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Consumer Demand for Retail Recommerce Programs

Measures consumer awareness, purchase likelihood, barriers, and feature preferences for retailer take-back, buyback, and recommerce programs to validate demand and inform program design.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Template Overview

23

Questions

AI-Powered

Smart Analysis

Ready-to-Use

Launch in Minutes

This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.

Sample Survey Items

Q1
Chat Message
Welcome! You are invited to participate in a short survey about your shopping experiences and opinions on retailer programs for resold, open-box, and refurbished items. This survey takes approximately 5–7 minutes to complete. Your participation is entirely voluntary, and you may stop at any time. There are no right or wrong answers — we are simply interested in your honest opinions. All responses are confidential, will be anonymized, and reported only in aggregate for internal research purposes.
Q2
Multiple Choice
In the past 12 months, have you returned any purchases to a retailer?
  • Yes
  • No
  • Prefer not to say
Q3
Multiple Choice
Before today, were you aware that some retailers resell returned, open-box, or refurbished items?
  • Yes
  • No
  • Not sure
Q4
Multiple Choice
Have you ever purchased a resold, open-box, or refurbished item from a retailer?
  • Yes, in the last 12 months
  • Yes, but more than 12 months ago
  • No
  • Not sure
Q5
Multiple Choice
Where did you purchase that resold, open-box, or refurbished item? Select all that apply.
  • Directly on a retailer's website
  • In a retailer's physical store (e.g., certified pre-owned or open-box section)
  • Retailer's official outlet or clearance site
  • Third-party marketplace (e.g., eBay, Facebook Marketplace)
  • Brand-operated recommerce site
  • Other
Q6
Opinion Scale
How likely are you to purchase a resold or open-box item from a retailer in the next 6 months?
Range: 1 7
Min: Not at all likelyMid: NeutralMax: Extremely likely
Q7
Opinion Scale
How confident are you that a resold or open-box item from a retailer would meet your quality expectations?
Range: 1 7
Min: Not at all confidentMid: NeutralMax: Extremely confident
Q8
Multiple Choice
What are the main reasons you might avoid buying resold or open-box items? Select up to 3.
  • Concerns about product condition or quality
  • Limited or no warranty
  • Hygiene or cleanliness concerns
  • Unclear grading or inspection process
  • Complicated returns or exchanges
  • Insufficient price discount
  • Limited selection or availability
  • Stigma or perception of used goods
  • Other (please specify)
Q9
Opinion Scale
How important is a thorough quality inspection and grading system when considering a resold or open-box item from a retailer?
Range: 1 7
Min: Not at all importantMid: NeutralMax: Extremely important
Q10
Opinion Scale
How important is a warranty or guarantee on a resold or open-box item?
Range: 1 7
Min: Not at all importantMid: NeutralMax: Extremely important
Q11
Opinion Scale
How important is a hassle-free return policy on a resold or open-box item?
Range: 1 7
Min: Not at all importantMid: NeutralMax: Extremely important
Q12
Opinion Scale
How important are detailed product photos and condition descriptions for a resold or open-box item?
Range: 1 7
Min: Not at all importantMid: NeutralMax: Extremely important
Q13
Opinion Scale
How important is the environmental or sustainability benefit of purchasing a resold item?
Range: 1 7
Min: Not at all importantMid: NeutralMax: Extremely important
Q14
Dropdown
What is the minimum discount off the new retail price you would expect for an open-box item in good condition?
  • Less than 10%
  • 10–19%
  • 20–29%
  • 30–39%
  • 40–49%
  • 50% or more
Q15
Multiple Choice
Which return or take-back methods would you prefer for items eligible for resale? Select all that appeal to you.
  • Drop off at a store
  • Prepaid mail-in label
  • Courier doorstep pickup
  • Smart locker drop-off
  • Partner donation drop-off (for non-resellable items)
  • I would not participate
Q16
Long Text
Based on your responses in this survey, please share any additional thoughts or feelings about retailer take-back or recommerce programs.
Max chars
Q17
AI Interview
We'd like to understand your recommerce preferences in more depth. An AI moderator will ask you a couple of follow-up questions based on your earlier answers about purchasing resold or open-box items.
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 5
Q18
Dropdown
What is your age?
  • Under 18
  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65 or older
  • Prefer not to say
Q19
Multiple Choice
How do you describe your gender?
  • Woman
  • Man
  • Non-binary
  • Prefer not to say
Q20
Dropdown
In which country do you currently reside?
  • United States
  • United Kingdom
  • Canada
  • Australia
  • Ireland
  • New Zealand
  • Other / Another country
  • Prefer not to say
Q21
Dropdown
What is the highest level of education you have completed?
  • Some high school
  • High school diploma or equivalent
  • Some college or technical training
  • Bachelor's degree
  • Graduate degree
  • Prefer not to say
Q22
Multiple Choice
What is your current employment status?
  • Employed full time
  • Employed part time
  • Self-employed
  • Student
  • Homemaker / caregiver
  • Unemployed and seeking work
  • Retired
  • Prefer not to say
Q23
Chat Message
Thank you for completing this survey. Your responses will be kept confidential and used in aggregate to improve circular take-back and recommerce programs. You may now close this window.

Frequently Asked Questions

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How do AI interviews work?
AI interviews conduct adaptive conversations with respondents. The AI asks follow-up questions based on what the respondent says, probing for clarity and depth. You control the personality, tone, model (Haiku, Sonnet, or Opus), and question mode (fixed count, AI decides when to stop, or time-based).
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