Taekwondo Academy Admission & Trial Class Survey

Thanks for trying out a class with us! We'd love to hear about your experience so far — it takes about 8 minutes and helps us make the admission process better for the next family or student who walks in. Your responses are completely confidential and anonymized.

How did you first hear about (Replace with academy name)?

• Friend or family referral
• Social media
• Online search
• Drove or walked by the location
• Local event or demo
• School or community flyer
• Other

What made you look into taekwondo in the first place? (Select all that apply)

• Self-defense skills
• Discipline and focus
• Physical fitness
• An activity for my child
• Interest in competition
• Confidence building
• A new challenge for myself

How would you rate your trial class experience overall?

Rate each part of your admission experience so far:

Based on your experience so far, how likely are you to recommend this academy to a friend or family member considering martial arts?

Thinking about a monthly membership for regular classes, answer honestly for each question below:

• At what monthly price would this membership feel so cheap that you'd worry about the quality of instruction?
• At what monthly price would this membership feel like a great deal?
• At what monthly price would this membership start to feel expensive, though you'd still consider it?
• At what monthly price would this membership feel too expensive for you to consider joining?

Rank the following in order of what matters most when deciding whether to enroll:

1. Instructor quality and teaching style
2. Price and membership flexibility
3. Class schedule fitting your routine
4. Facility and location
5. Sense of community and other students
6. Clear path to belt progression

Reconstruct the respondent's actual decision path toward or away from enrolling: what almost stopped them, what tipped the scale, and whether anything about the trial class or pricing conversation confused or worried them. If they rated the trial experience below 'Good' or ranked price as their top concern, probe specifically what would need to change for them to feel confident signing up.

Where are you in your decision right now?

• Already enrolled / signed up
• Still deciding, leaning toward yes
• Still deciding, leaning toward no
• Decided not to enroll

Just a couple of quick optional questions so we can better understand who's coming through our doors.

Is this membership for you or for a child/dependent?

• Myself
• My child
• Another family member
• Prefer not to say

What is the age range of the student taking classes?

• Under 6
• 6-12
• 13-17
• 18-30
• 31-50
• 51+
• Prefer not to say

Has the student taken any martial arts classes before (anywhere)?

• No prior experience
• Some prior experience
• Extensive prior experience
• Prefer not to say

Thank you for sharing your experience! Your answers go straight to our program team and will shape how we run trial classes and explain membership options going forward.