Restaurant QR Code Menu Usability & Preference Survey
Measures diner experiences with QR code menus across usability, accessibility, and format preferences to inform restaurant digital menu strategy. Designed for adult diners who have encountered QR code menus in the past 3 months.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
26
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Welcome! This survey asks about your recent dine-in restaurant experiences with QR code menus. Your participation is completely voluntary, and you may stop at any time. There are no right or wrong answers—we are interested only in your honest opinions.
All responses are anonymous and will be reported only in aggregate for research purposes. The survey takes approximately 5–7 minutes to complete.
Q2
Multiple Choice
Have you dined at a restaurant in the last 3 months where a QR code menu was available?
Yes
No
Q3
Chat Message
The following questions are about your dine-in restaurant visits in the last 3 months.
Q4
Dropdown
Approximately how many of your dine-in restaurant visits in the last 3 months involved a QR code menu?
1
2–3
4–6
7–10
More than 10
Q5
Multiple Choice
What device do you typically use to access QR code menus at restaurants?
iPhone (iOS)
Android phone
Other smartphone
Tablet
Q6
Rating
Overall, how would you rate your recent experiences using QR code menus at restaurants?
Scale: 5 (star)
Min: Very poorMax: Excellent
Q7
Opinion Scale
How easy or difficult was it to scan the QR code and get the menu to load?
Range: 1 – 7
Min: Very difficultMid: NeutralMax: Very easy
Q8
Opinion Scale
How easy or difficult was it to navigate the menu and find items you wanted?
Range: 1 – 7
Min: Very difficultMid: NeutralMax: Very easy
Q9
Opinion Scale
How easy or difficult was it to read item descriptions, prices, and other details?
Range: 1 – 7
Min: Very difficultMid: NeutralMax: Very easy
Q10
Opinion Scale
How easy or difficult was it to place or finalize your order using the QR code menu?
Range: 1 – 7
Min: Very difficultMid: NeutralMax: Very easy
Q11
Multiple Choice
Thinking about your most recent QR code menu experience, how long did it take from scanning the code to seeing the full menu?
Almost instantly (under 3 seconds)
A few seconds (3–10 seconds)
Noticeable wait (11–30 seconds)
A long wait (more than 30 seconds)
The menu never fully loaded
I don't recall
Q12
Multiple Choice
Which of the following issues, if any, have you experienced with QR code menus in the last 3 months? Select all that apply.
Slow loading or timeouts
Small text or low contrast
Weak Wi‑Fi or mobile data
Phone battery was low
Needed to download an app or log in
Hard to navigate or find items
Glare or lighting made it hard to read
Language not available
Not compatible with assistive technology
None of the above
Q13
Multiple Choice
Which on-device features or accommodations, if any, did you use when viewing a QR code menu recently? Select all that apply.
Pinch‑to‑zoom on the page
Increased system text size
Dark mode or invert colors
High contrast or color filters
Screen reader / VoiceOver
Shared the link with someone at the table
Asked for a printed menu instead
None of the above
Q14
Opinion Scale
Overall, how favorable or unfavorable is your view of QR code menus?
Range: 1 – 7
Min: Very unfavorableMid: NeutralMax: Very favorable
Q15
Ranking
Please rank the following menu formats from most preferred (top) to least preferred (bottom).
Drag to order (top = most important)
Paper menu
QR code menu on your own device
QR code linking to a shared tablet
Chalkboard or overhead display
Server verbally describes specials
Q16
Multiple Choice
In which of the following situations, if any, would you prefer a QR code menu over other formats? Select all that apply.
When the restaurant is busy
When menus change frequently
Outdoor seating or dim lighting
Dining alone
Ordering multiple rounds or add‑ons
When I want photos or dietary filters
Never—I would not prefer a QR code menu
Q17
Ranking
Please rank the following aspects of QR code menus from most important (top) to least important (bottom) to you.
Drag to order (top = most important)
Speed of access
Up-to-date menu information
Photos and item details
Less contact with staff needed
Reduced paper waste
Ability to order or reorder from the table
Q18
Long Text
Based on your experiences, what works well about QR code menus, and what could be improved?
Max chars
Q19
Long Text
What specific changes would make QR code menus easier or more accessible for you?
Max chars
Q20
AI Interview
We'd like to explore your QR code menu experiences in a bit more depth. An AI moderator will ask you a few short follow-up questions based on your earlier responses.
AI InterviewLength: 3Personality: [Object Object]Mode: Fast
Reference questions: 4
Q21
Chat Message
Finally, a few questions about you for classification purposes.
Q22
Dropdown
What is your age?
18–24
25–34
35–44
45–54
55–64
65+
Prefer not to say
Q23
Multiple Choice
What is your gender?
Woman
Man
Non-binary
Prefer to self-describe
Prefer not to say
Q24
Dropdown
In which region do you primarily dine out?
Australia
Canada
European Union
India
United Kingdom
United States
Other
Q25
Multiple Choice
Do you regularly use any of the following phone accessibility features? Select all that apply.
Screen magnification / zoom
Larger text settings
Screen reader
Voice control
Color filters / high contrast
None of the above
Prefer not to say
Q26
Chat Message
Thank you for completing this survey! Your responses have been recorded and will help improve QR code menu experiences for diners. If you have any questions about this research, please contact the research team.
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