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Incident Communication Effectiveness Survey

Evaluates the timeliness, clarity, channel effectiveness, and overall quality of incident communications from stakeholders' perspectives to identify actionable improvements in crisis response.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

21 questions · ~4 min
Q01
Long Text

Thank you for participating in this survey about our incident communication. We want to understand your experience with how we communicated during a recent incident so we can improve. This survey takes approximately 5–7 minutes. Your participation is voluntary and you may stop at any time. There are no right or wrong answers—we are interested in your honest opinions. All responses are confidential and will be reported in aggregate only.

Q02
Long Text

When did you most recently receive an incident communication from us?

Q03
Long Text

How timely was the first notification you received about that incident?

Q04
Multiple Choice

Which communication channels did you use or notice during that incident? (Select all that apply.)

Q05
Long Text

How clear was the description of the incident's impact on your services or workflows?

Q06
Long Text

Overall, how would you rate the communication you received for that incident?

Q07
AI Interview

Thinking about the incident communication you evaluated in this survey, what worked well and what could be improved? Please share your thoughts and we'll follow up with a few questions.

Q08
Long Text

What is your primary role?

Q09
Long Text

Thank you for taking the time to share your feedback. Your responses will help us improve how we communicate during incidents. If you have any questions about this survey, please contact our team.

Q10
Long Text

Approximately how long after the incident started did you receive the first notification?

Q11
Long Text

Of the channels you used, rank them by usefulness for this incident (top = most useful).

Q12
Long Text

How clear were the progress updates provided during the incident?

Q13
Long Text

How confident are you that you will be kept appropriately informed during a future incident?

Q14
Long Text

Based on your responses in this survey, is there anything else you would like to share about our incident communications?

Q15
Long Text

Which region are you primarily located in?

Q16
Long Text

How would you describe the frequency of updates you received during the incident?

Q17
Long Text

How clear was the resolution summary once the incident was resolved?

Q18
Long Text

Approximately how many employees are in your organization?

Q19
Multiple Choice

During a major incident, how often would you prefer to receive updates?

Q20
Long Text

How clear was the root cause explanation provided after the incident?

Q21
Long Text

How long have you used our product or service?

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.