Post-Event Sponsor Value & Lead Quality Survey Template

Free, customizable survey template to collect post‑event attendee feedback on sponsor value and lead quality. Optimize sponsorships and prove sponsorship ROI.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Template Overview

Questions

AI-Powered

Smart Analysis

Ready-to-Use

Launch in Minutes

This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.

Sample Survey Items

Multiple Choice

Which sponsor activities did you engage in during this event? Select all that apply.

Visited a sponsor booth in the expo
Attended a sponsor-led talk or demo
Had a 1:1 conversation with a sponsor representative
Downloaded or scanned sponsor content
Entered a sponsor contest or giveaway
Did not engage with any sponsor activities

Numeric

Approximately how many different sponsor organizations did you meaningfully interact with at this event?

Accepts a numeric value

Whole numbers only

Opinion Scale

Overall, how deep were your sponsor conversations at this event?

Range: 1 – 10

Min: Very superficialMid: Moderate depthMax: Very in‑depth

Matrix

Please rate the sponsors you engaged with on the following.

Rows	1 Very poor	2 Poor	3 Fair	4 Good	5 Excellent
Relevance to your needs	•	•	•	•	•
Clarity of message	•	•	•	•	•
Professionalism of staff	•	•	•	•	•
Usefulness of demos/materials	•	•	•	•	•
Respectful, non-intrusive approach	•	•	•	•	•

Multiple Choice

After engaging with sponsors at this event, which best describes your current purchase intent?

No intent to purchase
Exploring possibilities (12+ months)
May shortlist within 6–12 months
Likely to buy in 1–3 months
Already purchased during/after event
Not applicable

Multiple Choice

Did you share your contact details with any sponsors at this event?

Yes, with 1 sponsor
Yes, with 2–3 sponsors
Yes, with 4+ sponsors
Not sure
No

Rating

How well did the sponsors you engaged with fit your role and needs?

Scale: 11 (star)

Min: Poor fitMax: Excellent fit

Multiple Choice

Did you schedule any follow-up meetings or demos with sponsors?

Yes, multiple
Yes, one
Not yet, planning to
No

Matrix

If applicable, rate any follow-up you received from sponsors.

Rows	Very poor	Poor	Fair	Good	Excellent	Not applicable
Speed of follow-up	•	•	•	•	•	•
Relevance of proposed next steps	•	•	•	•	•	•
Clarity of value proposition	•	•	•	•	•	•
Professionalism of communication	•	•	•	•	•	•

Q10

Opinion Scale

Based on your experience, how worthwhile do you think sponsoring this event was for most sponsors?

Range: 1 – 10

Min: Not worthwhileMid: Moderately worthwhileMax: Extremely worthwhile

Q11

Ranking

Rank the most important drivers of sponsor value at this event (1 = most important).

Drag to order (top = most important)

Lead quantity generated
Lead quality/fit
Brand awareness/exposure
Quality of conversations/meetings
Pipeline acceleration/sales impact
Partnerships or channel opportunities

Q12

Multiple Choice

Attention check: Please select “I am paying attention.”

I am paying attention
I am not paying attention
Prefer not to say

Q13

Multiple Choice

Which best describes your role in technology or solution decisions?

Final decision maker
Part of a buying committee
Recommender/influencer
Evaluator/researcher
End user only
Not involved
Prefer not to say

Q14

Multiple Choice

Organization size (employees)

1–10
11–50
51–200
201–1,000
1,001–5,000
5,001+
Prefer not to say

Q15

Multiple Choice

Industry

Technology
Healthcare
Financial services
Manufacturing
Education
Government
Nonprofit
Other
Prefer not to say

Q16

Multiple Choice

Region

North America
Europe
Asia-Pacific
Latin America
Middle East
Africa
Other
Prefer not to say

Q17

Multiple Choice

Years of professional experience

0–1
2–5
6–10
11–15
16+
Prefer not to say

Q18

Long Text

What could sponsors do differently at future events to deliver more value to you?

Max 600 chars

Q19

AI Interview

AI Interview: 2 Follow-up Questions on sponsor value and lead quality

AI InterviewLength: 2Personality: [Object Object]Mode: Fast

Q20

Chat Message

Thanks for your time—your insights will help improve future sponsor experiences.

Frequently Asked Questions

What is QuestionPunk?

QuestionPunk is a lightweight survey platform for live AI interviews you control. It's fast, flexible, and scalable—adapting every question in real time, moderating responses across languages, letting you steer prompts, models, and flows, and even generating surveys from a simple prompt. Get interview-grade insight with survey-level speed across qual and quant.

How do I create my first survey?

Sign up, then decide how you want to build: let the AI generate a survey from your prompt, pick a template, or start from scratch. Choose question types, set logic, and preview before sharing.

How can I share surveys with my team?

Send a project link so teammates can view and collaborate instantly.

Can the AI generate a survey from a prompt?

Yes. Provide a prompt and QuestionPunk drafts a survey you can tweak before sending.

How long does support typically take to reply?

We reply within 24 hours—often much sooner. Include key details in your message to help us assist you faster.

Can I export survey results?

Absolutely. Export results as CSV straight from the results page for quick data work.

Post-Event Sponsor Value & Lead Quality Survey Template

Free, customizable survey template to collect post‑event attendee feedback on sponsor value and lead quality. Optimize sponsorships and prove sponsorship ROI.

Ready to use

Event Sponsorship ROI & Lead Quality Survey Template

Measure sponsor value, lead quality, and ROI with attendee feedback. Use this event survey template to prove sponsorship impact. Quick 4-5 min completion.

Ready to use

Marketing