All templates
Sustainability & Impact

Corporate Social & Environmental Responsibility Perception Survey

Measures consumer awareness, credibility perceptions, and purchase influence of corporate CSR and ESG initiatives, including brand trust, willingness to pay, and expectations for responsible business practices.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

24 questions · ~11 min
Q01
Message

Welcome, and thank you for taking part in this survey. We are interested in your views on companies' social and environmental efforts — there are no right or wrong answers, just your honest opinions. Your participation is entirely voluntary, and you may stop at any time. All responses are anonymous, kept confidential, and will only be reported in aggregate for research purposes. This survey takes approximately 6–8 minutes to complete.

Q02
Multiple Choice

Which of the following product or service categories have you purchased from in the last 3 months? Select all that apply.

  • Groceries
  • Clothing / Apparel
  • Electronics
  • Household goods
  • Personal care / Beauty
  • Financial services
  • Mobile / Internet / TV service
  • Travel / Transportation
  • Restaurants / Food delivery
  • Other (please specify)
  • None of the above
Q03
Message

This section is shown only if you indicated you have noticed a company's social or environmental initiatives.

Q04
Message

The following questions are about your general views on companies and their social and environmental responsibility — regardless of whether you have noticed a specific initiative.

Q05
AI Interview

Based on your responses in this survey, please share any additional thoughts or feelings about how companies' social and environmental practices influence your purchasing choices.

Q06
Dropdown

What is your age?

  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
  • Prefer not to say
Q07
Message

Thank you for your time and thoughtful responses! Your input helps us better understand consumer perspectives on corporate social and environmental responsibility.

Q08
Multiple Choice

In the past 12 months, have you seen or heard any company communicate about its social or environmental initiatives?

  • Yes
  • No
  • Not sure
Q09
Multiple Choice

Where did you notice these initiatives? Select all that apply.

  • In-store signage
  • Product packaging
  • Company website
  • Email / Newsletter
  • Social media
  • News coverage
  • TV / Radio ads
  • Word of mouth
  • Other (please specify)
Q10
Opinion Scale

How much do you trust companies that publicly communicate their social and environmental commitments?

Scale: 17
Min:Do not trust at allMax:Trust completely
Q11
Multiple Choice

How do you describe your gender?

  • Woman
  • Man
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q12
Multiple Choice

Which types of initiatives did you notice? Select all that apply.

  • Reducing carbon emissions
  • Charitable donations
  • Employee volunteering
  • Sustainable packaging
  • Fair labor practices
  • Community development
  • Diversity and inclusion
  • Ethical sourcing
  • Other (please specify)
  • Not sure
Q13
Opinion Scale

How willing would you be to pay a higher price for a product or service from a company you believe is genuinely committed to social and environmental responsibility?

Scale: 15
Min:Not at all willingMax:Extremely willing
Q14
Dropdown

In which country do you currently reside?

  • United States
  • United Kingdom
  • Canada
  • Australia
  • Germany
  • France
  • India
  • Brazil
  • Japan
  • Mexico
  • South Africa
  • Other (please specify)
  • Prefer not to say
Q15
Opinion Scale

Thinking about the most recent initiative you noticed, how credible did it feel?

Scale: 15
Min:Not at all credibleMax:Extremely credible
Q16
Opinion Scale

How likely are you to recommend a company to others based on its social and environmental practices?

Scale: 15
Min:Not at all likelyMax:Extremely likely
Q17
Multiple Choice

What is the highest level of education you have completed?

  • Some high school or less
  • High school or equivalent
  • Some college / Associate degree
  • Bachelor's degree
  • Postgraduate (Master's / Doctorate)
  • Prefer not to say
Q18
Opinion Scale

To what extent do you believe that initiative has a positive impact on the environment?

Scale: 15
Min:No positive impact at allMax:A great deal of positive impact
Q19
Ranking

Please rank what you believe companies should prioritize most in their responsibility efforts (1 = top priority).

  1. Environmental protection
  2. Supporting local communities
  3. Employee welfare
  4. Ethical supply chains
  5. Customer data privacy
  6. Transparency and governance
Drag to rank
Q20
Multiple Choice

What is your current employment status?

  • Employed full-time
  • Employed part-time
  • Self-employed
  • Student
  • Unemployed
  • Retired
  • Other
  • Prefer not to say
Q21
Opinion Scale

To what extent do you believe that initiative has a positive impact on society and communities?

Scale: 15
Min:No positive impact at allMax:A great deal of positive impact
Q22
Multiple Choice

Which minimum standards do you expect most companies to meet today? Select all that apply.

  • Comply with laws and regulations
  • No child or forced labor
  • Pay fair wages
  • Reduce greenhouse gas emissions
  • Use recyclable or minimal packaging
  • Support local communities
  • Ensure a diverse and inclusive workplace
  • Protect customer data and privacy
  • Publish transparent impact reports
  • Other (please specify)
Q23
Opinion Scale

To what extent do you believe that initiative has a positive impact on the company's business practices?

Scale: 15
Min:No positive impact at allMax:A great deal of positive impact
Q24
Opinion Scale

How much did this initiative influence your most recent purchase decision, if at all?

Scale: 15
Min:No influence at allMax:A great deal of influence

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

How it compares

We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.

Why this template

  • Includes a screened branching flow that only asks about noticed initiatives if the respondent has actually seen one, avoiding forced/fabricated answers
  • Uses opinion-scale questions to separately measure perceived credibility, environmental impact, societal impact, and company-benefit impact of the same initiative, rather than one blended CSR score
  • Includes a ranking question on what respondents believe companies should prioritize and a multiple-choice question on expected minimum standards, capturing normative expectations, not just perception
  • Closes with an AI follow-up interview that asks respondents to elaborate on their own survey answers, and standard demographic questions (age, gender, country, education, employment) for segmentation

Jotform

Corporate Social Responsibility Survey Form Template

A static, form-builder-style CSR survey template meant to be customized and embedded rather than fielded as-is with any interview logic. Good for quick internal deployment but built as a generic form rather than a research instrument with skip logic or perception scaling.

What it does well

  • Easy to customize within Jotform's drag-and-drop form builder
  • Can be embedded on websites or shared as a standalone link
  • Familiar form format for quick internal or customer feedback collection

Where it falls short

  • No adaptive AI follow-up questioning to probe individual responses
  • Static field types only, with no automated per-response quality scoring
  • No transparent, publishable prompt/methodology behind the questions

SurveyMonkey

CSR Survey Template

A conventional multiple-choice/rating-scale CSR survey template built on SurveyMonkey's standard question library. It covers general CSR awareness and opinion but does not appear to branch based on whether a respondent has actually noticed a company initiative.

What it does well

  • Backed by SurveyMonkey's established survey distribution and panel tools
  • Includes built-in analytics dashboards for aggregate reporting
  • Quick to launch using pre-built question sets

Where it falls short

  • No adaptive AI interview or voice AI follow-up to explore individual reasoning
  • No guided screen-share tasks or qualitative probing on specific initiatives noticed
  • Quality is assessed only through completion/response-rate metrics, not per-response scoring

Typeform

Corporate Social Responsibility (CSR) Survey Template

A conversational, one-question-at-a-time CSR template that offers a pleasant respondent experience but relies on fixed question paths. It's a good-looking template rather than an adaptive research tool.

What it does well

  • Polished, conversational UI that can improve completion rates
  • Simple logic jumps for basic branching
  • Wide range of visual customization options

Where it falls short

  • No AI-driven follow-up interviewing to dig into open-ended sentiment
  • No automated quality scoring of individual responses
  • No transparent prompt documentation for how deeper questions would be generated

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

Related templates

More studies from the same category.

See all
Sustainability & Impact

Consumer Trust in Carbon Offset Claims Survey

Measures consumer trust in corporate carbon-offset claims, preferences for emissions reductions vs. offsets, and willingness to pay a premium. Designed to inform ESG strategy, sustainability communications, and brand positioning.

View template
Sustainability & Impact

Carbon Dashboard Comprehension & Actionability Assessment

Evaluates internal stakeholders' ability to interpret carbon metrics and translate dashboard insights into prioritized actions, using scenario-based comprehension tasks and self-reported usability measures.

View template
Sustainability & Impact

Biodiversity KPI Maturity & Readiness Assessment

Benchmarks employee awareness, tracking practices, data quality confidence, barriers, and priorities for biodiversity impact KPIs. Designed for sustainability, operations, and ESG teams to inform reporting strategy and capability investment.

View template
Sustainability & Impact

Water Stewardship vs. Product Attributes: Consumer Tradeoff Study

Measures how consumers weigh responsible water use against price, quality, and other product attributes. Designed for consumer panels to quantify sustainability-driven tradeoffs and identify the attitudinal and contextual drivers behind willingness to pay for water stewardship.

View template
Sustainability & Impact

Home Solar & Battery Storage ROI Perception Survey

Measures homeowner perceptions of return on investment, purchase intent, decision drivers, and barriers for residential solar and battery storage systems to inform energy product strategy and marketing.

View template
Sustainability & Impact

Heat Pump Adoption Barriers & Decision Drivers Survey

Measures homeowner awareness, cost perception, trust in contractors, incentive impact, and psychological barriers to heat pump adoption. Designed for energy utilities, policymakers, and HVAC marketers seeking to identify and prioritize adoption levers.

View template