Measures how clearly, credibly, and compellingly a value proposition communicates to target audiences, identifying perceived benefits, barriers to action, and messaging improvements to optimize conversion.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
22
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Welcome! This short survey (~5 minutes) asks for your honest reactions to a brief product or service description.
There are no right or wrong answers — just your opinions. Your responses are confidential and will be reported only in aggregate to improve this offering. Participation is voluntary and you may exit at any time.
Q2
Multiple Choice
In the last 6 months, have you used a product or service similar to the one described in this survey?
Yes
No
Not sure
Q3
Chat Message
Please read the following statement carefully. It describes a product or service offering.
[Insert your value proposition text here]
Q4
Long Text
In your own words, what is being offered in the statement you just read?
Max chars
Q5
Multiple Choice
Which of the following best describes the primary benefit promised in this message?
Save time
Save money
Convenience or ease
Better quality or results
Discover new things
Safety or security
Status or reputation
Sustainability or impact
Entertainment or fun
Not sure
Q6
Opinion Scale
How clear is this message to you?
Range: 1 – 7
Min: Not at all clearMid: NeutralMax: Extremely clear
Q7
Opinion Scale
How believable does this message seem to you?
Range: 1 – 7
Min: Not at all believableMid: NeutralMax: Extremely believable
Q8
Opinion Scale
How compelling is this message to you personally?
Range: 1 – 7
Min: Not at all compellingMid: NeutralMax: Extremely compelling
Q9
Opinion Scale
How relevant is this offering to your needs over the next 3 months?
Range: 1 – 7
Min: Not at all relevantMid: NeutralMax: Extremely relevant
Q10
Opinion Scale
Compared with alternatives you are aware of, how different does this offering feel?
Range: 1 – 7
Min: Not at all differentMid: NeutralMax: Extremely different
Q11
Opinion Scale
Based on this message, how likely are you to take the next step described (e.g., sign up, learn more, try it)?
Range: 1 – 7
Min: Not at all likelyMid: NeutralMax: Extremely likely
Q12
Multiple Choice
What is this message primarily asking you to do next?
Sign up / create an account
Start a free trial
Buy now
Book a demo or appointment
Learn more
Join a waitlist
Download an app
Contact sales
Nothing — there is no clear next step
Q13
Multiple Choice
What might stop you from trying this offering? Select all that apply.
Price may be too high
Don't see enough value
Privacy or security concerns
Prefer my current solution
Setup effort is too high
Not relevant to my needs
Lack of trust or credibility
Message is confusing
Requires team/company approval
Nothing — I would try it
Q14
Long Text
What single change would make this message more compelling for you?
Max chars
Q15
Long Text
Based on your responses in this survey, please share any additional thoughts or feelings about this message.
Max chars
Q16
AI Interview
We'd like to explore a few of your reactions in more detail. An AI moderator will ask you some brief follow-up questions based on your earlier responses.
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 6
Q17
Dropdown
What is your age?
18–24
25–34
35–44
45–54
55–64
65+
Prefer not to say
Q18
Multiple Choice
What is your gender identity?
Woman
Man
Non-binary
Prefer to self-describe
Prefer not to say
Q19
Dropdown
In which country or region do you currently reside?
United States
United Kingdom
Canada
Australia
Germany
France
India
Brazil
Mexico
Japan
Other (please specify)
Prefer not to say
Q20
Multiple Choice
What is the highest level of education you have completed?
Less than high school
High school or equivalent
Some college
Associate degree
Bachelor's degree
Master's degree
Doctorate
Professional degree
Prefer not to say
Q21
Multiple Choice
Which of the following best describes your current employment status?
Employed full-time
Employed part-time
Self-employed
Student
Homemaker/caregiver
Unemployed — looking for work
Unemployed — not looking
Retired
Prefer not to say
Q22
Chat Message
Thank you for your time — your feedback is very helpful and will be used to improve this offering!
Frequently Asked Questions
What is QuestionPunk?
QuestionPunk is an AI-powered survey and research platform that turns traditional surveys into adaptive conversations. Describe your research goal and get a complete survey draft, conduct AI-moderated interviews with dynamic follow-ups, detect low-quality responses, and produce insights automatically. It's fast, flexible, and scalable across qualitative and quantitative research.
How do I create my first survey?
Sign up, then choose how to build: describe your research goal and let AI generate a survey, pick a template, or start from scratch. Add question types, set logic, preview, and share.
Can the AI generate a survey from a prompt?
Yes. Describe your research goal in plain language and QuestionPunk drafts a complete survey with appropriate question types, ordering, and AI follow-up logic. You can then customize before publishing.
What question types are available?
QuestionPunk supports a wide range of question types: opinion scale, rating, multiple choice, dropdown, ranking, matrix, constant sum, AI interview (text and audio), long text, short text, email, phone, date, address, website, numeric, audio/video recording, contact form, chat message, conversation reset, button, page breaks, and more.
How do AI interviews work?
AI interviews conduct adaptive conversations with respondents. The AI asks follow-up questions based on what the respondent says, probing for clarity and depth. You control the personality, tone, model (Haiku, Sonnet, or Opus), and question mode (fixed count, AI decides when to stop, or time-based).
Can I test my survey before launching?
Yes. Use synthetic testing to create AI personas and run them through your survey. This helps catch issues with question flow, logic, and wording before real respondents see it.
How many languages are supported?
QuestionPunk supports 142+ languages. Add languages from the survey editor, auto-translate questions, and share language-specific links. AI interviews also adapt to the respondent's language automatically.
How can I share my survey?
Share via a direct link (with optional custom slug), embed on your website (iframe or script), distribute through Prolific for research panels, or generate a QR code for physical distribution.
Can I export survey results?
Yes. Export as CSV (flat or wide layout), Excel (XLSX), or export the survey structure as PDF/Word. Filter by suspicious level, response type, language, or date range before exporting.
Does QuestionPunk detect fraudulent responses?
Yes. Every response is automatically classified with a suspicious level (low/medium/high) based on attention checks, response timing, and behavioral signals. You can filter flagged responses in the Responses tab.
What are the pricing plans?
Basic (Free): 20 responses/month. Business ($50/month or $500/year): 5,000 responses/month with priority support. Enterprise (Custom): unlimited responses, remove branding, custom domain, and dedicated support.
How long does support take to reply?
We reply within 24 hours, often much sooner. Include key details in your message to help us assist you faster.