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Transaction-Level Net Promoter Score Survey

Captures Net Promoter Score right after a specific purchase, support call, delivery, or service visit — revealing whether that single interaction is building loyalty or quietly eroding it. Built for CX, support, and operations teams who need transaction-level signal instead of annual survey noise, with an AI follow-up that uncovers the concrete moment behind each score rather than a vague comment.

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샘플 질문

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질문 12개 · 약 7분
Q01
메시지

Thanks for your recent purchase / support call / delivery with (Replace with Company Name)! We'd love your honest take on that specific experience — it takes about 7 minutes and helps us fix what's not working. Your responses are completely confidential and anonymized. (Template note: name the exact transaction type before launching.)

Q02
객관식필수

Which channel did you use for this transaction?

  • Website
  • Mobile app
  • Phone / call center
  • In-person at a store or branch
  • Email
Q03
의견 척도필수

Based on this specific transaction, how likely are you to recommend (Replace with Company Name) to a friend or colleague? (Template note: replace with the exact interaction type, e.g. 'this support call', before launching.)

척도: 0 – 10
최소:Not at all likely최대:Extremely likely
Q04
객관식필수

What's the main reason for the score you just gave?

  • Speed of service
  • Product or service quality
  • Staff helpfulness or expertise
  • Ease of the process
  • Price or value
  • Problem resolution
Q05
AI 인터뷰

Probe the specific reason behind the respondent's score, anchoring on the transaction they just completed and the driver they selected. If they gave a low or middling score, find out exactly what broke down and what a real fix would look like; if they gave a high score, identify the single moment that stood out so it can be reinforced. Push for a concrete detail — a step, a delay, a person, a message — rather than a general impression.

Q06
매트릭스

Thinking specifically about this transaction, rate each of the following:

5개 행 × 5개 열
  • Speed of the process
  • Ease of getting help or completing the transaction
  • Staff or support helpfulness
  • Clarity of communication
  • How well your issue or need was resolved
열: Poor · Below average · Average · Good · Excellent
Q07
의견 척도필수

Overall, how much effort did it take on your part to complete this transaction?

척도: 1 – 7
최소:Very high effort최대:Very low effort
Q08
객관식필수

Did this interaction fully address what you needed?

  • Yes, completely
  • Partially
  • No, not at all
  • Not applicable
Q09
객관식

How likely are you to use this same channel or process again for a similar need?

  • Definitely will
  • Probably will
  • Might or might not
  • Probably won't
  • Definitely won't
Q10
객관식

How often do you typically interact with (Replace with Company Name)?

  • This was my first time
  • A few times a year
  • Monthly
  • Weekly or more
  • Prefer not to say
Q11
객관식

Which age range best describes you?

  • Under 25
  • 25-34
  • 35-44
  • 45-54
  • 55-64
  • 65 or older
  • Prefer not to say
Q12
메시지

Thank you! Your feedback goes straight to the team responsible for this exact experience and helps us close the loop on issues quickly.

포함된 기능

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    성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.

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    문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.

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    응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

다른 서비스와 비교

다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.

이 템플릿을 선택하는 이유

  • Anchors every question to the specific transaction (purchase, support call, delivery, or service visit) rather than a generic relationship NPS, starting with a chat message that names the exact interaction being rated
  • Pairs the opinion-scale NPS score with an AI follow-up interview that probes the specific reason behind that score, so you get the concrete moment behind the number instead of a one-line comment
  • Goes beyond a single NPS question with a matrix rating of transaction-specific attributes, an effort score, a resolution check, and a channel-repeat-intent question — giving CX/ops teams a full diagnostic, not just a score
  • Closes the loop with a chat message confirming feedback routes straight to the team responsible for that exact experience, reinforcing that this is built for operational follow-up, not annual benchmarking

Jotform

Net Promoter Score Form Template

A drag-and-drop NPS form built on Jotform's general form-building platform rather than a dedicated survey research tool. It's fielding-ready as a simple form, but it's built for generic satisfaction capture rather than transaction-specific CX signal. Customization is manual, question by question.

잘하는 점

  • Easy to customize visually via Jotform's form builder
  • Simple to embed or share as a standalone form
  • Low barrier to quickly stand up a basic NPS question

아쉬운 점

  • No adaptive AI follow-up — it's a static form with fixed fields, so it can't probe the specific reason behind a score
  • No transaction-anchoring structure (channel, effort, resolution) built around a single specific interaction
  • No automated per-response quality scoring or auto-generated analysis report

QuestionPro

Net Promoter Score survey template | NPS survey template and questions

A fielding-ready NPS survey template from an established enterprise survey platform, framed around general NPS methodology and best-practice question wording. It reads as a relationship/general NPS template rather than one purpose-built for a single transaction like a support call or delivery.

잘하는 점

  • Backed by an established survey platform with broad analytics and reporting tooling
  • Includes standard NPS methodology guidance alongside the questions
  • Supports typical follow-up open-text questions

아쉬운 점

  • Follow-up questions are static/predefined, not an adaptive AI interview that digs into the specific transaction reason
  • No published, transparent prompt logic for how follow-ups are generated
  • No built-in per-response quality scoring or automated transaction-level reporting

SurveyMonkey

Net Promoter Score Survey Template

A widely used, fielding-ready NPS template from a major general-purpose survey platform. It's a solid starting point for a standard relationship NPS survey, but the page doesn't indicate any transaction-specific anchoring (e.g., 'this purchase' or 'this call') or adaptive questioning.

잘하는 점

  • Backed by a well-known, mature survey platform with strong distribution options
  • Likely includes benchmark data given SurveyMonkey's scale
  • Simple to launch quickly for a general NPS pulse

아쉬운 점

  • Static question set with no adaptive AI follow-up to surface the concrete moment behind a score
  • No visible mechanism to anchor responses to one specific transaction versus overall relationship
  • No automated per-response quality scoring or transparent AI prompt methodology

SurveySparrow

Customer Net Promoter Score (NPS) Template

A fielding-ready NPS template presented in SurveySparrow's conversational, chat-style survey format, which makes it feel more personal than a plain form. It's still a scripted question flow, though, rather than one that dynamically probes each respondent's specific answer.

잘하는 점

  • Conversational chat-style UI that can feel more engaging than a static form
  • Fielding-ready template designed specifically for NPS
  • Likely supports mobile-friendly, one-question-at-a-time delivery

아쉬운 점

  • Conversational UI is scripted, not adaptive — it doesn't generate a follow-up question based on the specific reason a respondent gave
  • No indication of transaction-level anchoring (specific purchase/call/delivery) versus general relationship NPS
  • No automated quality scoring of responses or auto-generated report tied to a specific interaction

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