Q01
Long Text
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Leisure Travel Behavior & Preferences Survey
Measures leisure travelers' trip frequency, destination decision drivers, transportation preferences, satisfaction, and likelihood to recommend — providing actionable segmentation and experience insights for travel brands, tourism boards, or academic research.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
17 questions · ~4 min
Q02
Multiple Choice
Have you taken a leisure trip (vacation, weekend getaway, or similar) in the past 12 months?
Q03
Long Text
Approximately how many leisure trips did you take in the past 12 months?
Q04
Long Text
When choosing a leisure travel destination, please rank the following factors from most to least important to you.
Q05
Long Text
Thinking about your most recent leisure trip, how satisfied were you with the overall experience?
Q06
Long Text
To what extent do you agree with the following statement: "Leisure travel is essential to my overall well-being."
Q07
AI Interview
Based on your responses in this survey, is there anything else you'd like to share about your leisure travel experiences, preferences, or what would make your future trips better?
Q08
Long Text
What is your age range?
Q09
Long Text
Thank you for completing this survey! Your responses are valuable and will help us better understand leisure travel preferences and experiences. If you have any questions about this research, please contact the research team at the email provided in your invitation.
Q10
Multiple Choice
What type of leisure trip do you take most often?
Q11
Long Text
How much influence do online reviews and social media have on your travel destination choices?
Q12
Long Text
How likely are you to recommend that destination to a friend or colleague?
Q13
Multiple Choice
What is your primary motivation for taking leisure trips?
Q14
Long Text
What is your annual household income (before taxes)?
Q15
Multiple Choice
When traveling for leisure, which mode of transportation do you use most often?
Q16
Long Text
How likely are you to return to the same destination for a future leisure trip?
Q17
Multiple Choice
Which of the following best describes your household?
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.