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Post-Purchase NPS & Loyalty Driver Survey

Measures Net Promoter Score and identifies key drivers of recommendation among recent customers, providing actionable insights to improve retention, referrals, and overall customer experience.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

13 questions · ~4 min
Q01
Long Text

Welcome, and thank you for taking a few minutes to share your feedback about your recent purchase. This survey takes approximately 2–3 minutes. Your responses are confidential and will be reported only in aggregate to help us improve our products and services. Participation is entirely voluntary—there are no right or wrong answers, and you may stop at any time.

Q02
Long Text

When was your most recent purchase with us?

Q03
Long Text

On a scale of 0 to 10, how likely are you to recommend us to a friend or colleague?

Q04
Multiple Choice

Which of the following factors most influenced your recommendation score? Please select up to three.

Q05
Long Text

What is one thing we could improve about your experience?

Q06
Long Text

What is your age group?

Q07
Long Text

Thank you for taking the time to share your feedback. Your responses will help us improve your future experience. Have a great day!

Q08
Multiple Choice

Did you experience any issues with your most recent order?

Q09
AI Interview

What is the main reason for the score you just gave?

Q10
Long Text

How would you rate your overall satisfaction with your most recent purchase?

Q11
Long Text

Based on your responses in this survey, is there anything else you would like to share about your experience with us?

Q12
Long Text

How do you describe your gender?

Q13
Long Text

Where do you live?

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.