모든 템플릿

Post-Purchase NPS & Loyalty Driver Survey

Measures Net Promoter Score and identifies key drivers of recommendation among recent customers, providing actionable insights to improve retention, referrals, and overall customer experience.

샘플 질문

템플릿에 포함된 내용을 미리 확인해 보세요. 모든 질문은 설문 공개 전에 자유롭게 수정할 수 있습니다.

질문 13개 · 약 7분
Q01
메시지

Welcome, and thank you for taking a few minutes to share your feedback about your recent purchase. This survey takes approximately 7 minutes. Your responses are confidential and will be reported only in aggregate to help us improve our products and services. Participation is entirely voluntary—there are no right or wrong answers, and you may stop at any time.

Q02
드롭다운

When was your most recent purchase with us?

  • Within the past 7 days
  • 8–14 days ago
  • 15–30 days ago
  • 1–3 months ago
  • More than 3 months ago
Q03
의견 척도

On a scale of 0 to 10, how likely are you to recommend us to a friend or colleague?

척도: 010
최소:Not at all likely최대:Extremely likely
Q04
객관식

Which of the following factors most influenced your recommendation score? Please select up to three.

  • Product quality
  • Price / value for money
  • Shipping / delivery speed
  • Delivery reliability
  • Customer service
  • Website / app usability
  • Product selection / availability
  • Returns / exchanges process
  • Promotions or discounts
  • Sustainability or brand ethics
  • Other (please specify)
Q05
장문형

What is one thing we could improve about your experience?

Q06
드롭다운

What is your age group?

  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
  • Prefer not to say
Q07
메시지

Thank you for taking the time to share your feedback. Your responses will help us improve your future experience. Have a great day!

Q08
객관식

Did you experience any issues with your most recent order?

  • No issues
  • Minor issue, resolved quickly
  • Major issue, resolved eventually
  • Issue not yet resolved
Q09
AI 인터뷰

What is the main reason for the score you just gave?

Q10
의견 척도

How would you rate your overall satisfaction with your most recent purchase?

척도: 17
최소:Very dissatisfied최대:Very satisfied
Q11
장문형

Based on your responses in this survey, is there anything else you would like to share about your experience with us?

Q12
드롭다운

How do you describe your gender?

  • Woman
  • Man
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q13
드롭다운

Where do you live?

  • United States
  • Canada
  • United Kingdom
  • European Union
  • Australia / New Zealand
  • Other region
  • Prefer not to say

포함된 기능

  • AI 후속 질문

    정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.

  • 주의력 확인 장치

    성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.

  • AI가 작성한 문안

    문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.

  • 자동 리포트

    응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

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이 템플릿을 선택하는 이유

  • Goes beyond a single NPS score with an AI follow-up interview that automatically probes 'why did you give that score?' for richer, self-explanatory verbatims
  • Combines quantitative measures (0-10 NPS scale, satisfaction rating, multiple-choice driver factors) with open-text follow-ups to surface actionable improvement themes, not just a number
  • Includes demographic and purchase-timing context (age group, gender, location, recent purchase date) so retention and referral drivers can be segmented
  • Every AI-generated question and follow-up prompt is transparent and viewable, and responses are auto-scored for quality with an auto-generated report, removing manual analysis work

SurveySparrow

Customer Net Promoter Score (NPS) Template

A ready-to-field NPS template covering the core recommendation question and standard follow-ups. It's built on SurveySparrow's conversational-form UI, which gives a friendlier feel than a static grid, but the flow is templated rather than adaptive. Useful as a quick-deploy option for teams wanting a simple, no-frills NPS survey.

잘하는 점

  • Conversational, chat-style form UI that feels more engaging than a traditional grid survey
  • Purpose-built specifically for NPS measurement, so setup is fast
  • Backed by an established survey platform with broader distribution and reporting tools

아쉬운 점

  • Fixed follow-up questions rather than adaptive AI probing tailored to each respondent's score
  • No voice-based interview option for richer verbal feedback
  • No published per-response quality scoring or transparent prompt methodology

QuestionPro

Net Promoter Score survey template | NPS survey template and questions

A comprehensive NPS template/resource page with sample questions and guidance, positioned within QuestionPro's broader enterprise survey suite. It reads partly as a template and partly as an educational guide on NPS methodology, so the fielding-ready survey itself may need customization. Strong for teams already invested in QuestionPro's analytics ecosystem.

잘하는 점

  • Extensive supporting content explaining NPS best practices alongside the template
  • Part of a mature enterprise platform with advanced dashboarding and segmentation
  • Question bank covers multiple NPS-related question types

아쉬운 점

  • Static question list with no adaptive AI follow-up interviewing based on individual responses
  • No voice AI interview capability
  • Page functions partly as a guide/reference rather than a purely fielding-ready survey instrument

SurveyMonkey

Net Promoter Score Survey Template

A standard, well-known NPS template on a widely used survey platform, offering quick setup and integration with SurveyMonkey's analytics and benchmarking features. It covers the core recommendation question but relies on static, pre-written follow-ups rather than dynamic questioning. Good for teams wanting a familiar, low-effort starting point.

잘하는 점

  • Widely recognized platform with strong reliability and broad integrations
  • Built-in benchmarking and reporting features for NPS tracking over time
  • Simple, fast setup for teams already using SurveyMonkey

아쉬운 점

  • No adaptive AI-driven follow-up questioning — all respondents see the same fixed question set
  • No voice AI interview or screen-share task capability
  • No transparent, per-question AI prompt methodology or automated quality scoring of responses

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