Q01
Long Text
All templates
JTBD Outcome-Driven Innovation Survey for Current Users
Maps unmet and over-served outcomes among current product users using Jobs-to-Be-Done methodology. Use it to calculate opportunity scores, prioritize features, and validate roadmap decisions.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
29 questions · ~4 min
Q02
Multiple Choice
Have you used our product to complete a specific task or job in the past 30 days?
Q03
Multiple Choice
In the past 30 days, how often did you use our product for this job?
Q04
Long Text
Think about the most recent time you did this job with our product. Briefly describe the situation: what were you trying to accomplish, and what was the context?
Q05
Long Text
Overall, how satisfied are you with how well our product helps you accomplish this job?
Q06
Long Text
Below are outcomes people typically want when doing this job. Please rank them from most to least important to you (drag to reorder; top = most important).
Q07
Long Text
How satisfied are you with our product's ability to help you minimize the time to complete this job?
Q08
Multiple Choice
Which outcomes would you most like us to improve next? Select up to three.
Q09
AI Interview
You've told us which outcomes matter most and where you're less satisfied. Let's explore that further. Please share more about why those outcomes are important to you and what specifically isn't working well today.
Q10
Long Text
What, if anything, made this job difficult or unsatisfying? Please share a recent example.
Q11
Multiple Choice
Besides our product, what other tools do you use for this job? Select all that apply.
Q12
Multiple Choice
Which best describes your role level?
Q13
Long Text
Based on your responses in this survey, is there anything else you'd like to share about your experience doing this job with our product?
Q14
Long Text
Thank you for your time! Your input directly informs our product roadmap. If you have any questions about this research, please contact [research team email].
Q15
Long Text
Approximately how many times did you do this job with our product in the past 30 days?
Q16
Long Text
How satisfied are you with our product's ability to help you reduce errors and rework?
Q17
Long Text
If we had to make trade-offs, rank what matters most for this job (drag to reorder; top = most important).
Q18
Long Text
If we could improve just one thing to make this job easier, what should it be?
Q19
Multiple Choice
When coordinating with others for this job, which channels do you most often use? Select all that apply.
Q20
Multiple Choice
Which functional area best describes your work?
Q21
Multiple Choice
Which best describes the primary job you use our product to accomplish?
Q22
Long Text
How satisfied are you with our product's ability to help you feel confident in the result?
Q23
Multiple Choice
How long have you been using our product?
Q24
Long Text
How satisfied are you with our product's ability to help you see progress and status at a glance?
Q25
Multiple Choice
About how many people regularly collaborate with you on this job?
Q26
Long Text
How satisfied are you with our product's ability to help you coordinate smoothly with others?
Q27
Long Text
Approximately how many employees are in your company?
Q28
Long Text
How satisfied are you with our product's ability to help you easily find the information you need?
Q29
Long Text
How satisfied are you with our product's ability to help you avoid unnecessary interruptions and handoffs?
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.