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Dealer Service Department Experience Evaluation

Captures how customers rate a recent dealer service visit — advisor communication, timeliness, pricing transparency, and repair quality — then uses an AI follow-up to uncover the real story behind their satisfaction or likelihood to return. Built for dealership service managers and fixed-ops teams tracking retention drivers.

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샘플 질문

템플릿에 포함된 내용을 미리 확인해 보세요. 모든 질문은 설문 공개 전에 자유롭게 수정할 수 있습니다.

질문 13개 · 약 7분
Q01
메시지

Thanks for bringing your vehicle in for service! Your responses are completely confidential and anonymized. We'd love your honest feedback on your recent visit — it takes about 7 minutes and helps us fix what's not working.

Q02
객관식필수

What was the main reason for your most recent service visit?

  • Routine maintenance (oil change, tires, etc.)
  • Mechanical repair
  • Warranty work
  • Recall service
  • Diagnostic / inspection only
  • Other
Q03
의견 척도필수

Overall, how satisfied were you with this service visit?

척도: 1 – 7
최소:Very dissatisfied최대:Very satisfied
Q04
매트릭스필수

How much do you agree with each statement about this visit?

5개 행 × 5개 열
  • The service advisor communicated clearly about what was needed and why
  • My vehicle was ready within the promised timeframe
  • The final price matched the original estimate
  • The service area/waiting area was clean and comfortable
  • The issue was fixed correctly on the first attempt
열: Strongly disagree · Disagree · Neutral · Agree · Strongly agree
Q05
평점 척도필수

How would you rate the service advisor who helped you?

범위: 1 – 5
최소:Poor최대:Excellent
Q06
객관식필수

Was your vehicle ready when the dealer said it would be?

  • Yes, right on time
  • Yes, earlier than promised
  • No, it took longer than promised
  • Not applicable / no timeframe given
Q07
의견 척도필수

How likely are you to bring your vehicle back to this dealer for future service?

척도: 0 – 10
최소:Not at all likely최대:Extremely likely
Q08
객관식

Did you run into any of these issues during your visit? Select all that apply.

  • Unexpected charges not on the original estimate
  • Long wait time to be seen or checked out
  • Poor communication about status or delays
  • Repeat repair needed for the same issue
  • Vehicle returned dirty or with new damage
Q09
AI 인터뷰

Explore the reasoning behind the respondent's satisfaction rating and their likelihood to return for future service. If either score was middling or low, dig into the specific moment or interaction that drove it down and what would need to change for them to give a higher score. If they flagged any issues (unexpected charges, delays, communication, repeat repair), get the concrete details of what happened and how the dealer handled it. If scores were high, probe what specifically stood out as excellent so it can be reinforced.

Q10
단문형

What's the one thing this dealer could do differently to improve your next service visit?

Q11
객관식

How long have you been a service customer at this dealer?

  • Less than 6 months
  • 6 months to 2 years
  • 2 to 5 years
  • More than 5 years
  • Prefer not to say
Q12
객관식

Did you purchase or lease your vehicle from this dealer?

  • Yes, purchased here
  • Yes, leased here
  • No, purchased/leased elsewhere
  • Prefer not to say
Q13
메시지

That's everything — thank you for the feedback! Your responses go directly to the service management team to help improve wait times, communication, and repair quality.

포함된 기능

  • AI 후속 질문

    정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.

  • 주의력 확인 장치

    성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.

  • AI가 작성한 문안

    문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.

  • 자동 리포트

    응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

다른 서비스와 비교

다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.

이 템플릿을 선택하는 이유

  • Goes beyond static ratings with an AI follow-up interview that explores the reasoning behind a customer's satisfaction score and their likelihood to return — not just the number itself
  • Combines structured diagnostics (advisor rating, on-time completion, pricing transparency, issue checklist, matrix agreement statements) with an open-ended AI probe and a direct short-text improvement question
  • Segments respondents by tenure and purchase/lease origin, so fixed-ops teams can see whether retention drivers differ for long-time customers vs. newer ones
  • Automated per-response quality scoring and an auto-generated report mean service managers get synthesized findings, not just raw survey exports to sort through manually

QuestionPro

Dealer Service Evaluation Survey Template

A purpose-built, fielding-ready template for dealer service evaluations, covering similar ground (advisor interaction, timeliness, satisfaction). It's a static question set aimed at the same use case as ours, making it the most directly comparable competitor here.

잘하는 점

  • Directly targeted at the dealer service use case, so questions map closely to fixed-ops priorities
  • Backed by an established survey platform with broad question-type and reporting support
  • Ready to deploy without customization for basic satisfaction tracking

아쉬운 점

  • No adaptive AI follow-up — respondents can't be probed further on why they gave a particular rating
  • No published methodology showing exactly how responses are scored or synthesized into a report
  • Likely relies on fixed question paths rather than conversational, per-response quality scoring

Jotform

Create Free Service Evaluation Forms - Service Evaluation Form Templates

This is a general service-evaluation template gallery/category page rather than a dealer-specific, fielding-ready survey — it covers service evaluation broadly across industries. Useful as a form-builder starting point, but requires manual customization to fit a dealership service context.

잘하는 점

  • Free tier and large library of customizable form templates across many service industries
  • Familiar drag-and-drop form builder for quick setup
  • Wide range of field types for basic ratings and open comments

아쉬운 점

  • Not dealer-specific out of the box — lacks pre-built questions on advisor communication, repair quality, or dealer retention drivers
  • Static form fields only, with no adaptive AI interview to dig into the 'why' behind a rating
  • No automated quality scoring of responses or auto-generated insight reports

SurveySparrow

Dealership Experience Survey Template | For Automobile Companies

A dealership-focused survey template aimed at automobile companies, making it a relevant comparison for measuring dealership experience. It appears to center on conversational-style forms and satisfaction metrics, though scoped more broadly to 'dealership experience' rather than the service department specifically.

잘하는 점

  • Purpose-built for automobile dealership audiences, with a conversational form format
  • Likely supports chat-style, mobile-friendly survey delivery
  • Part of a platform with broader marketing/CX survey tooling

아쉬운 점

  • Framed around general dealership experience rather than service-department-specific retention drivers like advisor performance or repair timeliness
  • No AI-led follow-up interview to explore the reasoning behind satisfaction or return-likelihood scores
  • No transparent, per-response quality scoring or automated diagnostic report generation

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