Which of these have you bought in the past 3 months? Select all that apply.
- Bottled beverages
- Fresh produce
- Household cleaning products
- Personal care/beauty
- Clothing/footwear
- Home appliances
- Consumer electronics
- Pet care
- None of the above
In the past 3 months, how often did you consider water stewardship when choosing products?
- Always
- Often
- Sometimes
- Rarely
- Never
Please indicate how much you agree or disagree with each statement.
Attention check: To confirm you are paying attention, please select “Neither.”
- Strongly disagree
- Disagree
- Neither
- Agree
- Strongly agree
In which product categories is water stewardship most important to you when buying? Select all that apply.
- Beverages
- Fresh produce
- Packaged foods
- Personal care/beauty
- Clothing/footwear
- Household cleaning products
- Home appliances
- Electronics
Rank what most influences you when choosing between similar products. Put the most important at the top.
Allocate 100 points across the following to show your tradeoffs when buying everyday products.
What price premium would you be willing to pay for strong water stewardship vs. a standard option? Enter a percent.
What would most influence whether you pay more (or not) for better water stewardship? Select all that apply.
- Independent certification (e.g., Alliance for Water Stewardship)
- Clear data on water savings/impact
- Trusted brand commitments and reporting
- Local community water benefits
- No confidence in water-related claims
- Budget constraints/price sensitivity
- Comparable alternatives at lower price
- Product performance must be equal or better
Any additional comments about how you consider water stewardship and related tradeoffs when shopping?
Max 600 chars
AI Interview: 2 Follow-up Questions on water stewardship tradeoffs
How do you describe your gender?
- Woman
- Man
- Non-binary
- Prefer not to say
What is the highest level of education you have completed?
What is your current employment status?
Thank you for completing the survey—your responses have been recorded.