Evaluate partner content, incentives, and sales confidence. Benchmark readiness, identify gaps, and optimize your program to boost channel revenue.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
29
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Opinion Scale
How easy is it to find current partner content in our portals?
Range: 1 – 10
Min: Very hardMid: Neither easy nor hardMax: Very easy
Q2
Multiple Choice
Which content formats have you used in the past 60 days?
Sales playbooks
Battlecards
Product one-pagers
Case studies
Demo videos
Pricing tools/calculators
ROI/TCO tools
FAQs
Training modules/e-learning
Q3
Matrix
Please rate the quality of the content you currently use.
Rows
Very poor
Poor
Adequate
Good
Excellent
Clarity of messaging
•
•
•
•
•
Accuracy of details
•
•
•
•
•
Relevance to my verticals
•
•
•
•
•
Competitive differentiation
•
•
•
•
•
Freshness/recency
•
•
•
•
•
Localization/region fit
•
•
•
•
•
Q4
Long Text
What content has been missing for your recent sales cycles (last 90 days)?
Max 600 chars
Q5
Constant Sum
Allocate 100 points to the areas where additional content would help most.
Total must equal 100
Sales playbooks
Competitive battlecards
Vertical case studies
Technical implementation guides
Pricing and packaging tools
ROI/TCO calculators
Demo videos
Training/e-learning
Min per option: 0Whole numbers only
Q6
Multiple Choice
Which partner incentives are you currently aware of?
Deal registration bonus
Sales SPIFs
Margin/discount tiers
MDF/co-op funds
Training/certification rewards
Renewal/upsell bonuses
Service delivery rewards
Q7
Multiple Choice
Which incentives have you used in the last 90 days?
Deal registration bonus
Sales SPIFs
Margin/discount tiers
MDF/co-op funds
Training/certification rewards
Renewal/upsell bonuses
Service delivery rewards
Q8
Opinion Scale
How clear are the rules and eligibility for incentives?
Range: 1 – 10
Min: Very unclearMid: NeutralMax: Very clear
Q9
Rating
Overall, how motivating are the current incentives?
Scale: 11 (star)
Min: Not motivatingMax: Extremely motivating
Q10
Multiple Choice
What are the biggest barriers to using incentives?
Process is complex
Eligibility rules too strict
Unclear payout timing
Payout amount too low
Requires too much documentation
Not aligned to my deals
My team isn't aware
Q11
Opinion Scale
How confident are you in selling and delivering our solutions today?
Range: 1 – 10
Min: Not confidentMid: SomewhatMax: Very confident
Q12
Matrix
Please rate your current confidence by stage.
Rows
Not confident
Slightly
Moderately
Very
Extremely
Prospecting
•
•
•
•
•
Discovery
•
•
•
•
•
Demo
•
•
•
•
•
Proposal
•
•
•
•
•
Negotiation
•
•
•
•
•
Post-sale implementation
•
•
•
•
•
Q13
Multiple Choice
Which competitor types are hardest to position against?
Market leaders
Lower-cost alternatives
Legacy incumbents
Open-source solutions
In-house builds
Q14
Ranking
Rank the training topics that would most boost your confidence.
Drag to order (top = most important)
Product roadmap
Competitive plays
Objection handling
Technical deep dives
Pricing and packaging
Use-case discovery
Implementation best practices
Q15
Numeric
On average, how many minutes do you spend finding sales assets per opportunity?
Accepts a numeric value
Whole numbers only
Q16
Multiple Choice
In the past 60 days, how have you sought partner support?
Partner portal
Email alias
Community/Slack
Distributor support
Assigned partner manager
Knowledge base/Docs
Support ticket system
Q17
Opinion Scale
Overall, how fast were responses when you asked for help?
Range: 1 – 10
Min: Very slowMid: AverageMax: Very fast
Q18
Long Text
What one change would most improve partner support for you?
Max 600 chars
Q19
Multiple Choice
What is your primary role?
Sales
Sales engineering/Pre-sales
Marketing
Customer success/Services
Executive/Owner
Operations
Other
Q20
Multiple Choice
What is your partner type?
VAR/Reseller
Systems Integrator
MSP
Distributor
ISV/Technology partner
Consultant
Other
Q21
Multiple Choice
How long have you worked with our company’s offerings?
Less than 6 months
6–12 months
1–2 years
3–5 years
6+ years
Q22
Multiple Choice
Which region do you primarily operate in?
North America
Latin America
EMEA
APAC
Other
Q23
Multiple Choice
Approximately how many employees are in your organization?
1–10
11–50
51–200
201–1,000
1,001+
Q24
Multiple Choice
Attention check: To confirm you’re paying attention, please select “I am paying attention.”
I am paying attention
I am not paying attention
Prefer not to answer
Q25
Multiple Choice
In the next quarter, do you expect to sell more, the same, or less with our products/services?
Increase
About the same
Decrease
Not sure
Q26
Chat Message
Welcome! This brief pulse should take about 5–7 minutes. Please answer based on the last 60–90 days.
Q27
Long Text
Any other feedback to help you sell and deliver more successfully?
Max 600 chars
Q28
AI Interview
AI Interview: 2 Follow-up Questions on your responses
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Q29
Chat Message
Thank you for your feedback—your input helps us improve partner enablement and support.
Frequently Asked Questions
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