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모든 템플릿

Product & Feature Name Preference Evaluation

Evaluate candidate product or feature names on clarity, appeal, and distinctiveness to identify the strongest option. Designed for product and UX teams conducting comparative name testing with target users.

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샘플 질문

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질문 21개 · 약 10분
Q01
메시지

Welcome! In this survey, you will evaluate four candidate names for a product or feature. There are no right or wrong answers — we are interested in your honest first impressions. Your responses are anonymous and will be reported in aggregate only. Participation is voluntary and you may stop at any time. This survey takes approximately 10 minutes to complete.

Q02
메시지

You will be evaluating the following four names. Please read each one carefully before proceeding: • Name A • Name B • Name C • Name D Focus on what each name communicates on its own, based only on your first impression.

Q03
의견 척도

How clear is the meaning of "Name A" on its own?

척도: 1 – 5
최소:Not at all clear최대:Extremely clear
Q04
의견 척도

How appealing does "Name A" sound to you?

척도: 1 – 5
최소:Not at all appealing최대:Extremely appealing
Q05
객관식

Which of these names, if any, feel too similar to one another? Select all that apply.

  • Name A
  • Name B
  • Name C
  • Name D
  • None of these
Q06
장문형

What made your top-ranked name stand out from the others?

Q07
드롭다운

What is your age?

  • Under 18
  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
  • Prefer not to say
Q08
메시지

Thank you for your time — your feedback will help us choose the best name!

Q09
순위 매기기

Based on your first impression, rank these names from most preferred to least preferred.

  1. Name A
  2. Name B
  3. Name C
  4. Name D
드래그하여 순위 지정
Q10
의견 척도

How clear is the meaning of "Name B" on its own?

척도: 1 – 5
최소:Not at all clear최대:Extremely clear
Q11
의견 척도

How appealing does "Name B" sound to you?

척도: 1 – 5
최소:Not at all appealing최대:Extremely appealing
Q12
드롭다운

If any name felt unclear, which one was the most unclear?

  • None of these
  • Name A
  • Name B
  • Name C
  • Name D
Q13
AI 인터뷰

We'd like to explore your reactions to these names in a bit more depth. An AI moderator will ask you a couple of follow-up questions based on your earlier answers.

Q14
객관식

How do you describe your gender?

  • Woman
  • Man
  • Non-binary
  • Prefer not to say
Q15
의견 척도

How clear is the meaning of "Name C" on its own?

척도: 1 – 5
최소:Not at all clear최대:Extremely clear
Q16
의견 척도

How appealing does "Name C" sound to you?

척도: 1 – 5
최소:Not at all appealing최대:Extremely appealing
Q17
객관식

Thinking about all four names together, which qualities do they collectively convey? Select up to three.

  • Modern
  • Trustworthy
  • Fun
  • Powerful
  • Simple
  • Premium
  • Technical
  • Friendly
  • Innovative
  • Serious
Q18
장문형

Based on your responses in this survey, is there anything else you would like to share about these names?

Q19
드롭다운

In which country or region do you currently live?

  • United States
  • United Kingdom
  • Canada
  • Australia
  • Germany
  • France
  • India
  • Brazil
  • Japan
  • Mexico
  • Other
Q20
의견 척도

How clear is the meaning of "Name D" on its own?

척도: 1 – 5
최소:Not at all clear최대:Extremely clear
Q21
의견 척도

How appealing does "Name D" sound to you?

척도: 1 – 5
최소:Not at all appealing최대:Extremely appealing

포함된 기능

  • AI 후속 질문

    정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.

  • 주의력 확인 장치

    성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.

  • AI가 작성한 문안

    문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.

  • 자동 리포트

    응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

다른 서비스와 비교

다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.

이 템플릿을 선택하는 이유

  • Includes adaptive AI follow-up interviews that probe why a name stood out or felt unclear, going beyond static rating scales
  • Combines quantitative measures (clarity and appeal ratings for each of the four names, plus a preference ranking) with qualitative depth (open-text and AI-driven follow-up)
  • Directly targets name-testing structure: side-by-side comparison, similarity/confusion checks, and a dedicated 'most unclear' question rather than generic product feedback
  • Auto-generates a report from responses, and demographic questions (age, gender, region) let teams segment naming preference by audience

SurveyMonkey

Product Feature Survey Template

A general-purpose template for gathering feedback on product features rather than a dedicated name-comparison instrument. Useful as a fielding-ready starting point but not structured around ranking or rating multiple candidate names side by side. Best suited for broad feature feedback rather than clarity/appeal/distinctiveness testing.

잘하는 점

  • Established, easy-to-deploy survey platform with broad template library
  • Fielding-ready template that teams can launch quickly
  • Familiar UI likely lowers respondent drop-off

아쉬운 점

  • No adaptive AI interviewing or follow-up probing on individual answers
  • Not built specifically for comparing multiple candidate names on clarity, appeal, and distinctiveness
  • No published methodology or prompt transparency for how questions were designed

QuestionPro

Product Evaluation Survey Template and Sample Questionnaire

A broader product evaluation questionnaire covering general satisfaction and feature feedback rather than focused name-preference testing. It offers a sample questionnaire structure, but there's no indication of ranking or paired-comparison mechanics for candidate names. Good as a general evaluation template, less tailored to naming decisions.

잘하는 점

  • Sample questionnaire format offers guidance for teams building their own survey
  • Established survey platform with broad question-type support
  • Positioned for general product evaluation use cases

아쉬운 점

  • No adaptive AI-driven follow-up interviews to explore reasoning behind name preferences
  • Not structured around multi-name ranking, similarity checks, or clarity-specific scoring
  • No transparent prompt or scoring methodology published

SurveySparrow

Product Evaluation Survey Template

A general product evaluation template aimed at gathering overall satisfaction and feedback, not specifically designed for comparing candidate product or feature names. It can likely be adapted, but lacks purpose-built mechanics like name-ranking or similarity/confusion checks. Suitable for broad product feedback rather than focused naming research.

잘하는 점

  • Conversational survey format may improve respondent engagement
  • Fielding-ready template usable out of the box
  • Part of a platform with broader survey distribution tools

아쉬운 점

  • No adaptive AI follow-up interviewing or voice AI interview option
  • Not purpose-built for ranking and rating multiple candidate names on clarity/appeal/distinctiveness
  • No disclosed prompt-level methodology or automated per-response quality scoring

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