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Restaurant QR Code Menu Usability & Preference Survey

Measures diner experiences with QR code menus across usability, accessibility, and format preferences to inform restaurant digital menu strategy. Designed for adult diners who have encountered QR code menus in the past 3 months.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

26 questions · ~4 min
Q01
Long Text

Welcome! This survey asks about your recent dine-in restaurant experiences with QR code menus. Your participation is completely voluntary, and you may stop at any time. There are no right or wrong answers—we are interested only in your honest opinions. All responses are anonymous and will be reported only in aggregate for research purposes. The survey takes approximately 5–7 minutes to complete.

Q02
Multiple Choice

Have you dined at a restaurant in the last 3 months where a QR code menu was available?

Q03
Rating Scale

Overall, how would you rate your recent experiences using QR code menus at restaurants?

Q04
Long Text

Overall, how favorable or unfavorable is your view of QR code menus?

Q05
Long Text

Based on your experiences, what works well about QR code menus, and what could be improved?

Q06
Long Text

Finally, a few questions about you for classification purposes.

Q07
Long Text

Thank you for completing this survey! Your responses have been recorded and will help improve QR code menu experiences for diners. If you have any questions about this research, please contact the research team.

Q08
Long Text

The following questions are about your dine-in restaurant visits in the last 3 months.

Q09
Long Text

How easy or difficult was it to scan the QR code and get the menu to load?

Q10
Long Text

Please rank the following menu formats from most preferred (top) to least preferred (bottom).

Q11
Long Text

What specific changes would make QR code menus easier or more accessible for you?

Q12
Long Text

What is your age?

Q13
Long Text

Approximately how many of your dine-in restaurant visits in the last 3 months involved a QR code menu?

Q14
Long Text

How easy or difficult was it to navigate the menu and find items you wanted?

Q15
Multiple Choice

In which of the following situations, if any, would you prefer a QR code menu over other formats? Select all that apply.

Q16
AI Interview

We'd like to explore your QR code menu experiences in a bit more depth. An AI moderator will ask you a few short follow-up questions based on your earlier responses.

Q17
Multiple Choice

What is your gender?

Q18
Multiple Choice

What device do you typically use to access QR code menus at restaurants?

Q19
Long Text

How easy or difficult was it to read item descriptions, prices, and other details?

Q20
Long Text

Please rank the following aspects of QR code menus from most important (top) to least important (bottom) to you.

Q21
Long Text

In which region do you primarily dine out?

Q22
Long Text

How easy or difficult was it to place or finalize your order using the QR code menu?

Q23
Multiple Choice

Do you regularly use any of the following phone accessibility features? Select all that apply.

Q24
Multiple Choice

Thinking about your most recent QR code menu experience, how long did it take from scanning the code to seeing the full menu?

Q25
Multiple Choice

Which of the following issues, if any, have you experienced with QR code menus in the last 3 months? Select all that apply.

Q26
Multiple Choice

Which on-device features or accommodations, if any, did you use when viewing a QR code menu recently? Select all that apply.

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.