Resort Stay Experience Evaluation Survey

Captures how guests rate every stage of a resort stay — booking, check-in, rooms, amenities, staff, and value — and benchmarks loyalty with a recommendation score. An AI follow-up interview digs into the specific moments that drove each guest's score, surfacing what turned a detractor sour or what would push a passive guest into a promoter. Built for resort GMs and hospitality research teams.

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샘플 질문

템플릿에 포함된 내용을 미리 확인해 보세요. 모든 질문은 설문 공개 전에 자유롭게 수정할 수 있습니다.

질문 12개 · 약 7분

Q01

메시지

Thanks for staying with us! Your responses are completely confidential and anonymized. We'd love your honest feedback on your recent visit — it takes about 5 minutes and helps us shape what we improve next.

Q02

객관식필수

What was the primary purpose of your stay?

Leisure/vacation
Business
Special occasion (wedding, honeymoon, anniversary)
Family visit
Other

Q03

숫자필수

How many nights did you stay at the resort?

Q04

매트릭스필수

Please rate the following aspects of your stay.

7개 행 × 5개 열

Check-in / check-out process
Room cleanliness
Room comfort
Resort grounds and facilities
Dining options
외 2개

열: Poor · Fair · Good · Very Good · Excellent

Q05

의견 척도필수

How likely are you to recommend this resort to a friend or colleague?

척도: 0 – 10

최소:Not at all likely최대:Extremely likely

Q06

AI 인터뷰

Reconstruct the specific moments behind the respondent's recommendation score: which part of the stay (arrival, room, dining, staff interaction, an incident) most shaped how they feel. If the score is 6 or below, probe exactly what went wrong and whether it was resolved on-site. If the score is high, probe which single moment they'd point to as the highlight. End by asking what one change would have raised their score.

Q07

객관식

Which of these amenities did you use during your stay?

Pool
Spa
Fitness center
Golf course
Kids' club
Restaurants or bars
Beach access

Q08

최선·최악 선택형(MaxDiff)

When choosing a resort, rank how much each factor matters to you.

Location
Price/value
Room quality
Amenities and activities
Dining options
Customer service
Family-friendliness
Sustainability practices

세트별 최선·최악 선택최선:Matters most최악:Matters least

Q09

장문형

What's one thing we could improve about your stay?

Q10

객관식

Who did you travel with on this trip?

Solo
Partner/spouse
Family with children
Friends group
Other
Prefer not to say

Q11

객관식

Which age group do you belong to?

Under 25
25-34
35-44
45-54
55-64
65 or older
Prefer not to say

Q12

메시지

That's everything — thank you for sharing your experience! Your responses go directly into a report our team uses to improve the resort for future guests.

포함된 기능

AI 후속 질문
정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.
주의력 확인 장치
성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.
AI가 작성한 문안
문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.
자동 리포트
응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

다른 서비스와 비교

다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.

이 템플릿을 선택하는 이유

Covers the full guest journey in one flow — booking, check-in, rooms, amenities, staff, and value — via a matrix rating question, not a single overall score
Pairs a recommendation (NPS-style) opinion scale with an AI follow-up interview that reconstructs the specific moments behind each guest's score, distinguishing detractors from near-promoters
Includes a MaxDiff ranking of what factors matter most when choosing a resort, giving GMs weighted priorities rather than just satisfaction ratings
Captures trip context (purpose of stay, travel companions, age group, amenities used) so low scores can be segmented and explained rather than left as a flat number

QuestionPro

Resort Evaluation Survey Template

This is a directly comparable, fielding-ready resort evaluation template covering similar guest-experience touchpoints. It relies on standard closed-ended question types for scoring but, based on the product, does not offer adaptive AI-led follow-up interviews or voice-based interviewing. Reporting is likely dashboard/analytics-based rather than an AI-generated narrative report tied to individual respondent moments.

잘하는 점

Purpose-built resort evaluation template, so questions are pre-mapped to hospitality touchpoints
Backed by an established survey platform with broad question-type and distribution support
Likely offers standard analytics/dashboarding for aggregate score tracking

아쉬운 점

No indication of adaptive AI follow-up interviews to probe why a specific guest gave their score
No voice AI interview option for guests to explain feedback conversationally
No published transparent prompt methodology, since scoring/reporting is not AI-interview based

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