Retail Circular Returns & Recommerce: Survey Template

Measure consumer interest, motivators, and barriers to retailer take-back, buyback, and recommerce programs. Use this template to validate demand. Launch fast.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Template Overview

Questions

AI-Powered

Smart Analysis

Ready-to-Use

Launch in Minutes

This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.

Sample Survey Items

Multiple Choice

In the past 12 months, did you return any purchases to a retailer?

Yes
No
Prefer not to say

Multiple Choice

Before today, were you aware that some retailers resell returned, open-box, or refurbished items?

Yes
No
Not sure

Multiple Choice

Have you ever purchased a retailer’s resold, open-box, or refurbished item?

Yes, in the last 12 months
Yes, but more than 12 months ago
No or not sure

Multiple Choice

If applicable, where did you purchase that resold/open-box/refurbished item? Select all that apply.

Directly on a retailer’s website
In a retailer’s physical store (certified pre-owned/open-box section)
Retailer’s official outlet or clearance site
Third-party marketplace (e.g., eBay, Facebook Marketplace)
Brand-operated recommerce site
Other

Opinion Scale

How likely are you to buy a resold or open-box item from a retailer in the next 6 months?

Range: 1 – 10

Min: Not at all likelyMid: NeutralMax: Extremely likely

Opinion Scale

If you have not purchased before, how willing are you to buy a resold or open-box item in the next 6 months?

Range: 1 – 10

Min: Not at all willingMid: UnsureMax: Extremely willing

Multiple Choice

What are the main reasons you might avoid buying resold or open-box items? Select up to 3.

Concerns about product condition or quality
Limited or no warranty
Hygiene or cleanliness concerns
Unclear grading or inspection process
Complicated returns or exchanges
Insufficient price discount
Limited selection or availability
Stigma or perception of used goods
Other

Multiple Choice

Attention check: To confirm you are paying attention, please select “I am paying attention.”

I am paying attention
I am not paying attention
Prefer not to say

Matrix

How important are the following features when considering resold or open-box items from a retailer?

Rows	Not important	Slightly important	Moderately important	Very important	Essential
Clear condition grading (e.g., like new, good, fair) with photos	•	•	•	•	•
Certified inspection with disclosed defects	•	•	•	•	•
Warranty or guarantee coverage	•	•	•	•	•
Easy returns or exchanges (e.g., free 30-day returns)	•	•	•	•	•
Meaningful price discount vs. new	•	•	•	•	•
Hygiene/cleaning certification	•	•	•	•	•
Loyalty points or store credit incentives	•	•	•	•	•

Q10

Numeric

What minimum discount, as a percentage off the new price, would you expect for an open-box item in good condition? Please enter a number (e.g., 25).

Accepts a numeric value

Whole numbers only

Q11

Multiple Choice

Which return/take-back option would you prefer for items eligible for circular resale?

Drop off at a store
Prepaid mail-in label
Courier doorstep pickup
Smart locker drop-off
Partner donation drop-off (for non-resellable items)
I would not participate

Q12

Dropdown

What is your age?

Under 18
18–24
25–34
35–44
45–54
55–64
65 or older
Prefer not to say

Q13

Multiple Choice

How do you describe your gender?

Woman
Man
Non-binary
Prefer not to say

Q14

Dropdown

Where do you currently live?

United States
United Kingdom
Canada
Australia
Ireland
New Zealand
Other/Another country
Prefer not to say

Q15

Dropdown

What is the highest level of education you have completed?

Some high school
High school diploma or equivalent
Some college or technical training
Bachelor’s degree
Graduate degree
Prefer not to say

Q16

Multiple Choice

What is your current employment status?

Employed full time
Employed part time
Self-employed
Student
Homemaker/caregiver
Unemployed and seeking work
Retired
Prefer not to say

Q17

Long Text

Is there anything else you would like to share about retailer take-back or recommerce programs?

Max 600 chars

Q18

AI Interview

AI Interview: 2 Follow-up Questions on your recommerce choices

AI InterviewLength: 2Personality: [Object Object]Mode: Fast

Q19

Chat Message

Thank you for completing the survey. Your feedback will help improve circular take-back and recommerce programs.

Frequently Asked Questions

What is QuestionPunk?

QuestionPunk is a lightweight survey platform for live AI interviews you control. It's fast, flexible, and scalable—adapting every question in real time, moderating responses across languages, letting you steer prompts, models, and flows, and even generating surveys from a simple prompt. Get interview-grade insight with survey-level speed across qual and quant.

How do I create my first survey?

Sign up, then decide how you want to build: let the AI generate a survey from your prompt, pick a template, or start from scratch. Choose question types, set logic, and preview before sharing.

How can I share surveys with my team?

Send a project link so teammates can view and collaborate instantly.

Can the AI generate a survey from a prompt?

Yes. Provide a prompt and QuestionPunk drafts a survey you can tweak before sending.

How long does support typically take to reply?

We reply within 24 hours—often much sooner. Include key details in your message to help us assist you faster.

Can I export survey results?

Absolutely. Export results as CSV straight from the results page for quick data work.

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