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Checkout Friction & Cart Abandonment Diagnostic

Diagnoses specific checkout drop-off points across payment processing, address entry, and form validation to identify the highest-impact fixes for reducing cart abandonment.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Template Overview

25

Questions

AI-Powered

Smart Analysis

Ready-to-Use

Launch in Minutes

This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.

Sample Survey Items

Q1
Chat Message
Welcome! We're conducting a short survey (approximately 6 minutes) about your recent checkout experience. Your responses are completely confidential and will be reported only in aggregate. There are no right or wrong answers — we're interested in your honest experience. Participation is voluntary, and you may stop at any time. By continuing, you agree to participate.
Q2
Multiple Choice
On which device did you most recently attempt to check out?
  • Mobile app
  • Mobile web browser
  • Desktop/laptop web browser
  • Tablet web browser
Q3
Dropdown
When was your most recent checkout attempt?
  • Within the last 7 days
  • 8–14 days ago
  • 15–30 days ago
  • More than 30 days ago
Q4
Multiple Choice
Which payment method(s) did you try during that checkout? (Select all that apply)
  • Credit/debit card
  • PayPal
  • Apple Pay
  • Google Pay
  • Bank transfer
  • Buy Now, Pay Later (e.g., Klarna/Affirm)
  • Gift card or store credit
  • Other (please specify)
Q5
Multiple Choice
What was the outcome of your payment attempt?
  • Went through on the first try
  • Went through after multiple tries
  • Did not go through — I abandoned checkout
  • Did not go through — I contacted support and completed later
Q6
Opinion Scale
How easy or difficult was it to enter your payment details (card number, expiration, CVV, etc.)?
Range: 1 7
Min: Very difficultMid: NeutralMax: Very easy
Q7
Opinion Scale
How easy or difficult was it to confirm and submit your payment?
Range: 1 7
Min: Very difficultMid: NeutralMax: Very easy
Q8
Dropdown
How many times did you retry your payment during that session?
  • 0 — it worked the first time
  • 1
  • 2
  • 3
  • 4 or more
Q9
Opinion Scale
Overall, how easy or difficult was entering your shipping/billing address?
Range: 1 7
Min: Very difficultMid: NeutralMax: Very easy
Q10
Multiple Choice
Which address fields caused issues, if any? (Select all that apply)
  • Street address line 1
  • Address line 2 / Apartment / Unit
  • City
  • State / Province / Region
  • Postal / ZIP code
  • Country selector
  • Phone number
  • Name fields
  • None — no issues
  • Other (please specify)
Q11
Multiple Choice
Did you use autofill for address details?
  • Yes, and it worked correctly
  • Yes, but it caused issues
  • No
Q12
Multiple Choice
Which of the following validation or error issues did you encounter during checkout? (Select all that apply)
  • Address rejected despite being correct
  • Card number or CVV flagged as invalid
  • Promo or gift code not accepted
  • Form wouldn't submit without clear reason
  • Page timed out or froze
  • 3-D Secure / bank verification failed
  • None — no errors encountered
  • Other (please specify)
Q13
Opinion Scale
Overall, how severe were the validation or error issues you encountered?
Range: 1 7
Min: Not at all severeMid: NeutralMax: Extremely severe
Q14
Opinion Scale
Error messages helped me understand and resolve problems without leaving checkout.
Range: 1 7
Min: Strongly disagreeMid: NeutralMax: Strongly agree
Q15
Long Text
If you remember any specific error messages or what blocked you from completing checkout, please describe.
Max chars
Q16
Ranking
From the list below, rank up to three blockers that most affected your checkout experience (drag to rank).
Drag to order (top = most important)
  1. Payment method unavailable
  2. Address validation rejected correct info
  3. Card declined or 3-D Secure failed
  4. Form usability (autofill, cursor focus, field order)
  5. Promo/gift code issues
  6. Slow loading or timeouts
  7. Unclear or missing error messages
Q17
Dropdown
Approximately how long did checkout take from cart to confirmation (or stopping)?
  • Less than 1 minute
  • 1–2 minutes
  • 3–5 minutes
  • 6–10 minutes
  • More than 10 minutes
  • I don't remember
Q18
Opinion Scale
How satisfied are you with the overall checkout experience?
Range: 1 7
Min: Very dissatisfiedMid: NeutralMax: Very satisfied
Q19
Opinion Scale
How likely are you to complete a purchase on our site/app again?
Range: 1 7
Min: Very unlikelyMid: NeutralMax: Very likely
Q20
Long Text
Based on your responses, is there anything else you'd like to share about your checkout experience or suggestions for improvement?
Max chars
Q21
AI Interview
We'd like to ask a couple of follow-up questions about the checkout issues you experienced. Please share your thoughts in your own words.
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 6
Q22
Dropdown
What is your age?
  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
  • Prefer not to say
Q23
Multiple Choice
What is your gender?
  • Woman
  • Man
  • Non-binary
  • Prefer not to say
Q24
Dropdown
In which region are you located?
  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East
  • Africa
  • Prefer not to say
Q25
Chat Message
Thank you for your time! Your feedback will directly help us improve the checkout experience. Your responses are confidential and will be reported in aggregate only.

Frequently Asked Questions

What is QuestionPunk?
QuestionPunk is an AI-powered survey and research platform that turns traditional surveys into adaptive conversations. Describe your research goal and get a complete survey draft, conduct AI-moderated interviews with dynamic follow-ups, detect low-quality responses, and produce insights automatically. It's fast, flexible, and scalable across qualitative and quantitative research.
How do I create my first survey?
Sign up, then choose how to build: describe your research goal and let AI generate a survey, pick a template, or start from scratch. Add question types, set logic, preview, and share.
Can the AI generate a survey from a prompt?
Yes. Describe your research goal in plain language and QuestionPunk drafts a complete survey with appropriate question types, ordering, and AI follow-up logic. You can then customize before publishing.
What question types are available?
QuestionPunk supports a wide range of question types: opinion scale, rating, multiple choice, dropdown, ranking, matrix, constant sum, AI interview (text and audio), long text, short text, email, phone, date, address, website, numeric, audio/video recording, contact form, chat message, conversation reset, button, page breaks, and more.
How do AI interviews work?
AI interviews conduct adaptive conversations with respondents. The AI asks follow-up questions based on what the respondent says, probing for clarity and depth. You control the personality, tone, model (Haiku, Sonnet, or Opus), and question mode (fixed count, AI decides when to stop, or time-based).
Can I test my survey before launching?
Yes. Use synthetic testing to create AI personas and run them through your survey. This helps catch issues with question flow, logic, and wording before real respondents see it.
How many languages are supported?
QuestionPunk supports 142+ languages. Add languages from the survey editor, auto-translate questions, and share language-specific links. AI interviews also adapt to the respondent's language automatically.
How can I share my survey?
Share via a direct link (with optional custom slug), embed on your website (iframe or script), distribute through Prolific for research panels, or generate a QR code for physical distribution.
Can I export survey results?
Yes. Export as CSV (flat or wide layout), Excel (XLSX), or export the survey structure as PDF/Word. Filter by suspicious level, response type, language, or date range before exporting.
Does QuestionPunk detect fraudulent responses?
Yes. Every response is automatically classified with a suspicious level (low/medium/high) based on attention checks, response timing, and behavioral signals. You can filter flagged responses in the Responses tab.
What are the pricing plans?
Basic (Free): 20 responses/month. Business ($50/month or $500/year): 5,000 responses/month with priority support. Enterprise (Custom): unlimited responses, remove branding, custom domain, and dedicated support.
How long does support take to reply?
We reply within 24 hours, often much sooner. Include key details in your message to help us assist you faster.

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