모든 템플릿

Corporate Social & Environmental Responsibility Perception Survey

Measures consumer awareness, credibility perceptions, and purchase influence of corporate CSR and ESG initiatives, including brand trust, willingness to pay, and expectations for responsible business practices.

샘플 질문

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질문 24개 · 약 11분
Q01
메시지

Welcome, and thank you for taking part in this survey. We are interested in your views on companies' social and environmental efforts — there are no right or wrong answers, just your honest opinions. Your participation is entirely voluntary, and you may stop at any time. All responses are anonymous, kept confidential, and will only be reported in aggregate for research purposes. This survey takes approximately 6–8 minutes to complete.

Q02
객관식

Which of the following product or service categories have you purchased from in the last 3 months? Select all that apply.

  • Groceries
  • Clothing / Apparel
  • Electronics
  • Household goods
  • Personal care / Beauty
  • Financial services
  • Mobile / Internet / TV service
  • Travel / Transportation
  • Restaurants / Food delivery
  • Other (please specify)
  • None of the above
Q03
메시지

This section is shown only if you indicated you have noticed a company's social or environmental initiatives.

Q04
메시지

The following questions are about your general views on companies and their social and environmental responsibility — regardless of whether you have noticed a specific initiative.

Q05
AI 인터뷰

Based on your responses in this survey, please share any additional thoughts or feelings about how companies' social and environmental practices influence your purchasing choices.

Q06
드롭다운

What is your age?

  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
  • Prefer not to say
Q07
메시지

Thank you for your time and thoughtful responses! Your input helps us better understand consumer perspectives on corporate social and environmental responsibility.

Q08
객관식

In the past 12 months, have you seen or heard any company communicate about its social or environmental initiatives?

  • Yes
  • No
  • Not sure
Q09
객관식

Where did you notice these initiatives? Select all that apply.

  • In-store signage
  • Product packaging
  • Company website
  • Email / Newsletter
  • Social media
  • News coverage
  • TV / Radio ads
  • Word of mouth
  • Other (please specify)
Q10
의견 척도

How much do you trust companies that publicly communicate their social and environmental commitments?

척도: 17
최소:Do not trust at all최대:Trust completely
Q11
객관식

How do you describe your gender?

  • Woman
  • Man
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q12
객관식

Which types of initiatives did you notice? Select all that apply.

  • Reducing carbon emissions
  • Charitable donations
  • Employee volunteering
  • Sustainable packaging
  • Fair labor practices
  • Community development
  • Diversity and inclusion
  • Ethical sourcing
  • Other (please specify)
  • Not sure
Q13
의견 척도

How willing would you be to pay a higher price for a product or service from a company you believe is genuinely committed to social and environmental responsibility?

척도: 15
최소:Not at all willing최대:Extremely willing
Q14
드롭다운

In which country do you currently reside?

  • United States
  • United Kingdom
  • Canada
  • Australia
  • Germany
  • France
  • India
  • Brazil
  • Japan
  • Mexico
  • South Africa
  • Other (please specify)
  • Prefer not to say
Q15
의견 척도

Thinking about the most recent initiative you noticed, how credible did it feel?

척도: 15
최소:Not at all credible최대:Extremely credible
Q16
의견 척도

How likely are you to recommend a company to others based on its social and environmental practices?

척도: 15
최소:Not at all likely최대:Extremely likely
Q17
객관식

What is the highest level of education you have completed?

  • Some high school or less
  • High school or equivalent
  • Some college / Associate degree
  • Bachelor's degree
  • Postgraduate (Master's / Doctorate)
  • Prefer not to say
Q18
의견 척도

To what extent do you believe that initiative has a positive impact on the environment?

척도: 15
최소:No positive impact at all최대:A great deal of positive impact
Q19
순위 매기기

Please rank what you believe companies should prioritize most in their responsibility efforts (1 = top priority).

  1. Environmental protection
  2. Supporting local communities
  3. Employee welfare
  4. Ethical supply chains
  5. Customer data privacy
  6. Transparency and governance
드래그하여 순위 지정
Q20
객관식

What is your current employment status?

  • Employed full-time
  • Employed part-time
  • Self-employed
  • Student
  • Unemployed
  • Retired
  • Other
  • Prefer not to say
Q21
의견 척도

To what extent do you believe that initiative has a positive impact on society and communities?

척도: 15
최소:No positive impact at all최대:A great deal of positive impact
Q22
객관식

Which minimum standards do you expect most companies to meet today? Select all that apply.

  • Comply with laws and regulations
  • No child or forced labor
  • Pay fair wages
  • Reduce greenhouse gas emissions
  • Use recyclable or minimal packaging
  • Support local communities
  • Ensure a diverse and inclusive workplace
  • Protect customer data and privacy
  • Publish transparent impact reports
  • Other (please specify)
Q23
의견 척도

To what extent do you believe that initiative has a positive impact on the company's business practices?

척도: 15
최소:No positive impact at all최대:A great deal of positive impact
Q24
의견 척도

How much did this initiative influence your most recent purchase decision, if at all?

척도: 15
최소:No influence at all최대:A great deal of influence

포함된 기능

  • AI 후속 질문

    정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.

  • 주의력 확인 장치

    성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.

  • AI가 작성한 문안

    문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.

  • 자동 리포트

    응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

다른 서비스와 비교

다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.

이 템플릿을 선택하는 이유

  • Includes a screened branching flow that only asks about noticed initiatives if the respondent has actually seen one, avoiding forced/fabricated answers
  • Uses opinion-scale questions to separately measure perceived credibility, environmental impact, societal impact, and company-benefit impact of the same initiative, rather than one blended CSR score
  • Includes a ranking question on what respondents believe companies should prioritize and a multiple-choice question on expected minimum standards, capturing normative expectations, not just perception
  • Closes with an AI follow-up interview that asks respondents to elaborate on their own survey answers, and standard demographic questions (age, gender, country, education, employment) for segmentation

Jotform

Corporate Social Responsibility Survey Form Template

A static, form-builder-style CSR survey template meant to be customized and embedded rather than fielded as-is with any interview logic. Good for quick internal deployment but built as a generic form rather than a research instrument with skip logic or perception scaling.

잘하는 점

  • Easy to customize within Jotform's drag-and-drop form builder
  • Can be embedded on websites or shared as a standalone link
  • Familiar form format for quick internal or customer feedback collection

아쉬운 점

  • No adaptive AI follow-up questioning to probe individual responses
  • Static field types only, with no automated per-response quality scoring
  • No transparent, publishable prompt/methodology behind the questions

SurveyMonkey

CSR Survey Template

A conventional multiple-choice/rating-scale CSR survey template built on SurveyMonkey's standard question library. It covers general CSR awareness and opinion but does not appear to branch based on whether a respondent has actually noticed a company initiative.

잘하는 점

  • Backed by SurveyMonkey's established survey distribution and panel tools
  • Includes built-in analytics dashboards for aggregate reporting
  • Quick to launch using pre-built question sets

아쉬운 점

  • No adaptive AI interview or voice AI follow-up to explore individual reasoning
  • No guided screen-share tasks or qualitative probing on specific initiatives noticed
  • Quality is assessed only through completion/response-rate metrics, not per-response scoring

Typeform

Corporate Social Responsibility (CSR) Survey Template

A conversational, one-question-at-a-time CSR template that offers a pleasant respondent experience but relies on fixed question paths. It's a good-looking template rather than an adaptive research tool.

잘하는 점

  • Polished, conversational UI that can improve completion rates
  • Simple logic jumps for basic branching
  • Wide range of visual customization options

아쉬운 점

  • No AI-driven follow-up interviewing to dig into open-ended sentiment
  • No automated quality scoring of individual responses
  • No transparent prompt documentation for how deeper questions would be generated

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