In the past 6 months, which of the following communications from us did you notice?
- Email newsletter
- Social media posts
- Website stories or blog
- Event presentation or webinar
- Annual report or impact report
- Direct mail piece
- Press or news coverage
- Other
How clear was our mission and impact in recent communications?
Range: 1 – 10
Min: Not clearMid: Somewhat clearMax: Very clear
Please indicate how much you agree with each statement about our story and message.
| Rows | Strongly disagree | Disagree | Neutral | Agree | Strongly agree |
|---|
| Our mission was easy to understand | • | • | • | • | • |
| We showed specific outcomes and impact | • | • | • | • | • |
| The call to action was clear and motivating | • | • | • | • | • |
| Information felt credible and trustworthy | • | • | • | • | • |
| The story aligned with my values | • | • | • | • | • |
What, if anything, felt unclear or missing in our story?
Max 600 chars
In the last 12 months, have you made a donation to us?
- Yes, online
- Yes, via a third-party platform
- Yes, by mail/check
- Yes, in person or at an event
- Not in the last 12 months
In the last 12 months, did you visit our online donation page (even if you did not give)?
How easy was it to complete or attempt an online donation?
Scale: 11 (star)
Min: Very hardMax: Very easy
Which issues, if any, did you encounter with the online donation experience?
- Confusing or unclear form fields
- Too many steps/pages
- Preferred payment method not available
- Errors or timeouts
- Page felt insecure or untrustworthy
- Hard to change amount or frequency
- Mobile layout or responsiveness issues
- Tribute/matching options were confusing
- Slow load times
- None of the above
- Other
About how many minutes did the online donation take from start to finish?
Accepts a numeric value
Whole numbers only
Rank the donation page elements that most build your trust (top to bottom).
Drag to order (top = most important)
- Clear impact stats or testimonials
- Recognizable payment options (e.g., PayPal, Apple Pay)
- Security/SSL or third-party trust badges
- Transparent fees and use of funds
- Matching gift or employer match information
- Privacy policy and data use clarity
What would make donating online smoother or more reassuring?
Max 600 chars
In the last 12 months, which of the following have you received from us?
- Thank-you email within 24 hours
- Mailed receipt or letter
- Impact updates or stories
- Invitation to an event or webinar
- Thank-you phone call
- Personalized note from staff
- Survey request
- None of these
In the last 6 months, how was the frequency of our updates?
Range: 1 – 10
Min: Too infrequentMid: About rightMax: Too frequent
Please rate the quality of our stewardship communications.
| Rows | Very poor | Poor | Fair | Good | Excellent |
|---|
| Thank-you timeliness | • | • | • | • | • |
| Personalization | • | • | • | • | • |
| Clarity about how my gift was used | • | • | • | • | • |
| Relevance to my interests | • | • | • | • | • |
| Overall transparency | • | • | • | • | • |
How often would you like to receive impact updates from us?
- Monthly
- Every 2 to 3 months
- Twice per year
- Once a year
- Only after I donate
- I prefer not to receive updates
Which channels do you prefer for updates? Select up to 3.
- Email
- Text message (SMS)
- Postal mail
- Phone call
- Social media
- Website donor portal
- WhatsApp or chat
- Other
Attention check: To confirm you are paying attention, please select "I am paying attention."
- I am paying attention
- I am not sure
- Prefer not to answer
Anything else we should know to improve your donor experience?
Max 600 chars
How long have you supported our organization?
- First-time donor
- Less than 1 year
- 1–3 years
- 4–6 years
- 7+ years
- Not sure
What is your age?
- 18–24
- 25–34
- 35–44
- 45–54
- 55–64
- 65+
- Prefer not to say
Which best describes your gender?
- Woman
- Man
- Non-binary
- Prefer to self-describe
- Prefer not to say
Where do you live?
- Africa
- Asia
- Europe
- North America
- Oceania
- South America
- Prefer not to say
What is the highest level of education you have completed?
- Some high school or less
- High school diploma or GED
- Some college/associate degree
- Bachelor’s degree
- Graduate or professional degree
- Prefer not to say
What is your current employment status?
- Employed full-time
- Employed part-time
- Self-employed
- Student
- Retired
- Unemployed and looking for work
- Not working by choice
- Prefer not to say
Welcome! This brief survey takes about 5 to 7 minutes. Your feedback is confidential and will help us improve your experience.
AI Interview: 2 Follow-up Questions on your donor experience
AI InterviewLength: 2Personality: [Object Object]Mode: Fast Thank you for your time and thoughtful feedback!