Data Literacy & Self-Service Analytics Survey Template - Survey Template | QuestionPunk
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Data Literacy & Self-Service Analytics Survey Template

Measure data literacy and self-service analytics and BI adoption. Uncover confidence gaps, blockers, and training needs to strengthen your data-driven culture.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Sample Survey Items

Q1
dropdown
In the last 4 weeks, how often did you analyze or use data for your role?
Q2
numeric
Approximately how many minutes did you spend last week finding, preparing, or cleaning data for routine tasks?
Q3
rating
How easy is it to find the right dataset or dashboard when you need it?
Q4
multiple choice
Which tools did you use in the last 30 days to explore or report data? Select all that apply.
  • Spreadsheets (Excel, Google Sheets)
  • BI dashboards (Tableau, Power BI, Looker)
  • Product analytics (Amplitude, Mixpanel)
  • SQL tools (e.g., Snowflake/BigQuery clients)
  • Notebooks (Jupyter, RStudio)
  • Data catalog or lineage tool
  • CRM or marketing analytics
  • Visualization builders (Looker Studio, Data Studio)
  • Other tool
Q5
matrix
For each task, how would you rate your current ability?
Q6
ranking
Rank the following by how much they limit your use of data (top = biggest limiter).
Q7
opinion scale
How easy is it to find clear definitions for key metrics?
Q8
multiple choice
How clear are the data governance and privacy expectations for your role?
  • Very unclear
  • Somewhat unclear
  • Neither clear nor unclear
  • Somewhat clear
  • Very clear
Q9
constant sum
Allocate 100 points to the support that would help you most.
Q10
multiple choice
Attention check: To confirm you are paying attention, please select "I am paying attention."
  • I am paying attention
  • I am not paying attention
  • Prefer not to say
Q11
opinion scale
How confident are you using self-serve analytics to answer work questions today?
Q12
opinion scale
In the last 30 days, I trusted the data I used to be accurate.
Q13
long text
Anything else about data skills or self-serve tools we should know? (Optional)
Max 600 chars
Q14
dropdown
Which best describes your primary role or function?
Q15
dropdown
How long have you been at the company?
Q16
dropdown
Where are you primarily located?
Q17
dropdown
Are you a people manager?
Q18
opinion scale
How would you rate your overall data proficiency?
Q19
long text
Any other feedback or examples you’d like to share? (Optional)
Max 600 chars
Q20
ai interview
AI Interview: 2 Follow-up Questions on your data use and self-serve analytics
AI Interview
Q21
chat message
Thanks for completing the survey! Your input will help us improve data enablement and self-serve analytics.

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