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Nonprofit Donor Satisfaction & Stewardship Survey

Measures donor perceptions of nonprofit communications clarity, online giving usability, and post-gift stewardship to identify key drivers of satisfaction and retention.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

30 questions · ~4 min
Q01
Long Text

Welcome, and thank you for sharing your experience with us! This survey takes approximately 5–7 minutes. Your responses are completely confidential and will be reported only in aggregate to help us improve how we communicate with and serve our donors. There are no right or wrong answers — we simply want your honest opinions. Participation is voluntary and you may stop at any time.

Q02
Long Text

How long have you supported our organization?

Q03
Long Text

Thinking about the communications you noticed, how clearly did they convey our mission?

Q04
Multiple Choice

In the last 12 months, have you made a donation to us? (Select all that apply.)

Q05
Multiple Choice

In the last 12 months, which of the following have you received from us? (Select all that apply.)

Q06
Long Text

Overall, how satisfied are you with your experience as a donor to our organization?

Q07
AI Interview

Thank you for your survey responses. We'd love to understand a bit more about what drives your connection to our organization and what would make your experience even better. Please share your thoughts and our AI interviewer will follow up.

Q08
Long Text

What is your age?

Q09
Long Text

Thank you for your time and thoughtful feedback! Your input directly helps us improve how we communicate, serve, and thank our supporters.

Q10
Multiple Choice

In the past 6 months, which of the following communications from us did you notice? (Select all that apply.)

Q11
Long Text

How clearly did our communications show the impact of donor contributions?

Q12
Multiple Choice

In the last 12 months, did you visit our online donation page, even if you did not complete a gift?

Q13
Long Text

How would you describe the frequency of updates you received from us in the last 6 months?

Q14
Long Text

How likely are you to make another donation to our organization in the next 12 months?

Q15
Long Text

Based on your responses in this survey, is there anything else you would like to share about your experience as a donor?

Q16
Multiple Choice

Which best describes your gender?

Q17
Long Text

How authentic and genuine do our stories and updates feel to you?

Q18
Long Text

How easy was it to complete or attempt an online donation?

Q19
Long Text

Our thank-you messages feel personal and genuine.

Q20
Long Text

How likely are you to recommend our organization to a friend or colleague?

Q21
Long Text

In which region do you currently live?

Q22
Long Text

How clearly do our communications explain how donated funds are used?

Q23
Multiple Choice

Which issues, if any, did you encounter during your online donation experience? (Select all that apply.)

Q24
Long Text

Impact updates I receive are relevant and informative.

Q25
Long Text

Is there anything about our story or message that you would like to see explained differently or in more detail?

Q26
Multiple Choice

Which of the following donation page elements most increase your trust? (Select up to 3.)

Q27
Long Text

Our communications make me feel valued as a supporter.

Q28
Long Text

What would make donating online smoother or more reassuring?

Q29
Multiple Choice

How often would you like to receive impact updates from us?

Q30
Multiple Choice

Which channels do you prefer for receiving updates from us? (Select up to 3.)

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.