Identifies churn signals, switching intent, and high-impact retention levers among at-risk B2B accounts to inform targeted save strategies and renewal planning.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
22
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Thank you for taking a few minutes to share your experience with us.
This short survey (approximately 5–7 minutes) asks about your team's current experience, any challenges you're facing, and how we can better support your goals. There are no right or wrong answers — we're looking for your honest perspective.
Your responses are confidential and will be reported in aggregate to improve our product and services. Participation is voluntary, and you may stop at any time.
Q2
Multiple Choice
Which role best describes how you use or influence our product?
Decision maker
Executive sponsor
Administrator
Power user
Regular user
Procurement / Legal
Other (please specify)
Q3
Opinion Scale
How would you rate the overall value our product has delivered in the past 90 days?
Range: 1 – 7
Min: Very poor valueMid: NeutralMax: Exceptional value
Q4
Opinion Scale
How likely are you to renew your subscription at the next term?
Range: 1 – 7
Min: Very unlikely to renewMid: NeutralMax: Very likely to renew
Q5
Multiple Choice
What is the single biggest risk to renewal right now?
Value fit
Adoption / engagement
Missing features
Reliability / performance
Support experience
Pricing / ROI
Contract terms
Budget freeze / reorg
Champion left
Security / compliance
Other (please specify)
Q6
Multiple Choice
Compared to 90 days ago, how has your team's usage of our product changed?
Increased
Stayed about the same
Decreased
Q7
Multiple Choice
What are the main reasons your team's usage has decreased? (Select all that apply)
Fewer active users
Key feature not adopted
Integration blocked or broken
Performance issues
Data quality concerns
Change in priorities
Budget cuts
Seasonal cycle
Other (please specify)
Q8
Opinion Scale
To what extent has our product helped your team achieve its key goals in the past 90 days?
Range: 1 – 7
Min: Not at allMid: NeutralMax: To a great extent
Q9
Opinion Scale
To what extent are you realizing a strong return on your investment in our product?
Range: 1 – 7
Min: Not at allMid: NeutralMax: To a great extent
Q10
Multiple Choice
Which alternatives, if any, are you actively considering?
Another commercial vendor
Build in-house
Manual process / Spreadsheet
Outsource to agency / partner
Do nothing (status quo)
Not evaluating alternatives
Q11
Long Text
If you are evaluating specific vendors, which ones are you comparing us to?
Max chars
Q12
Ranking
Please rank the top factors that would drive a switch to an alternative (1 = most important).
Drag to order (top = most important)
Total cost / price
Feature fit to our use cases
Ease of migration
Security / compliance posture
Reliability / performance
Integrations and APIs
Quality of support / services
Q13
Dropdown
At approximately what percentage price increase would you seriously consider switching?
0–5%
6–10%
11–15%
16–20%
21–30%
31–50%
More than 50%
Price is not a switching factor
Q14
Multiple Choice
Which actions in the next 30–60 days would most increase your likelihood to stay? (Select up to 3)
Targeted training / onboarding
Close a specific product gap
Improve performance / reliability
Dedicated success manager
Better reporting / insights
More flexible contract terms
Price concession
Executive check-ins
Security / compliance validation
Other (please specify)
Q15
Dropdown
Approximately when is your next renewal or decision date?
Within 30 days
1–3 months
4–6 months
7–12 months
More than 12 months
Not sure
Q16
Long Text
Based on your responses in this survey, is there anything else we should know to help your team succeed?
Max chars
Q17
AI Interview
We'd like to explore a few of your responses in more depth. Our AI moderator will ask 2 brief follow-up questions.
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 5
Q18
Dropdown
How long have you used our product?
Less than 3 months
3–6 months
7–12 months
1–2 years
3+ years
Q19
Dropdown
Approximately how many employees are in your company?
1–10
11–50
51–200
201–1,000
1,001–5,000
5,001+
Q20
Dropdown
Which industry best describes your organization?
Technology
Financial services
Healthcare
Retail / eCommerce
Manufacturing
Education
Government / Public sector
Professional services
Media / Entertainment
Other (please specify)
Q21
Dropdown
Where is your organization primarily located?
North America
Europe
Asia-Pacific
Latin America
Middle East / Africa
Multiple regions / Global
Q22
Chat Message
Thank you for your time — your feedback directly shapes how we support your team going forward. If you'd like to discuss anything further, please reach out to your account team.
Frequently Asked Questions
What is QuestionPunk?
QuestionPunk is an AI-powered survey and research platform that turns traditional surveys into adaptive conversations. Describe your research goal and get a complete survey draft, conduct AI-moderated interviews with dynamic follow-ups, detect low-quality responses, and produce insights automatically. It's fast, flexible, and scalable across qualitative and quantitative research.
How do I create my first survey?
Sign up, then choose how to build: describe your research goal and let AI generate a survey, pick a template, or start from scratch. Add question types, set logic, preview, and share.
Can the AI generate a survey from a prompt?
Yes. Describe your research goal in plain language and QuestionPunk drafts a complete survey with appropriate question types, ordering, and AI follow-up logic. You can then customize before publishing.
What question types are available?
QuestionPunk supports a wide range of question types: opinion scale, rating, multiple choice, dropdown, ranking, matrix, constant sum, AI interview (text and audio), long text, short text, email, phone, date, address, website, numeric, audio/video recording, contact form, chat message, conversation reset, button, page breaks, and more.
How do AI interviews work?
AI interviews conduct adaptive conversations with respondents. The AI asks follow-up questions based on what the respondent says, probing for clarity and depth. You control the personality, tone, model (Haiku, Sonnet, or Opus), and question mode (fixed count, AI decides when to stop, or time-based).
Can I test my survey before launching?
Yes. Use synthetic testing to create AI personas and run them through your survey. This helps catch issues with question flow, logic, and wording before real respondents see it.
How many languages are supported?
QuestionPunk supports 142+ languages. Add languages from the survey editor, auto-translate questions, and share language-specific links. AI interviews also adapt to the respondent's language automatically.
How can I share my survey?
Share via a direct link (with optional custom slug), embed on your website (iframe or script), distribute through Prolific for research panels, or generate a QR code for physical distribution.
Can I export survey results?
Yes. Export as CSV (flat or wide layout), Excel (XLSX), or export the survey structure as PDF/Word. Filter by suspicious level, response type, language, or date range before exporting.
Does QuestionPunk detect fraudulent responses?
Yes. Every response is automatically classified with a suspicious level (low/medium/high) based on attention checks, response timing, and behavioral signals. You can filter flagged responses in the Responses tab.
What are the pricing plans?
Basic (Free): 20 responses/month. Business ($50/month or $500/year): 5,000 responses/month with priority support. Enterprise (Custom): unlimited responses, remove branding, custom domain, and dedicated support.
How long does support take to reply?
We reply within 24 hours, often much sooner. Include key details in your message to help us assist you faster.