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Grocery Delivery Substitution Fairness & Satisfaction Survey

Measures customer perceptions of grocery delivery substitution fairness, communication preferences, and compensation expectations. Designed for grocery delivery services seeking to optimize substitution policies and improve customer satisfaction.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

19 questions · ~4 min
Q01
Long Text

Welcome! This brief survey asks about your experiences with grocery delivery substitutions. There are no right or wrong answers—we're interested in your honest opinions. Your participation is voluntary and you may stop at any time. All responses are anonymous and will be reported only in aggregate to improve substitution policies and customer experience. The survey takes about 5 minutes.

Q02
Multiple Choice

In the past 3 months, have you received a grocery delivery order where at least one item was substituted with a different product?

Q03
Long Text

In the past 3 months, approximately how many of your grocery delivery orders included at least one substitution?

Q04
Long Text

Overall, how satisfied are you with the substitutions you typically receive?

Q05
Long Text

When a substitution is made, rank the following factors by how important they are to you (1 = most important).

Q06
Multiple Choice

How do you prefer to be contacted about substitutions while your order is being shopped? Select all that apply.

Q07
Long Text

If a substitution is worse than the original item, rank the following compensation options by preference (1 = most preferred).

Q08
Long Text

Please briefly describe a substitution experience that felt unfair to you and why (optional).

Q09
Long Text

Which grocery delivery service do you use most often?

Q10
Long Text

Thank you for completing this survey! Your feedback will help improve how grocery delivery services handle substitutions, communication, and compensation.

Q11
Multiple Choice

Which product categories have included substitutions in your recent orders? Select all that apply.

Q12
Long Text

Thinking about your recent orders, how fair did the substitutions feel to you?

Q13
Long Text

Before today, how familiar were you with your primary grocery delivery retailer's substitution policy?

Q14
AI Interview

We'd like to learn a bit more about your substitution experiences. An AI moderator will ask you a couple of follow-up questions.

Q15
Long Text

What is your age?

Q16
Long Text

How likely are you to continue using grocery delivery services given your substitution experiences?

Q17
Long Text

Based on your responses in this survey, is there anything else you'd like to share about grocery delivery substitutions, communication, or compensation? (optional)

Q18
Multiple Choice

Which of the following best describes your gender?

Q19
Long Text

Where do you currently live?

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.