Corporate Social & Environmental Responsibility Perception Survey
Measures consumer awareness, credibility perceptions, and purchase influence of corporate CSR and ESG initiatives, including brand trust, willingness to pay, and expectations for responsible business practices.
샘플 질문
템플릿에 포함된 내용을 미리 확인해 보세요. 모든 질문은 설문 공개 전에 자유롭게 수정할 수 있습니다.
Which of the following product or service categories have you purchased from in the last 3 months? Select all that apply.
- Groceries
- Clothing / Apparel
- Electronics
- Household goods
- Personal care / Beauty
- Financial services
- Mobile / Internet / TV service
- Travel / Transportation
- Restaurants / Food delivery
- Other (please specify)
- None of the above
This section is shown only if you indicated you have noticed a company's social or environmental initiatives.
The following questions are about your general views on companies and their social and environmental responsibility — regardless of whether you have noticed a specific initiative.
Based on your responses in this survey, please share any additional thoughts or feelings about how companies' social and environmental practices influence your purchasing choices.
What is your age?
- 18–24
- 25–34
- 35–44
- 45–54
- 55–64
- 65+
- Prefer not to say
Thank you for your time and thoughtful responses! Your input helps us better understand consumer perspectives on corporate social and environmental responsibility.
In the past 12 months, have you seen or heard any company communicate about its social or environmental initiatives?
- Yes
- No
- Not sure
Where did you notice these initiatives? Select all that apply.
- In-store signage
- Product packaging
- Company website
- Email / Newsletter
- Social media
- News coverage
- TV / Radio ads
- Word of mouth
- Other (please specify)
How much do you trust companies that publicly communicate their social and environmental commitments?
How do you describe your gender?
- Woman
- Man
- Non-binary
- Prefer to self-describe
- Prefer not to say
Which types of initiatives did you notice? Select all that apply.
- Reducing carbon emissions
- Charitable donations
- Employee volunteering
- Sustainable packaging
- Fair labor practices
- Community development
- Diversity and inclusion
- Ethical sourcing
- Other (please specify)
- Not sure
How willing would you be to pay a higher price for a product or service from a company you believe is genuinely committed to social and environmental responsibility?
In which country do you currently reside?
- United States
- United Kingdom
- Canada
- Australia
- Germany
- France
- India
- Brazil
- Japan
- Mexico
- South Africa
- Other (please specify)
- Prefer not to say
Thinking about the most recent initiative you noticed, how credible did it feel?
How likely are you to recommend a company to others based on its social and environmental practices?
What is the highest level of education you have completed?
- Some high school or less
- High school or equivalent
- Some college / Associate degree
- Bachelor's degree
- Postgraduate (Master's / Doctorate)
- Prefer not to say
To what extent do you believe that initiative has a positive impact on the environment?
Please rank what you believe companies should prioritize most in their responsibility efforts (1 = top priority).
- Environmental protection
- Supporting local communities
- Employee welfare
- Ethical supply chains
- Customer data privacy
- Transparency and governance
What is your current employment status?
- Employed full-time
- Employed part-time
- Self-employed
- Student
- Unemployed
- Retired
- Other
- Prefer not to say
To what extent do you believe that initiative has a positive impact on society and communities?
Which minimum standards do you expect most companies to meet today? Select all that apply.
- Comply with laws and regulations
- No child or forced labor
- Pay fair wages
- Reduce greenhouse gas emissions
- Use recyclable or minimal packaging
- Support local communities
- Ensure a diverse and inclusive workplace
- Protect customer data and privacy
- Publish transparent impact reports
- Other (please specify)
To what extent do you believe that initiative has a positive impact on the company's business practices?
How much did this initiative influence your most recent purchase decision, if at all?
포함된 기능
AI 후속 질문
정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.
주의력 확인 장치
성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.
AI가 작성한 문안
문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.
자동 리포트
응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.
다른 서비스와 비교
다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.
이 템플릿을 선택하는 이유
- Includes a screened branching flow that only asks about noticed initiatives if the respondent has actually seen one, avoiding forced/fabricated answers
- Uses opinion-scale questions to separately measure perceived credibility, environmental impact, societal impact, and company-benefit impact of the same initiative, rather than one blended CSR score
- Includes a ranking question on what respondents believe companies should prioritize and a multiple-choice question on expected minimum standards, capturing normative expectations, not just perception
- Closes with an AI follow-up interview that asks respondents to elaborate on their own survey answers, and standard demographic questions (age, gender, country, education, employment) for segmentation
Jotform
Corporate Social Responsibility Survey Form TemplateA static, form-builder-style CSR survey template meant to be customized and embedded rather than fielded as-is with any interview logic. Good for quick internal deployment but built as a generic form rather than a research instrument with skip logic or perception scaling.
잘하는 점
- Easy to customize within Jotform's drag-and-drop form builder
- Can be embedded on websites or shared as a standalone link
- Familiar form format for quick internal or customer feedback collection
아쉬운 점
- No adaptive AI follow-up questioning to probe individual responses
- Static field types only, with no automated per-response quality scoring
- No transparent, publishable prompt/methodology behind the questions
SurveyMonkey
CSR Survey TemplateA conventional multiple-choice/rating-scale CSR survey template built on SurveyMonkey's standard question library. It covers general CSR awareness and opinion but does not appear to branch based on whether a respondent has actually noticed a company initiative.
잘하는 점
- Backed by SurveyMonkey's established survey distribution and panel tools
- Includes built-in analytics dashboards for aggregate reporting
- Quick to launch using pre-built question sets
아쉬운 점
- No adaptive AI interview or voice AI follow-up to explore individual reasoning
- No guided screen-share tasks or qualitative probing on specific initiatives noticed
- Quality is assessed only through completion/response-rate metrics, not per-response scoring
Typeform
Corporate Social Responsibility (CSR) Survey TemplateA conversational, one-question-at-a-time CSR template that offers a pleasant respondent experience but relies on fixed question paths. It's a good-looking template rather than an adaptive research tool.
잘하는 점
- Polished, conversational UI that can improve completion rates
- Simple logic jumps for basic branching
- Wide range of visual customization options
아쉬운 점
- No AI-driven follow-up interviewing to dig into open-ended sentiment
- No automated quality scoring of individual responses
- No transparent prompt documentation for how deeper questions would be generated
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