Q01
Message
All templates
Employee Attitude & Workplace Morale Survey
Tracks how employees genuinely feel about their work, managers, and leadership — using a validated advocacy score, a multi-statement morale battery, and a best-worst trade-off on what would move the needle. An AI follow-up interview digs into the story behind each person's score instead of settling for the number alone. Built for HR and people teams running quarterly or annual pulse checks.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
11 questions · ~6 min
Q02
Opinion ScaleRequired
How likely are you to recommend this company to a friend as a good place to work?
Scale: 0 – 10
Min:Not at all likelyMax:Extremely likely
Q03
MatrixRequired
How much do you agree with each statement about your current experience at work?
5 rows × 5 columns
- I feel valued for the work I do
- I trust decisions made by senior leadership
- I have the resources and support I need to do my job well
- I feel comfortable raising concerns without fear of negative consequences
- I see a clear path for growth here
Columns: Strongly disagree · Disagree · Neutral · Agree · Strongly agree
Q04
Multiple ChoiceRequired
In the last 3 months, how has your overall attitude toward work changed?
- Improved significantly
- Improved slightly
- Stayed about the same
- Worsened slightly
- Worsened significantly
Q05
Rating ScaleRequired
How supportive has your direct manager been in the last month?
Range: 1 – 5
Min:Not supportive at allMax:Extremely supportive
Q06
Best–Worst Trade-off (MaxDiff)Required
Which of these would do the most — and least — to improve your attitude toward work right now?
- Fair compensation and benefits
- Recognition for good work
- Manageable workload and work-life balance
- Quality of direct management
- Opportunities for career growth
- Trust in senior leadership
- Sense of team or company culture
Pick best & worst per setBest:Would help mostWorst:Would help least
Q07
AI Interview
Anchor on the recommendation score the respondent just gave: ask what specific moment, decision, or pattern in the last few months is driving that number. If the score is high, probe what would make them stop recommending the company. If it's low or mid-range, probe exactly what would need to change for the score to go up by even one point, and whether that's about their manager, their team, or leadership more broadly. If they mention a recent attitude shift, get the concrete incident behind it rather than a general impression.
Q08
Long Text
If you could change one thing about your day-to-day work experience, what would it be?
Q09
Multiple Choice
Which department or team are you part of?
- (Replace with Department A)
- (Replace with Department B)
- (Replace with Department C)
- (Replace with Department D)
Q10
Multiple Choice
How long have you worked here?
- Less than 6 months
- 6 months to 1 year
- 1-3 years
- 3-5 years
- More than 5 years
- Prefer not to say
Q11
Message
That's everything — thank you for being candid. Responses are aggregated into a report for HR and leadership so specific comments can't be traced back to you, and the themes here directly shape what we work on next.
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Pairs a validated advocacy (eNPS-style) recommendation score with a multi-statement morale battery, so you get both a trackable metric and the texture behind it.
- Uses a best-worst (max-diff) trade-off to force-rank what would actually move morale, avoiding the flat 'everything matters' bias of simple rating lists.
- An AI follow-up interview anchors directly on the recommendation score each person gave and probes for the specific story behind it, instead of stopping at the number.
- Closes with an open-ended 'one thing you'd change' question plus department and tenure segmentation, then rolls everything into an auto-generated report.
Jotform
Employee Attitude Survey Form TemplateA static, form-builder-style employee attitude template on Jotform's general survey platform. It's ready to field quickly and benefits from Jotform's wide integration and customization ecosystem, but it's a fixed question set with no adaptive interviewing layer.
What it does well
- Easy drag-and-drop customization within Jotform's broader form ecosystem
- Likely integrates with Jotform's existing forms, workflows, and reporting tools
- Quick to deploy for teams already using Jotform
Where it falls short
- Static question list with no adaptive AI follow-up to probe individual answers
- No voice AI interview option or automated per-response quality scoring
- No published methodology or transparent prompt logic behind the questions
QuestionPro
Staff attitude sample questionnaire and survey templateFramed as a 'sample questionnaire,' this reads more like a reference example than a fully polished fielding-ready template. QuestionPro brings solid enterprise survey-research credentials, but the page itself doesn't indicate adaptive follow-up or conversational depth.
What it does well
- Backed by QuestionPro's established survey research and analytics platform
- Likely includes standard attitude-survey question logic and benchmarking options
- Suitable starting point for teams wanting a traditional structured questionnaire
Where it falls short
- Presented as a sample questionnaire rather than a ready-to-launch interview experience
- No adaptive AI follow-up questioning or voice interview capability
- No transparent, per-response quality scoring or exposed prompt methodology
SurveySparrow
Employee Attitude Survey TemplateSurveySparrow's conversational, chat-like survey format makes this template feel more personal than a plain form, and it's built for quick deployment. It still relies on pre-written questions rather than dynamically generated follow-ups based on each respondent's actual answer.
What it does well
- Conversational, chat-style question flow that feels more human than a static form
- Mobile-friendly presentation typical of SurveySparrow's platform
- Simple to launch for recurring pulse-style check-ins
Where it falls short
- No adaptive AI interviewer that generates follow-ups based on individual responses
- No voice AI interview mode or guided screen-share tasks
- No documented per-response quality scoring or transparent prompt design
Typeform
Employee Attitude Survey TemplateTypeform's version leans on its well-known conversational, one-question-at-a-time interface to make the attitude survey feel engaging. It remains a fixed sequence of questions, however, without any AI-driven probing tailored to what a respondent actually says.
What it does well
- Polished, one-question-at-a-time conversational UI that Typeform is known for
- Visually appealing design that can improve completion rates
- Easy embedding and sharing within Typeform's broader form ecosystem
Where it falls short
- No adaptive AI follow-up interview or voice AI option to explore the 'why' behind scores
- No automated per-response quality scoring
- No transparent, published prompt-level methodology behind question logic
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.