Ecommerce API Developer Experience Survey (DX + NPS)
Measures developer satisfaction, friction, and usability across ecommerce API integrations, documentation, SDKs, and webhooks. Designed for product and developer relations teams seeking to improve adoption and reduce support load.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
24
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Welcome! This survey asks about your experience integrating with our ecommerce API — including documentation, SDKs, webhooks, and overall developer experience.
Your participation is voluntary and you may stop at any time. There are no right or wrong answers; we're interested in your honest opinions. All responses are confidential and will be reported in aggregate only. Results will be used internally to improve our platform and developer tools.
Estimated time: 6–8 minutes.
Q2
Multiple Choice
Have you integrated with or used our ecommerce API within the last 6 months?
Yes
No
Q3
Rating
Overall, how would you rate the ease of your most recent integration with our API?
Scale: 5 (star)
Min: Very difficultMax: Very easy
Q4
Dropdown
Approximately how long did it take to make your first successful API call in that integration?
Less than 1 hour
1–4 hours
5–8 hours (about 1 day)
2–3 days
4–7 days
1–2 weeks
More than 2 weeks
Q5
Multiple Choice
In that integration, where did you encounter friction? Select all that apply.
Authentication/authorization
Pagination or querying
Webhooks/events
Rate limiting
Error handling/retries
Data models/fields
SDK installation or setup
Environment configuration (keys, sandbox, etc.)
Testing and QA
I did not encounter significant friction
Other
Q6
Long Text
Briefly describe the most significant friction you encountered and what made it difficult.
Max chars
Q7
Opinion Scale
How easy was it to find the right documentation for your task?
Range: 1 – 5
Min: Very hardMid: NeutralMax: Very easy
Q8
Multiple Choice
Which documentation areas, if any, do you find unclear or difficult to use? Select all that apply.
Getting started / quickstart guide
API reference (endpoints, parameters)
Code examples and snippets
Authentication and security
Error codes and troubleshooting
Webhooks and events
Changelog and migration guides
None — documentation is clear
Other
Q9
Long Text
What is one change that would most improve the documentation for you?
Max chars
Q10
Multiple Choice
Which SDKs have you used with our API in the last 3 months? Select all that apply.
JavaScript/TypeScript
Python
Ruby
PHP
Java
Go
.NET
iOS (Swift/Objective-C)
Android (Kotlin/Java)
I haven't used an SDK
Q11
Opinion Scale
How would you rate your overall experience with the SDK(s) you used?
Range: 1 – 7
Min: Very poorMid: NeutralMax: Excellent
Q12
Long Text
Were there any SDK methods, helpers, or features you expected but didn't find? Please describe.
Max chars
Q13
Multiple Choice
Did you implement webhooks or events in your most recent integration?
Yes
No
Not applicable
Q14
Multiple Choice
If you implemented webhooks, which tools were most helpful? Select all that apply.
Retry queue/backoff
Signature verification helpers
Event simulator
Dashboard event logs
None of these were helpful
Q15
Ranking
Rank the following areas by how much effort you spent in your most recent integration, from most effort to least effort.
Drag to order (top = most important)
Planning/requirements
Auth & configuration
Data modeling & validation
API requests & pagination
Webhooks/events
Testing & QA
Monitoring & logging
Q16
Opinion Scale
How satisfied are you overall with our APIs and developer experience?
Range: 1 – 7
Min: Very dissatisfiedMid: NeutralMax: Very satisfied
Q17
Opinion Scale
How likely are you to recommend our platform to a developer colleague?
Range: 0 – 10
Min: Not at all likelyMid: NeutralMax: Extremely likely
Q18
AI Interview
We'd like to learn more about your API and integration experience. An AI moderator will ask a couple of follow-up questions based on your earlier responses.
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 7
Q19
Long Text
Based on your responses in this survey, is there anything else you'd like us to know about your experience or suggestions for improvement?
Max chars
Q20
Multiple Choice
Which best describes your primary role?
Backend engineer
Frontend engineer
Full-stack engineer
Mobile engineer
DevOps/SRE
Data/Analytics engineer
Product manager
Engineering manager/lead
Solutions/Implementation engineer
Other
Q21
Multiple Choice
Approximately how large is your company?
1–10 employees
11–50 employees
51–200 employees
201–1,000 employees
1,001–5,000 employees
5,001+ employees
Q22
Dropdown
How many years of professional software development experience do you have?
Less than 1 year
1–2 years
3–5 years
6–10 years
11–15 years
16–20 years
More than 20 years
Q23
Multiple Choice
Where are you primarily located?
North America
Europe
Asia-Pacific
Latin America
Middle East & Africa
Other
Q24
Chat Message
Thank you for your time — your feedback directly helps us improve our APIs and developer experience.
Frequently Asked Questions
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