Live Chat vs. Async Messaging: Support Channel Preference Survey
Measures customer preferences, satisfaction, and response-time expectations across live chat and asynchronous messaging channels to guide support channel investment and design decisions.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
20
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Welcome! This survey explores your experiences and preferences with customer support channels—specifically live chat and asynchronous messaging (e.g., SMS, WhatsApp, in-app messages).
The survey takes approximately 5–7 minutes. Your participation is voluntary, and you may stop at any time. There are no right or wrong answers—we are interested in your honest opinions. All responses are confidential and will be reported only in aggregate.
By continuing, you agree to participate.
Q2
Multiple Choice
Have you contacted customer support for any product or service in the past 12 months?
Yes
No
Q3
Multiple Choice
In the past 12 months, which of the following customer support channels have you used? Select all that apply.
When you contact customer support, what is usually your primary goal?
Get a quick answer to a simple question
Resolve a complex or ongoing issue
Get a status update or follow-up
Make an account or billing change
Report a problem or bug
Other (please specify)
Q5
Multiple Choice
Which device do you most often use when contacting customer support?
Smartphone
Laptop or desktop
Tablet
I use multiple devices equally
Prefer not to say
Q6
Opinion Scale
How satisfied are you with your overall experience using live chat for customer support?
Range: 1 – 7
Min: Very dissatisfiedMid: NeutralMax: Very satisfied
Q7
Opinion Scale
How satisfied are you with your overall experience using async messaging (e.g., SMS, WhatsApp, in-app) for customer support?
Range: 1 – 7
Min: Very dissatisfiedMid: NeutralMax: Very satisfied
Q8
Opinion Scale
Overall, which type of support channel do you prefer?
Range: 1 – 7
Min: Strongly prefer live chatMid: NeutralMax: Strongly prefer async messaging
Q9
Dropdown
If you could use only one channel for most of your support needs, which would you choose?
Live chat
Async messaging
Email
Phone call
No strong preference
Q10
Ranking
Please rank the following support attributes from most important (top) to least important (bottom) to you.
Drag to order (top = most important)
Speed of first reply
Getting my issue fully resolved
Being able to multitask during the conversation
Not having to repeat information
24/7 availability
Q11
Multiple Choice
Imagine you have a quick, simple question for support (e.g., checking a return policy). Which channel would you prefer?
Live chat
Async messaging
Email
Phone call
No preference
Q12
Multiple Choice
Now imagine you have a complex issue that may require multiple back-and-forth exchanges (e.g., a billing dispute). Which channel would you prefer?
Live chat
Async messaging
Email
Phone call
No preference
Q13
Dropdown
For live chat, what is the longest you would wait for a first reply from a human agent?
Less than 1 minute
1–2 minutes
3–5 minutes
6–10 minutes
11–15 minutes
More than 15 minutes
Q14
Dropdown
For async messaging (e.g., SMS, WhatsApp, in-app), what is the longest you would consider an acceptable wait for a first reply?
Less than 30 minutes
30 minutes to 1 hour
1–2 hours
2–4 hours
4–8 hours
8–24 hours
More than 24 hours
Q15
AI Interview
Think of a recent customer support interaction. How did the channel you used (e.g., live chat, async messaging, phone) affect the outcome—positively or negatively?
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 5
Q16
Long Text
Based on your experiences, what one change would most improve live chat or async messaging support for you?
Max chars
Q17
Dropdown
What is your age group?
18–24
25–34
35–44
45–54
55–64
65+
Prefer not to say
Q18
Multiple Choice
How do you describe your gender?
Woman
Man
Non-binary
Prefer not to say
Q19
Dropdown
Which region best describes where you currently live?
Africa
Asia
Europe
North America
South America
Oceania
Middle East
Prefer not to say
Q20
Chat Message
Thank you for completing this survey. Your responses will help us improve customer support experiences. All answers are confidential and will be reported only in aggregate.
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