how helpful were they?
Range: 1 7
Min: Not at all helpfulMid: NeutralMax: Extremely helpful
Q11
Long Text
Thinking about the last 7 days, describe a moment that stood out in your experience shopping with us—positive or negative.
Max chars
Q12
Opinion Scale
How likely are you to continue shopping with us over the next 3 months?
Range: 1 7
Min: Very unlikelyMid: NeutralMax: Very likely
Q13
Opinion Scale
How likely are you to recommend us to a friend or colleague?
Range: 1 7
Min: Very unlikelyMid: NeutralMax: Very likely
Q14
Dropdown
In a typical month, about how many orders do you place with us?
  • 1 order
  • 2–3 orders
  • 4–5 orders
  • 6–9 orders
  • 10 or more orders
Q15
Multiple Choice
In the last 3 months, have you recommended us to a friend, family member, or colleague?
  • Yes
  • No
Q16
Long Text
What is the single most important change we could make to keep you shopping with us?
Max chars
Q17
AI Interview
We'd like to understand more about what keeps you coming back—and what might cause you to shop elsewhere. Please share your thoughts and our AI moderator will ask a few follow-up questions.
AI InterviewLength: 3Personality: [Object Object]Mode: Fast
Reference questions: 6
Q18
Long Text
Based on your responses in this survey, is there anything else you would like to share about your experience shopping with us?
Max chars
Q19
Dropdown
Which age range best describes you?
  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65 or older
  • Prefer not to say
Q20
Multiple Choice
What is your gender identity?
  • Woman
  • Man
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q21
Dropdown
In which country do you currently reside?
  • United States
  • Canada
  • United Kingdom
  • Australia
  • India
  • Germany
  • France
  • Brazil
  • Other (please specify)
Q22
Chat Message
Thank you for completing this survey. Your responses will be used in aggregate to improve our shopping experience. We appreciate your time!

Frequently Asked Questions

What is QuestionPunk?
QuestionPunk is a lightweight survey platform for live AI interviews you control. It's fast, flexible, and scalable—adapting every question in real time, moderating responses across languages, letting you steer prompts, models, and flows, and even generating surveys from a simple prompt. Get interview-grade insight with survey-level speed across qual and quant.
How do I create my first survey?
Sign up, then decide how you want to build: let the AI generate a survey from your prompt, pick a template, or start from scratch. Choose question types, set logic, and preview before sharing.
How can I share surveys with my team?
Send a project link so teammates can view and collaborate instantly.
Can the AI generate a survey from a prompt?
Yes. Provide a prompt and QuestionPunk drafts a survey you can tweak before sending.
How long does support typically take to reply?
We reply within 24 hours—often much sooner. Include key details in your message to help us assist you faster.
Can I export survey results?
Absolutely. Export results as CSV straight from the results page for quick data work.

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