Q01
Message
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Donor Stewardship & Impact Transparency Survey
Measures donor satisfaction with recognition practices, organizational transparency, and impact reporting quality to inform stewardship strategy and improve donor retention.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
22 questions · ~10 min
Q02
Multiple Choice
In the past 12 months, have you made a donation to our organization?
- Yes
- No
- Not sure
Q03
Opinion Scale
Overall, how satisfied are you with the donor recognition you received from us in the last 12 months?
Scale: 1 – 7
Min:Very dissatisfiedMax:Very satisfied
Q04
Opinion Scale
How transparent has our organization been about how your donations were used in the last 12 months?
Scale: 1 – 7
Min:Not at all transparentMax:Extremely transparent
Q05
Multiple Choice
Through which channels would you prefer to receive impact and financial updates from us? Select all that apply.
- Email newsletter
- One-to-one email from staff
- SMS / text message
- Mailed letter
- Website or blog updates
- Social media
- Donor portal or dashboard
- Webinar or virtual briefing
- In-person events
- Other (please specify)
Q06
Long Text
What one change would most improve how we report on the impact of your donations or our organizational transparency?
Q07
Dropdown
What is your age?
- 18–24
- 25–34
- 35–44
- 45–54
- 55–64
- 65 or older
- Prefer not to say
Q08
Message
Thank you for completing this survey. Your feedback is invaluable in helping us improve our donor stewardship and transparency practices. We appreciate your continued support.
Q09
Dropdown
Approximately how many separate donations did you make to us in the last 12 months?
- Once
- 2–3 times
- 4–6 times
- 7–10 times
- More than 10 times
Q10
Multiple Choice
Which of the following forms of recognition did you personally receive from us in the last 12 months? Select all that apply.
- Thank-you email
- Handwritten note
- Name listed publicly (e.g., website or report)
- Recognition at an event
- Impact update tied to my gift
- Small thank-you gift
- None of the above / I did not receive recognition
Q11
Multiple Choice
How often did you receive impact or financial updates from us in the last 12 months?
- Weekly
- Monthly
- Quarterly
- Twice a year
- Once a year
- I don't recall receiving updates
Q12
AI Interview
We'd like to understand your experience in more depth. An AI moderator will ask a couple of brief follow-up questions based on your responses so far.
Q13
Dropdown
How do you describe your gender?
- Man
- Woman
- Non-binary
- Prefer not to say
Q14
Multiple Choice
Which of the following best describe your reasons for donating to us? Please select up to 3.
- Belief in our mission
- Personal connection to the cause
- Visible community impact
- Trust in organizational transparency
- Recognition/appreciation
- Tax deduction
- Recommendation from someone I trust
- Employer match available
- Other (please specify)
Q15
Ranking
Please rank the following recognition methods in order of your preference, from most to least preferred.
- Personalized email
- Handwritten note
- Impact story with outcomes
- Name listed in report or website
- Small thank-you gift
- Invitation to donor webinar or briefing
- Recognition at events
Drag to rank
Q16
Opinion Scale
How would you rate the clarity of our impact reports in explaining how donations were used?
Scale: 1 – 7
Min:Not at all clearMax:Extremely clear
Q17
Long Text
Based on your responses in this survey, please share any additional thoughts or feelings about your overall donor experience with us.
Q18
Dropdown
Where do you currently live?
- United States
- Canada
- United Kingdom
- Australia
- European Union
- Other
- Prefer not to say
Q19
Opinion Scale
How would you rate the timeliness of the impact updates you received from us?
Scale: 1 – 7
Min:Not at all timelyMax:Extremely timely
Q20
Dropdown
What is the highest level of education you have completed?
- High school or less
- Some college or associate degree
- Bachelor's degree
- Graduate or professional degree
- Prefer not to say
Q21
Opinion Scale
How well did our impact reports use specific data or measurable outcomes to demonstrate results?
Scale: 1 – 7
Min:Not at all wellMax:Extremely well
Q22
Opinion Scale
How well did our impact reports include real-world stories or examples to illustrate our work?
Scale: 1 – 7
Min:Not at all wellMax:Extremely well
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Includes an AI follow-up interview segment that can probe deeper into donor sentiment beyond fixed-choice answers
- Combines quantitative opinion-scale ratings on recognition, transparency, and report clarity with open-text and ranking questions for richer stewardship insight
- Separates recognition experience from impact-reporting quality (clarity, timeliness, data use, storytelling) so nonprofits can pinpoint exactly what to fix
- Ends with an open-ended reflection question plus structured demographics, giving both narrative and segmentable data for retention strategy
QuestionPro
Nonprofit Donor Feedback Survey Questions + Sample Survey TemplateThis is a sample question bank and template page for nonprofit donor feedback rather than a ready-to-field adaptive interview. It covers general donor satisfaction themes and can be customized within QuestionPro's survey builder. Good starting point for basic feedback collection but static in format.
What it does well
- Established survey platform with broad question-type library
- Provides a curated set of sample donor feedback questions as a starting template
- Supports standard skip logic and reporting typical of QuestionPro's builder
Where it falls short
- No adaptive AI-driven follow-up probing—respondents answer fixed questions only
- No voice AI interview option or guided screen-share tasks
- Does not publish transparent prompt-level methodology behind question logic
SurveyMonkey
Donor Feedback Survey Template: Ask Smart Questions to Improve Every EventA static, ready-to-use template focused on event-oriented donor feedback rather than deeper stewardship or transparency themes. Easy to deploy and benefits from SurveyMonkey's familiar builder and analytics, but questions are fixed once launched. Best suited to quick post-event pulse checks rather than in-depth impact reporting evaluation.
What it does well
- Well-known, easy-to-use builder with fast deployment
- Template is tailored toward event feedback, useful for donor-event follow-up
- Includes standard analytics/reporting dashboards
Where it falls short
- Fixed question set with no adaptive AI follow-up interviewing
- No voice AI interview or guided task/screen-share capability
- Limited depth on transparency/impact-reporting quality compared to a dedicated stewardship survey
SurveySparrow
Charity Donor Feedback SurveyA conversational-style, ready-to-field template aimed at general charity donor feedback. It leverages SurveySparrow's chat-like survey format but relies on pre-set question flows rather than true AI-driven interviewing. Useful for basic satisfaction pulse-checks but not focused specifically on stewardship or impact-report transparency.
What it does well
- Conversational UI format that may feel more engaging than plain forms
- Ready-to-use charity-focused template
- Mobile-friendly presentation typical of SurveySparrow's product
Where it falls short
- No genuine adaptive AI interviewing—conversational UI is still a fixed question path
- No voice AI interview or automated per-response quality scoring
- Does not focus deeply on impact-reporting clarity, data use, or storytelling quality
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.