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Enterprise Procurement & Legal Review Mapping Survey

Maps the end-to-end enterprise buying journey — procurement steps, approval gates, legal/InfoSec blockers, and trust signals — to help sales, legal, and revenue teams reduce deal-cycle friction. Best suited for procurement, legal, and IT decision-makers at mid-to-large enterprises.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

29 questions · ~12 min
Q01
Message

Welcome, and thank you for participating! This survey explores how organizations evaluate and purchase enterprise software and services. It should take approximately 13 minutes. Your participation is entirely voluntary, and you may stop at any time. There are no right or wrong answers — we are interested in your honest experiences. All responses are confidential and will be reported only in aggregate.

Q02
Multiple Choice

Are you currently involved in evaluating, selecting, or approving enterprise software or service vendors at your organization?

  • Yes, it is a primary part of my role
  • Yes, I participate occasionally
  • No, I am not involved in vendor evaluation
Q03
Dropdown

When did you last evaluate a new enterprise software or service vendor?

  • Within the last 3 months
  • 3–6 months ago
  • 7–12 months ago
  • More than 12 months ago
  • I haven't evaluated a new vendor
Q04
Dropdown

At approximately what spend level does a formal procurement process begin at your organization? (USD or local equivalent)

  • No threshold — always formal
  • Under $25,000
  • $25,000–$100,000
  • $100,001–$250,000
  • $250,001–$1,000,000
  • Over $1,000,000
  • Varies by category
Q05
Multiple Choice

In the last 12 months, which issues have blocked or significantly delayed a deal at your organization? Select all that apply.

  • Unfavorable liability or indemnity terms
  • Data residency or transfer restrictions
  • Subprocessor limitations
  • Audit or assessment rights
  • Termination for convenience
  • SLA/uptime penalties
  • Insurance requirements
  • Intellectual property ownership
  • Auto-renewal or pricing terms
  • Export control restrictions
  • Accessibility compliance (e.g., WCAG/VPAT)
  • None of the above
  • Other (please specify)
Q06
Multiple Choice

Which security or privacy frameworks/certifications does your organization look for when evaluating vendors? Select all that apply.

  • SOC 2 Type II
  • ISO/IEC 27001
  • ISO/IEC 27701
  • HIPAA
  • PCI DSS
  • FedRAMP (where applicable)
  • CSA STAR
  • GDPR compliance documentation
  • None specifically required
  • Other (please specify)
Q07
Long Text

Based on your responses in this survey, please describe the one or two hurdles that most often slow your procurement approvals.

Q08
Dropdown

Which industry best describes your organization?

  • Technology
  • Financial services
  • Healthcare
  • Government / public sector
  • Education
  • Manufacturing
  • Retail / consumer
  • Media / telecom
  • Energy / utilities
  • Professional services
  • Transportation / logistics
  • Construction / real estate
  • Nonprofit
  • Other (please specify)
Q09
Message

Thank you for completing this survey! Your input helps us better understand enterprise procurement processes. Your responses will remain confidential and be reported only in aggregate.

Q10
Multiple Choice

What typically initiates a new vendor evaluation at your organization? Select all that apply.

  • New business need or initiative
  • Renewal or competitive benchmark
  • Cost reduction mandate
  • Risk/compliance change
  • Executive directive
  • Integration or consolidation requirement
  • Current vendor performance issues
  • Other (please specify)
Q11
Dropdown

How many distinct stakeholders typically participate from initial discovery through contract signature?

  • 1–2
  • 3–5
  • 6–10
  • 11–15
  • 16 or more
Q12
Ranking

Rank the following contract clauses from most to least difficult to finalize (drag the most contentious to the top).

  1. Indemnification
  2. Limitation of liability
  3. Data processing / DPA terms
  4. Security exhibits / appendices
  5. Service levels and credits
  6. Insurance requirements
Drag to rank
Q13
Ranking

Rank the following trust assets by how much they influence your approval decision (drag the most influential to the top).

  1. Third-party security certifications (e.g., SOC 2, ISO 27001)
  2. Named customer references
  3. Published case studies or testimonials
  4. Independent analyst reports
  5. Vendor financial stability documentation
  6. Transparent pricing and contract terms
Drag to rank
Q14
AI Interview

We'd like to understand your procurement experience in a bit more depth. An AI moderator will ask you a couple of follow-up questions based on your earlier responses.

Q15
Dropdown

Approximately how many employees does your organization have?

  • Fewer than 500
  • 500–999
  • 1,000–4,999
  • 5,000–9,999
  • 10,000–49,999
  • 50,000 or more
Q16
Multiple Choice

Which teams are commonly involved in a typical vendor evaluation? Select all that apply.

  • Business owner/requestor
  • Procurement
  • IT/Architecture
  • Information Security
  • Legal
  • Finance
  • Data Privacy/Compliance
  • Risk Management
  • Executive sponsor
  • Data/Analytics
  • Other (please specify)
Q17
Dropdown

About how many calendar days does legal review typically add to the buying cycle?

  • 0–7 days
  • 8–14 days
  • 15–30 days
  • 31–60 days
  • 61–90 days
  • More than 90 days
Q18
Opinion Scale

To what extent are named customer references required during your vendor evaluation process?

Scale: 17
Min:Not at all requiredMax:Absolutely required
Q19
Dropdown

In which region is your organization primarily headquartered?

  • North America
  • Latin America
  • Europe
  • Middle East
  • Africa
  • Asia
  • Oceania
Q20
Opinion Scale

For a typical purchase, how often is a formal RFP or RFI required?

Scale: 15
Min:NeverMax:Always
Q21
Multiple Choice

What pilot or trial approach does your organization typically require before purchasing? Select all that apply.

  • None; we can decide without a pilot
  • Self-serve free trial
  • Vendor-guided free trial
  • Paid pilot
  • Limited-scope paid project
  • Other (please specify)
Q22
Dropdown

What is your typical annual purchasing authority? (USD or equivalent)

  • Under $25,000
  • $25,000–$100,000
  • $100,001–$250,000
  • $250,001–$1,000,000
  • Over $1,000,000
  • Prefer not to say
Q23
Opinion Scale

For a typical purchase, how often is a security or InfoSec assessment required?

Scale: 15
Min:NeverMax:Always
Q24
Multiple Choice

Which of the following conditions are immediate deal-breakers for your organization? Select all that apply.

  • No third-party security certification
  • Refusal to sign a DPA or equivalent
  • Data stored in a disallowed region
  • No audit or assessment rights
  • Uncapped or imbalanced liability
  • Non-negotiable standard terms
  • No named customer references
  • Unclear or unpredictable pricing
  • Vendor financial instability
  • Accessibility non-compliance (e.g., WCAG/VPAT)
  • None of the above
  • Other (please specify)
Q25
Dropdown

How many years have you been involved in enterprise vendor evaluations?

  • Less than 1 year
  • 1–3 years
  • 4–7 years
  • 8–12 years
  • More than 12 years
Q26
Opinion Scale

For a typical purchase, how often is a formal legal/contract review required?

Scale: 15
Min:NeverMax:Always
Q27
Opinion Scale

Overall, how would you describe your organization's risk tolerance when adopting new vendors?

Scale: 17
Min:Very risk-averseMax:Very risk-tolerant
Q28
Opinion Scale

For a typical purchase, how often is a data privacy impact assessment required?

Scale: 15
Min:NeverMax:Always
Q29
Opinion Scale

For a typical purchase, how often is executive sign-off or board approval required?

Scale: 15
Min:NeverMax:Always

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Why this template

What this template is built to do — we found no directly comparable template from other survey tools to review.

What sets it apart

  • Includes an AI follow-up interview segment that lets procurement, legal, and IT respondents elaborate in their own words on deal-cycle hurdles, going beyond fixed-choice questions
  • Covers the full buying journey in one instrument — spend thresholds, stakeholder counts, RFP/RFI frequency, InfoSec and privacy assessment frequency, and executive sign-off requirements — rather than a single transaction type
  • Uses ranking questions to surface which contract clauses and which trust assets (certifications, references, pilots) most influence approval decisions, giving sales/legal teams prioritized, actionable signal
  • Closes with an open-text synthesis question plus firmographic classifiers (industry, employee count, region, purchasing authority) so results can be segmented and reported automatically

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.