SMS Consent & Opt-Out UX Evaluation
Evaluates consumer perceptions of SMS marketing consent flows and opt-out experiences to identify UX friction points and TCPA compliance gaps. Designed for brands seeking to improve trust, clarity, and regulatory readiness in their text messaging programs.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
Have you received any marketing or promotional text messages (SMS) from a brand in the past 60 days?
Thinking about the most recent brand that sent you marketing texts, how did you sign up to receive them? Select all that apply.
In the past 60 days, have you tried to stop or reduce marketing text messages from any brand?
How comfortable are you receiving marketing texts from brands you have opted in with?
Based on your experiences, what would make SMS consent requests and opt-out instructions clearer or more comfortable for you?
What is your age?
Thank you for completing this survey. Your feedback will help improve how brands handle SMS consent and opt-out experiences. You may now close this window.
How clear was the consent request when you signed up for texts from that brand?
The process to stop or reduce messages was easy to complete.
Which of the following consent methods do you consider acceptable for SMS marketing? Select all that apply.
We'd like to understand more about your experience with SMS consent and opt-outs. An AI moderator will ask a couple of brief follow-up questions.
Which best describes your gender?
I received a clear confirmation that my request to stop messages was processed.
If you wanted fewer marketing texts from a brand, which option would you most prefer?
Where do you currently live?
The brand actually stopped sending me texts after I opted out.
Which of the following reply words do you expect would successfully opt you out of a brand's marketing texts? Select all that apply.
Overall, how clear are the opt-out instructions in marketing texts you receive from brands?
Where do you most prefer to see opt-out instructions for marketing texts? Please rank your top 3.
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.