Who it's for
For Founders & Early Teams

Run customer discovery interviews by sending one link.

Write what you want to learn. The AI interviewer asks, follows up and writes up the themes. No users yet? Recruit from a third-party panel, paid from AI credits.

Be the customer

Press the mic and take a discovery interview yourself. About three minutes, no sign-up.

AI interview · in progressVoiceText
Interviewer

Tell me about the last time you chased a client for an unpaid invoice.

Participant

Last month. Three reminder emails, then I called them, which I hate.

Follow-up

What did those three emails cost you?

Question 2 of 5Claude Sonnet 5 · 10-minute limit
The founder problem

Customer calls are the first thing cut from a busy week.

Each call means finding someone, booking a slot, running it and writing it up. With two people and a launch date, that stops after the first five customers.

An AI interview removes the booking and the note-taking. You still decide what to ask and what it means.

A first round of research

Five steps, from the problem to product-market fit.

  1. 1

    Discovery interview

    Ask about the last time the problem happened. The template follows The Mom Test.

  2. 2

    Recruit

    No users yet? Pick participants from a third-party panel by country, age and more.

  3. 3

    Concept test

    Measure appeal, clarity and purchase intent.

  4. 4

    Pricing

    Ask the four Van Westendorp price questions in one block.

  5. 5

    Product-market fit

    Ask users how they would feel if they could no longer use the product.

Run your first discovery interview on the Free plan.

Unlimited surveys and responses on the Free plan. Pro is $29 a month. No credit card.