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Non-Profit Corporate Sponsorship Satisfaction & Renewal Survey

Measures how corporate and organizational sponsors experience your non-profit's communication, recognition, and event execution, and gauges renewal or upgrade intent. Built for development and partnerships teams, with an AI follow-up interview that digs into the real reasons behind a sponsor's loyalty or hesitation, not just the score.

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샘플 질문

템플릿에 포함된 내용을 미리 확인해 보세요. 모든 질문은 설문 공개 전에 자유롭게 수정할 수 있습니다.

질문 13개 · 약 7분
Q01
메시지

Thank you for sponsoring our work! We'd love your honest feedback on the partnership so far — it takes about 5 minutes and directly shapes how we support sponsors like you. Your responses are completely confidential and anonymized.

Q02
객관식필수

Which sponsorship level best describes your organization's current commitment? (Template note: replace tier names with your organization's actual sponsorship levels before launching.)

  • (Replace with your top sponsorship tier, e.g., Gold)
  • (Replace with your mid tier, e.g., Silver)
  • (Replace with your entry tier, e.g., Bronze)
  • In-kind or product sponsor
  • Other
Q03
객관식필수

What was the primary reason your organization chose to sponsor us?

  • Alignment with our company's mission or values
  • Brand visibility in our target community
  • Employee engagement or volunteer opportunities
  • Client or partner relationship building
  • Tax benefits
  • Personal connection of a leader or founder
Q04
매트릭스필수

Please rate your experience with each part of the sponsorship so far.

5개 행 × 5개 열
  • Communication and updates about how your sponsorship helps
  • Recognition and visibility for your organization
  • Execution of the sponsored event(s) or program(s)
  • Reporting on impact and outcomes
  • Responsiveness of our staff
열: Poor · Fair · Good · Very good · Excellent
Q05
최선·최악 선택형(MaxDiff)필수

Of the benefits sponsors typically receive, which matter most and least to your organization?

  • Logo placement on event materials and website
  • Complimentary event tickets or invitations
  • Employee volunteer opportunities
  • Media or press mentions
  • Networking with other sponsors or community leaders
  • Detailed reports on impact and outcomes
  • Speaking or presentation opportunities at events
  • Co-branded marketing materials
세트별 최선·최악 선택최선:Most valuable to our organization최악:Least valuable to our organization
Q06
의견 척도필수

How likely are you to recommend sponsoring (Replace with organization name) to another business or organization? (Template note: insert your organization's name.)

척도: 0 – 10
최소:Not at all likely최대:Extremely likely
Q07
AI 인터뷰

Probe the reasoning behind the respondent's recommendation likelihood score: what specifically has made the sponsorship feel worthwhile (or not), which single interaction or moment most shaped their view, and what would need to change for a lukewarm or low scorer to become an enthusiastic advocate. If they reference a specific benefit or staff interaction, ask them to describe it concretely.

Q08
객관식필수

How likely is your organization to renew or increase its sponsorship for the next term?

  • Definitely will not renew
  • Likely to decrease sponsorship
  • Likely to renew at the same level
  • Likely to increase sponsorship
  • Not yet decided
Q09
평점 척도

How would you rate the visibility and recognition materials you received (e.g., banners, website listing, social media mentions)?

범위: 1 – 5
최소:Poor최대:Excellent
Q10
장문형

What's one change that would most increase the value of your sponsorship going forward?

Q11
객관식

How many employees does your organization have?

  • 1-50
  • 51-250
  • 251-1000
  • 1000+
  • Prefer not to say
Q12
객관식

Which industry best describes your organization?

  • Financial services
  • Technology
  • Retail or consumer goods
  • Healthcare
  • Manufacturing
  • Professional services
  • Other
  • Prefer not to say
Q13
메시지

That's everything — thank you for your time and your support! Your feedback goes directly into how we plan sponsor communications, recognition, and benefits for the year ahead.

포함된 기능

  • AI 후속 질문

    정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.

  • 주의력 확인 장치

    성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.

  • AI가 작성한 문안

    문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.

  • 자동 리포트

    응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

다른 서비스와 비교

다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.

이 템플릿을 선택하는 이유

  • Goes beyond a single satisfaction score with an AI follow-up interview that adaptively probes the real reasons behind a sponsor's recommendation likelihood, not just the number they give
  • Combines quantitative benchmarking (matrix rating of sponsorship experience, rating of visibility/recognition materials, opinion-scale recommendation score) with a max-diff exercise that forces sponsors to prioritize which benefits actually matter most
  • Explicitly separates satisfaction from intent by asking about renewal/upgrade likelihood as its own question, then uses the open-ended long-text and AI interview to surface concrete changes that would increase sponsorship value
  • Frames the whole flow with warm chat-message intro/outro copy suited to a partnerships team's tone, while still capturing firmographic context (employee count, industry) for segmenting sponsor feedback

QuestionPro

Non Profit Sponsorship Survey Questions + Sample Questionnaire Template

This page reads as a sample question bank and guidance article for non-profit sponsorship surveys rather than a single ready-to-field instrument. It's useful for question ideas but likely requires assembly into a working survey via QuestionPro's builder. Coverage skews toward general sponsorship questions rather than a dedicated renewal-intent flow.

잘하는 점

  • Broad library of sample sponsorship-related questions to draw from
  • Backed by an established survey platform with reporting and distribution tools

아쉬운 점

  • No adaptive AI follow-up interview to probe the reasoning behind a sponsor's score
  • No automated per-response quality scoring or transparent prompt methodology
  • Presented as a sample questionnaire/guide rather than a purpose-built, deploy-ready renewal survey

Typeform

Sponsorship Satisfaction Survey Template

A conversational, one-question-at-a-time template aimed directly at sponsorship satisfaction, making it a genuine like-for-like comparison. It's a static question flow, so any deeper insight into renewal drivers depends entirely on the fixed questions the respondent sees. Typeform's known strengths are its polished UI and completion rates, not adaptive probing.

잘하는 점

  • Clean, conversational respondent experience typical of Typeform's design
  • Purpose-built for sponsorship satisfaction, so directly on-topic
  • Easy to customize branding and question wording

아쉬운 점

  • Static question set with no adaptive AI follow-up to dig into why a sponsor is satisfied or hesitant
  • No voice AI interview option or guided screen-share tasks
  • No automated quality scoring of open-ended responses

SurveyMonkey

Sponsorship Form Template

SurveyMonkey's template is a generically named sponsorship form, and it's unclear from the page whether it's tuned specifically for satisfaction/renewal versus broader sponsorship data collection (e.g., interest or application info). It's a solid, editable starting point on an established platform, but reads more general-purpose than QuestionPunk's renewal-focused instrument. Treat it as a fielding-ready template, not a guide.

잘하는 점

  • Backed by SurveyMonkey's mature survey infrastructure and analytics dashboard
  • Quick to customize and deploy given its template library format

아쉬운 점

  • No adaptive AI interview or voice AI option to explore renewal hesitation in depth
  • Static form structure with no automated quality scoring on open responses
  • No transparency into any underlying question logic or methodology beyond the fixed template

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