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Net Promoter Score (NPS) Customer Experience Survey

A methodologically sound NPS survey for measuring customer loyalty alongside overall satisfaction. Designed for post-interaction or periodic deployment to identify promoters, passives, and detractors, and to surface actionable drivers of customer experience.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

11 questions · ~4 min
Q01
Long Text

Welcome, and thank you for taking part in this brief survey about your experience with our service. This should take approximately 2 minutes. Your responses are confidential and will be reported in aggregate only. There are no right or wrong answers — we are interested in your honest opinions. Participation is voluntary and you may stop at any time.

Q02
Multiple Choice

How long have you been using our service?

Q03
Long Text

How likely are you to recommend our service to a friend or colleague?

Q04
Long Text

What is one thing we could improve to make your experience better?

Q05
Multiple Choice

What is your age group?

Q06
Long Text

Thank you for completing this survey! Your feedback is greatly appreciated and will help us improve our service.

Q07
Multiple Choice

What is the primary reason for the score you just gave?

Q08
AI Interview

We'd like to understand your experience a bit more. Please share what has shaped your overall impression of our service.

Q09
Long Text

Which region best describes where you are located?

Q10
Long Text

Overall, how satisfied are you with our service?

Q11
Long Text

Based on your responses in this survey, is there anything else you would like to share about your experience with our service?

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.