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Fintech Pricing & Plan Preferences Survey Template

Test price thresholds, willingness to pay, and feature priorities for a consumer fintech subscription. Launch fast and get actionable insights. 5-7 min.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Sample Survey Items

Q1
Chat Message
Welcome! In the next questions, please consider a paid plan for a consumer fintech app you might use in the next 30 days. The plan includes: account aggregation, budgeting insights, bill tracking, credit score monitoring, fraud alerts, and priority in-app support. Your answers are anonymous and for research only.
Q2
Multiple Choice
Do you currently pay for any consumer fintech app or service?
  • Yes, currently pay
  • Not now, but paid in the last 12 months
  • Never paid for a fintech app
Q3
Multiple Choice
Attention check: To confirm you are paying attention, please select "Agree".
  • Strongly disagree
  • Disagree
  • Neutral
  • Agree
  • Strongly agree
Q4
Multiple Choice
How likely are you to consider a paid plan like this in the next 30 days?
  • Very unlikely
  • Unlikely
  • Neither likely nor unlikely
  • Likely
  • Very likely
Q5
Numeric
At what monthly price would this plan be so inexpensive that you would question its quality? Enter a number only (no currency symbols), in your local currency.
Accepts a numeric value
Whole numbers only
Q6
Numeric
At what monthly price would this plan be a bargain—great value for the money? Enter a number only (no currency symbols), in your local currency.
Accepts a numeric value
Whole numbers only
Q7
Numeric
At what monthly price would this plan start to feel expensive but still worth considering? Enter a number only (no currency symbols), in your local currency.
Accepts a numeric value
Whole numbers only
Q8
Numeric
At what monthly price would this plan be too expensive for you to consider? Enter a number only (no currency symbols), in your local currency.
Accepts a numeric value
Whole numbers only
Q9
Dropdown
Which monthly price band feels reasonable for a Standard plan with the features described?
  • Under 5
  • 5-9
  • 10-14
  • 15-19
  • 20-29
  • 30 or more
Q10
Constant Sum
Allocate a total of 100 points across these features to reflect their importance to you in a paid plan. Points must sum to 100.
Total must equal 100
  • Account aggregation
  • Budgeting insights
  • Bill tracking
  • Credit score monitoring
  • Fraud alerts
  • Priority in-app support
Min per option: 0Whole numbers only
Q11
Multiple Choice
Which billing cadence do you prefer for a fintech subscription?
  • Monthly
  • Quarterly (every 3 months)
  • Semiannual (every 6 months)
  • Annual
Q12
Numeric
What minimum discount (in %) would make you choose annual billing instead of monthly? Enter a whole number (0-100).
Accepts a numeric value
Whole numbers only
Q13
Long Text
Is there anything else you want to share about your pricing expectations or must-have features for a paid fintech plan?
Max 600 chars
Q14
Dropdown
What is your age?
  • 18-24
  • 25-34
  • 35-44
  • 45-54
  • 55-64
  • 65 or older
  • Prefer not to say
Q15
Multiple Choice
How do you describe your gender?
  • Woman
  • Man
  • Non-binary
  • Prefer not to say
Q16
Dropdown
Where do you currently live?
  • Africa
  • Asia
  • Europe
  • Middle East
  • North America
  • Oceania
  • South America
Q17
Multiple Choice
What is the highest level of education you have completed?
  • Less than high school
  • High school or equivalent
  • Some college, no degree
  • Associate degree
  • Bachelor's degree
  • Graduate or professional degree
  • Prefer not to say
Q18
Multiple Choice
Which best describes your current employment status?
  • Employed full-time
  • Employed part-time
  • Self-employed
  • Student
  • Homemaker/caregiver
  • Unemployed and looking
  • Not working by choice
  • Retired
  • Prefer not to say
Q19
Chat Message
Thank you for your time—your feedback helps us design better pricing and features. end
Q20
AI Interview
AI Interview: 2 Follow-up Questions on your pricing thresholds and plan preferences
AI InterviewLength: 2Personality: Expert InterviewerMode: Fast

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