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Observability ROI Survey Template: Logs, Metrics & Tracing

Measure business impact of your observability stack. Ready-made survey template covering logs, metrics, and tracing to prioritize investments for DevOps & SRE.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Sample Survey Items

Q1
Chat Message
Welcome! Please answer based on your experience over the last 3–6 months. Your aggregated responses will guide how we improve our observability ROI.
Q2
Multiple Choice
Which observability signals or tools do you actively use at least monthly? Select all that apply.
  • Logs
  • Metrics
  • Tracing
  • Application Performance Monitoring (APM) dashboards
  • Real User Monitoring (RUM)
  • Synthetic monitoring
  • Error tracking
Q3
Matrix
In the last 3 months, how often did you use each signal to investigate or validate production behavior?
RowsNot in the last 3 monthsQuarterlyMonthlyWeeklyDaily
Logs
Metrics
Tracing
Q4
Ranking
Rank today’s primary objectives for observability (top = most important).
Drag to order (top = most important)
  1. Detect incidents faster
  2. Reduce MTTR
  3. Improve release quality
  4. Capacity and performance planning
  5. Cost optimization
  6. Understand user experience
  7. Dependency analysis and mapping
Q5
Opinion Scale
Overall ROI of our observability investments in the last 6 months?
Range: 1 10
Min: Very lowMid: NeutralMax: Very high
Q6
Matrix
Perceived ROI by signal in the last 6 months:
RowsVery lowLowSomewhat lowNeutralSomewhat highHighVery high
Logs
Metrics
Tracing
Q7
Multiple Choice
Which outcomes contribute most to ROI for you? Select all that apply.
  • Fewer incidents
  • Faster triage and root cause
  • Better alert quality
  • Developer productivity
  • Infrastructure cost savings
  • Reduced operational toil
  • Fewer support tickets
  • Improved customer SLAs
Q8
Constant Sum
Allocate 100 points to where you spent analysis time during incidents in the past quarter.
Total must equal 100
Min per option: 0Whole numbers only
Q9
Matrix
How severe are the following cost and friction points today?
RowsNot a painMinorModerateHighSevere
Tooling license/subscription costs
Storage and retention limits
High data ingestion volumes
Alert noise and false positives
Training and onboarding effort
Context switching between tools
Q10
Opinion Scale
In the last 3 months, how often did data gaps or missing context hinder investigations?
Range: 1 10
Min: NeverMid: SometimesMax: Very often
Q11
Rating
How confident are you making operational decisions based on our observability data?
Scale: 10 (star)
Min: Not confidentMax: Very confident
Q12
Ranking
Prioritize where additional investment would most improve ROI (top = highest impact).
Drag to order (top = most important)
  1. Expand tracing coverage
  2. Improve log structure and semantics
  3. Better metric naming and SLI definitions
  4. Unified correlation and navigation across signals
  5. Storage/retention optimization
  6. Alert rules and thresholds overhaul
  7. Team training and runbooks
Q13
Multiple Choice
Attention check: Please select “I am paying attention” only.
  • I am paying attention
  • I am not paying attention
  • I prefer not to answer
Q14
Multiple Choice
What are the biggest barriers to realizing ROI from logs, metrics, and tracing? Select all that apply.
  • Insufficient tracing coverage
  • Unstructured or inconsistent logs
  • Siloed tools and data
  • Lack of SLOs/SLIs
  • High data costs
  • Limited team skills or time
  • Unclear ownership or process
  • Competing priorities
Q15
Numeric
What percentage reduction in MTTR over the next 6 months would clearly demonstrate ROI?
Accepts a numeric value
Whole numbers only
Q16
Long Text
Briefly describe one recent case (last 6 months) where logs, metrics, or tracing clearly helped or failed to deliver ROI.
Max 600 chars
Q17
Long Text
What single change would most improve ROI from our observability stack?
Max 600 chars
Q18
Multiple Choice
What is your primary role?
  • Site Reliability/DevOps
  • Backend engineer
  • Frontend/mobile engineer
  • Platform/Infrastructure
  • Data/ML engineer
  • QA/Testing
  • Product/Program
  • Customer support
  • Other
Q19
Multiple Choice
Which team or area do you primarily support?
  • Product/application team
  • Platform/Infrastructure
  • Security
  • Data/Analytics
  • Customer support/Success
  • Other
Q20
Numeric
How many years have you worked in production operations or on-call contexts?
Accepts a numeric value
Whole numbers only
Q21
Multiple Choice
How often have you been on call in the last 6 months?
  • Never
  • Occasionally (less than monthly)
  • Monthly
  • Weekly or more
Q22
Multiple Choice
Which region are you primarily based in?
  • Americas
  • EMEA
  • APAC
Q23
Long Text
Any additional comments or context we should consider?
Max 600 chars
Q24
AI Interview
AI Interview: 2 Follow-up Questions on observability ROI
AI InterviewLength: 2Personality: Expert InterviewerMode: Fast
Q25
Chat Message
Thank you! Your feedback will directly inform our next steps to improve observability ROI.

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