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Landing Page Clarity, Trust & Conversion Intent Survey

Evaluates how clearly a landing page communicates its value, how much trust it builds, and whether visitors intend to act. Ideal for UX researchers, product marketers, and CRO teams diagnosing friction and optimizing conversions.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Template Overview

19

Questions

AI-Powered

Smart Analysis

Ready-to-Use

Launch in Minutes

This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.

Sample Survey Items

Q1
Chat Message
Welcome! You're being asked to evaluate a landing page. This survey takes approximately 5 minutes. There are no right or wrong answers — we're interested in your honest impressions. Your participation is voluntary, and you may stop at any time. All responses are confidential and will be reported in aggregate only. Please proceed when you're ready.
Q2
Opinion Scale
After viewing the page, how well do you understand what the offering does?
Range: 1 7
Min: Not at all clearlyMid: NeutralMax: Completely clearly
Q3
Opinion Scale
Overall, how clear was the main message on the page?
Range: 1 7
Min: Very unclearMid: NeutralMax: Very clear
Q4
Opinion Scale
How clear was the headline or primary statement on the page?
Range: 1 7
Min: Very unclearMid: NeutralMax: Very clear
Q5
Opinion Scale
How clear was the call-to-action (e.g., button, next step)?
Range: 1 7
Min: Very unclearMid: NeutralMax: Very clear
Q6
Long Text
Were there any parts of the page you found confusing or hard to interpret? If so, please describe briefly.
Max chars
Q7
Opinion Scale
Based on this page alone, how credible does the offering feel?
Range: 1 7
Min: Not at all credibleMid: NeutralMax: Extremely credible
Q8
Multiple Choice
Which of the following elements, if any, increased your trust in the offering? (Select all that apply)
  • Customer testimonials
  • Logos of clients or partners
  • Data or metrics (e.g., results, case stats)
  • Transparent pricing details
  • Free trial or refund policy
  • About or team information
  • Design and visual polish
  • None of the above
Q9
Multiple Choice
Which of the following elements, if any, reduced your trust in the offering? (Select all that apply)
  • Overly bold or vague claims
  • Unclear or missing pricing
  • Typos or visual inconsistencies
  • Pushy or intrusive calls-to-action
  • Lack of specific examples or results
  • Technical jargon without explanation
  • None of the above
Q10
Opinion Scale
How likely are you to take the next step offered on this page?
Range: 1 7
Min: Definitely would notMid: NeutralMax: Definitely would
Q11
Multiple Choice
Which of the following best describes what you did on the page? (Select all that apply)
  • Left without interacting
  • Scrolled through the page
  • Clicked a call-to-action
  • Started sign-up or registration
  • Completed sign-up or purchase
  • Watched a video or demo
  • Other
Q12
Multiple Choice
What is the main reason you might not take the next step?
  • Need more detail on how it works
  • Price is unclear or seems too high
  • Not relevant to my needs right now
  • Not enough proof or results shown
  • Privacy or security concerns
  • Prefer a competitor's solution
  • Just researching for now
  • I plan to proceed
  • Other
Q13
Long Text
Based on your responses in this survey, is there anything else you'd like to share about your experience with this page?
Max chars
Q14
AI Interview
We'd like to understand your experience in a bit more depth. A brief AI-moderated conversation will ask you a couple of follow-up questions about your impressions of the page.
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 4
Q15
Dropdown
Where are you primarily located?
  • Africa
  • Asia-Pacific
  • Europe
  • Latin America and Caribbean
  • Middle East
  • North America
  • Oceania
  • Prefer not to say
Q16
Dropdown
What is your age group?
  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
  • Prefer not to say
Q17
Multiple Choice
What is your gender?
  • Man
  • Woman
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q18
Dropdown
Which of the following best describes your professional role?
  • Executive or senior leadership
  • Manager or team lead
  • Individual contributor
  • Freelancer or consultant
  • Student
  • Other
  • Prefer not to say
Q19
Chat Message
Thank you for your time — your feedback helps us improve the page experience. Your responses will be analyzed in aggregate and kept confidential.

Frequently Asked Questions

What is QuestionPunk?
QuestionPunk is an AI-powered survey and research platform that turns traditional surveys into adaptive conversations. Describe your research goal and get a complete survey draft, conduct AI-moderated interviews with dynamic follow-ups, detect low-quality responses, and produce insights automatically. It's fast, flexible, and scalable across qualitative and quantitative research.
How do I create my first survey?
Sign up, then choose how to build: describe your research goal and let AI generate a survey, pick a template, or start from scratch. Add question types, set logic, preview, and share.
Can the AI generate a survey from a prompt?
Yes. Describe your research goal in plain language and QuestionPunk drafts a complete survey with appropriate question types, ordering, and AI follow-up logic. You can then customize before publishing.
What question types are available?
QuestionPunk supports a wide range of question types: opinion scale, rating, multiple choice, dropdown, ranking, matrix, constant sum, AI interview (text and audio), long text, short text, email, phone, date, address, website, numeric, audio/video recording, contact form, chat message, conversation reset, button, page breaks, and more.
How do AI interviews work?
AI interviews conduct adaptive conversations with respondents. The AI asks follow-up questions based on what the respondent says, probing for clarity and depth. You control the personality, tone, model (Haiku, Sonnet, or Opus), and question mode (fixed count, AI decides when to stop, or time-based).
Can I test my survey before launching?
Yes. Use synthetic testing to create AI personas and run them through your survey. This helps catch issues with question flow, logic, and wording before real respondents see it.
How many languages are supported?
QuestionPunk supports 142+ languages. Add languages from the survey editor, auto-translate questions, and share language-specific links. AI interviews also adapt to the respondent's language automatically.
How can I share my survey?
Share via a direct link (with optional custom slug), embed on your website (iframe or script), distribute through Prolific for research panels, or generate a QR code for physical distribution.
Can I export survey results?
Yes. Export as CSV (flat or wide layout), Excel (XLSX), or export the survey structure as PDF/Word. Filter by suspicious level, response type, language, or date range before exporting.
Does QuestionPunk detect fraudulent responses?
Yes. Every response is automatically classified with a suspicious level (low/medium/high) based on attention checks, response timing, and behavioral signals. You can filter flagged responses in the Responses tab.
What are the pricing plans?
Basic (Free): 20 responses/month. Business ($50/month or $500/year): 5,000 responses/month with priority support. Enterprise (Custom): unlimited responses, remove branding, custom domain, and dedicated support.
How long does support take to reply?
We reply within 24 hours, often much sooner. Include key details in your message to help us assist you faster.

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