Measures travelers' price sensitivity for lower-emission transport and eco-certified lodging, identifies key booking trade-offs, and uncovers the attitudinal drivers behind sustainable travel choices.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
24
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Welcome, and thank you for your interest in this study.
This survey explores your recent travel experiences and your views on lower-emission travel options. It should take approximately 7–8 minutes to complete.
Your participation is completely voluntary, and you may stop at any time. There are no right or wrong answers — we are interested in your honest opinions. All responses are confidential, will be anonymized, and reported only in aggregate for research purposes.
By continuing, you indicate your consent to participate.
Q2
Multiple Choice
In the past 12 months, have you taken any overnight leisure or business trip?
Yes
No
Q3
Multiple Choice
What was the primary purpose of your most recent overnight trip in the past 12 months?
Leisure/holiday
Business/work
Visiting friends or relatives
Other
Prefer not to say
Q4
Multiple Choice
What was the primary mode of transportation for the longest-distance leg of that trip?
Flight/plane
Personal or rental car
Rideshare/taxi
Train
Intercity bus/coach
Ferry/boat
Other
Q5
Dropdown
How many nights was that trip?
1 night
2–3 nights
4–6 nights
7–13 nights
14+ nights
Q6
Dropdown
Approximately how much did you spend per traveler on that trip (excluding shopping), in USD or local equivalent?
Under $200
$200–$499
$500–$999
$1,000–$1,999
$2,000 or more
Prefer not to say
Q7
Multiple Choice
Which of the following, if any, did you do on that trip to reduce environmental impact? (Select all that apply.)
Chose a nonstop flight or fewer stops
Took train/bus instead of flying or driving
Used public transit or walked at destination
Stayed at eco-certified lodging
Purchased carbon offsets
Declined daily housekeeping or towel changes
Packed light to reduce weight
Brought a reusable bottle/cup
Chose more plant-based or local food
None of the above
Q8
Ranking
Rank the following factors by how important they are when you book a trip (1 = most important).
Drag to order (top = most important)
Price
Travel time
Convenience and connections
Comfort
Environmental impact (emissions)
Flexibility/change options
Q9
Opinion Scale
When a greener travel option costs more, how do you typically decide?
Range: 1 – 7
Min: Always choose the cheaper optionMid: NeutralMax: Always choose the greener option
Q10
Dropdown
For a comparable trip, what is the maximum extra amount you would pay for a main transport option with 30% lower emissions?
I would not pay extra
$1–$10
$11–$25
$26–$50
$51–$100
$101–$200
More than $200
Q11
Dropdown
How much extra per night would you pay for an independently eco-certified hotel compared with a similar non-certified hotel?
I would not pay extra
$1–$10
$11–$25
$26–$50
$51–$75
$76–$100
More than $100
Q12
Ranking
Rank the following sustainability features by how valuable they would be for trips like yours (1 = most valuable).
Drag to order (top = most important)
Verified carbon footprint shown at booking
Lower-emission transport (e.g., train/EV/SAF)
Built-in carbon offset option
Eco-certified lodging
No single-use plastics/reusable amenities
Supports local communities or conservation
Q13
Opinion Scale
I feel personally responsible for reducing the environmental impact of my travel.
Based on your responses in this survey, please share any additional thoughts or feelings about paying more for greener travel options.
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 6
Q19
Dropdown
What is your age?
18–24
25–34
35–44
45–54
55–64
65+
Prefer not to say
Q20
Multiple Choice
Which best describes your gender?
Woman
Man
Non-binary
Prefer not to say
Q21
Dropdown
In which region do you currently live?
Africa
Asia
Europe
North America
Oceania
South America
Middle East
Prefer not to say
Q22
Dropdown
What is the highest level of education you have completed?
Less than high school
High school or equivalent
Some college, no degree
Associate degree
Bachelor's degree
Master's degree
Doctorate or professional degree
Prefer not to say
Q23
Multiple Choice
What is your current employment status?
Full-time
Part-time
Self-employed
Student
Homemaker/caregiver
Unemployed and seeking work
Retired
Prefer not to say
Q24
Chat Message
Thank you for completing this survey. Your responses will contribute to research on improving lower-emission travel options. If you have any questions, please contact the research team.
Frequently Asked Questions
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