Wholesale Partnership Inquiry Qualification Survey

Thanks for your interest in becoming a wholesale partner! This short form (about 8 minutes) helps us understand your business and what you're looking for so we can follow up with the right pricing and terms.

What type of business are you?

• Independent retail store
• Chain retailer
• Online retailer / e-commerce
• Distributor or wholesaler
• Other

Which of our products or product lines are you interested in ordering wholesale? (Template note: mention your current catalog so respondents can reference specific items.)

How many retail locations or storefronts does your business currently operate?

• Single retail location
• 2-10 retail locations
• 11-50 retail locations
• 50+ retail locations
• Online only, no physical locations

What's your estimated order volume for a typical first order? (Template note: replace these tiers with ranges that match your product's typical order size.)

• Under 50 units
• 50-200 units
• 201-1,000 units
• Over 1,000 units
• Not sure yet

How soon are you looking to place your first wholesale order?

• Immediately, within 2 weeks
• Within 1 month
• Within 1-3 months
• Just exploring options, no firm timeline

Do you currently carry a similar product from another supplier?

• Yes, from a current supplier
• No, this would be a new category for us
• We're actively switching away from an existing supplier
• Not sure yet

How important is flexibility on minimum order quantity to your decision to work with us?

A few quick questions about wholesale pricing for (Replace with product name). (Template note: swap in your actual product name before launching.)

• At what wholesale price per unit would (Replace with product name) be so inexpensive that you'd question its quality?
• At what wholesale price per unit would (Replace with product name) be a bargain — a great deal for the quality?
• At what wholesale price per unit would (Replace with product name) be getting expensive, though you'd still consider ordering it?
• At what wholesale price per unit would (Replace with product name) be too expensive for you to order?

Explore the respondent's actual sourcing situation and decision process: if they currently carry a similar product, find out what's working or falling short with that supplier and what would prompt a switch. Anchor on their stated order volume and timeline, and probe what internal approval, budget, or minimum-order-quantity terms would need to align for them to place a real first order. If they said they're 'just exploring,' identify the specific information — samples, pricing tiers, lead times — that would move them toward a decision.

What's your company name and website (if applicable)?

What's the best email address for our wholesale team to follow up with pricing and next steps?

What's your role at the company?

• Owner / Founder
• Buyer / Merchandiser
• Operations / Purchasing
• Other
• Prefer not to say

How many employees does your company have?

• 1-10
• 11-50
• 51-200
• 201+
• Prefer not to say

Thanks for telling us about your business! A member of our wholesale team will review your answers and reach out with pricing, minimum order details, and next steps.