Incident Communication & Stakeholder Update Survey
Evaluates the timeliness, clarity, channel effectiveness, and overall quality of incident communications from stakeholders' perspectives to identify actionable improvements in crisis response.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
When did you most recently receive an incident communication from us?
- In the past 7 days
- 8–30 days ago
- 31–60 days ago
- More than 60 days ago
- I don't recall
How timely was the first notification you received about that incident?
Which communication channels did you use or notice during that incident? (Select all that apply.)
- SMS/text
- In-app or push notification
- Status page
- Phone call
- Social media
- Dashboard/banner
- Other (please specify)
How clear was the description of the incident's impact on your services or workflows?
Overall, how would you rate the communication you received for that incident?
Thinking about the incident communication you evaluated in this survey, what worked well and what could be improved? Please share your thoughts and we'll follow up with a few questions.
What is your primary role?
- Developer
- SRE/Operations
- Security
- Product/Project management
- Customer support
- Executive/Leadership
- Procurement/Vendor management
- Other
Thank you for taking the time to share your feedback. Your responses will help us improve how we communicate during incidents. If you have any questions about this survey, please contact our team.
Approximately how long after the incident started did you receive the first notification?
- Under 1 hour
- 1–2 hours
- 3–6 hours
- 7–12 hours
- 13–24 hours
- 25–48 hours
- More than 48 hours
- Not sure
Of the channels you used, rank them by usefulness for this incident (top = most useful).
- SMS/text
- In-app or push notification
- Status page
- Phone call
- Social media
- Dashboard/banner
How clear were the progress updates provided during the incident?
How confident are you that you will be kept appropriately informed during a future incident?
Based on your responses in this survey, is there anything else you would like to share about our incident communications?
Which region are you primarily located in?
- North America
- Latin America
- Europe
- Middle East & Africa
- Asia
- Oceania
- Prefer not to say
How would you describe the frequency of updates you received during the incident?
How clear was the resolution summary once the incident was resolved?
Approximately how many employees are in your organization?
- 1–49
- 50–249
- 250–999
- 1,000–4,999
- 5,000+
- Prefer not to say
During a major incident, how often would you prefer to receive updates?
- Every 15 minutes
- Every 30 minutes
- Hourly
- Every 2–3 hours
- Only when status changes
- Only at start and resolution
How clear was the root cause explanation provided after the incident?
How long have you used our product or service?
- Under 3 months
- 3–12 months
- 1–3 years
- More than 3 years
- Not sure
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Pairs opinion-scale ratings on timeliness, update frequency, and clarity of impact/progress/resolution/root-cause explanations with an AI follow-up interview that adaptively asks stakeholders what worked and what didn't about that specific incident.
- Uses multiple-choice and ranking questions to capture which channels stakeholders actually noticed and found most useful during the incident, not just an overall satisfaction score.
- Segments results by role, region, organization size, and tenure with the product, so gaps in timeliness or clarity can be filtered by stakeholder group.
- Closes with an open-text reflection question after the AI interview, feeding into an auto-generated report rather than requiring manual read-through of every response.
Jotform
Quality Incident Treatment Feedback Form TemplateA static, drag-and-drop form for collecting feedback on how a quality incident was handled and resolved. It's fielding-ready out of the box but built as a fixed question list rather than a dynamic interview, so depth of insight depends entirely on how many questions you manually add. Good for quick deployment, less suited to probing nuance around communication quality specifically.
What it does well
- Easy to customize with Jotform's drag-and-drop form builder
- Can integrate with Jotform's broader ecosystem (notifications, e-signature, workflow tools)
- Quick to deploy for basic post-incident feedback collection
Where it falls short
- Static question set with no adaptive AI follow-up probing on individual responses
- No voice AI interview or guided screen-share task option
- No automated per-response quality scoring or auto-generated analysis report
QuestionPro
Company Communication Survey | Communication survey questionsA general internal-communications evaluation template rather than one built around incident response specifically; it would need substantial customization to cover incident timeliness, channel effectiveness, or root-cause clarity. It's a standard static template on an enterprise survey platform with its own reporting tools, not an incident-specific instrument.
What it does well
- Covers broad organizational communication satisfaction themes
- Backed by QuestionPro's enterprise survey platform with analytics and reporting
- Likely supports multiple standard question types for customization
Where it falls short
- Not tailored to incident-specific timelines, channels, or resolution/root-cause clarity
- No adaptive AI-driven follow-up questioning based on individual answers
- Static template requiring manual analysis of open-ended feedback rather than automated scoring or report generation
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.
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