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Daycare Tour Follow-Up & Enrollment Intent Survey

Captures how prospective families experienced a daycare center tour and what's still standing between them and enrollment. Includes an AI follow-up interview that digs into the specific hesitations behind a family's enrollment likelihood, so directors know exactly what to address before the family decides elsewhere.

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Sample questions

A preview of what’s in the template. Every question is editable before you launch.

13 questions · ~7 min
Q01
Message

Thanks so much for touring our daycare center! We'd love your honest impressions to help us support families like yours better. This will take about 7 minutes.

Q02
Multiple Choice

How did you first hear about our daycare center?

  • Online search
  • Friend or family referral
  • Social media
  • Drove by / saw signage
  • Pediatrician or other provider
  • Other
Q03
Opinion ScaleRequired

Overall, how would you rate your tour experience?

Scale: 1 – 10
Min:Very poorMax:Excellent
Q04
MatrixRequired

Please rate what you saw and heard during the tour on each of the following:

5 rows × 5 columns
  • Warmth and friendliness of staff
  • Cleanliness and safety of the facility
  • Clarity of the curriculum or daily schedule explained
  • How well your questions were answered
  • Sense of how happy the children seemed
Columns: Poor · Fair · Good · Very good · Excellent
Q05
Best–Worst Trade-off (MaxDiff)Required

When choosing a daycare for your child, which of these matter most to you, and which matter least?

  • Staff-to-child ratio
  • Cost and payment flexibility
  • Location and drop-off convenience
  • Curriculum and learning approach
  • Safety and security measures
  • Hours of operation
  • Staff experience and turnover
  • Facility cleanliness and space
Pick best & worst per setBest:Matters mostWorst:Matters least
Q06
Opinion ScaleRequired

How likely are you to enroll your child at our daycare center?

Scale: 0 – 10
Min:Not at all likelyMax:Extremely likely
Q07
AI Interview

Probe the real reasoning behind the family's enrollment likelihood score. If the score is high, find out which single moment or detail from the tour sealed their confidence. If the score is mid or low, identify the specific concern holding them back — cost, a scheduling mismatch, something they saw or didn't see, or a comparison to another center — and ask what would need to change for them to reconsider. Anchor on any low-rated item from their earlier ratings if one exists.

Q08
Multiple Choice

When do you expect to make a final decision about daycare enrollment?

  • Within the next week
  • Within the next month
  • 1-3 months from now
  • More than 3 months from now
  • Not sure yet
Q09
Long Text

Is there anything about our center you still have questions about, or anything we could have shown or explained better during the tour?

Q10
Message

Just a couple of quick questions about your family to help us match you with the right classroom.

Q11
Multiple Choice

What is your child's current age range?

  • Under 1 year
  • 1-2 years
  • 2-3 years
  • 3-4 years
  • 4-5 years
  • Prefer not to say
Q12
Multiple Choice

How many children are you looking to enroll?

  • 1
  • 2
  • 3 or more
  • Prefer not to say
Q13
Message

Thank you for sharing your thoughts! We'll use your feedback to improve future tours and will follow up personally about your enrollment questions.

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

How it compares

We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.

Why this template

  • Includes a dedicated opinion-scale enrollment-likelihood question paired with an AI follow-up interview that probes the specific reasoning behind that score, so directors get the 'why' behind the number
  • Uses a matrix question to capture structured ratings across multiple tour touchpoints (what families saw and heard) rather than a single overall rating
  • Includes a MaxDiff question to rank what actually matters most to families when choosing a daycare, giving priority-weighted insight beyond simple checkboxes
  • Closes with an open long-text question inviting remaining questions or hesitations, plus light household-matching questions (child's age range, number of children) to segment responses

SurveyMonkey

Daycare Tour Form Template

This is a static inquiry/intake-style form aimed at capturing basic interest after a daycare tour, not a deep-dive experience or enrollment-intent survey. It's fielding-ready out of the box and benefits from SurveyMonkey's broad template library and familiar interface. It doesn't appear designed to probe hesitations or rank decision factors.

What it does well

  • Fielding-ready template with a well-known, easy-to-use survey builder
  • Backed by SurveyMonkey's large general-purpose template library
  • Simple format likely to have high completion rates for basic inquiries

Where it falls short

  • Static question set with no adaptive follow-up to dig into individual family hesitations
  • No structured prioritization method (like ranked factor weighting) for what matters most to parents
  • No transparent, publishable methodology for how responses are scored or interpreted

Jotform

100+ Daycare Forms

This is a broad category/directory page listing many daycare-related form templates (enrollment, registration, permission slips, etc.), rather than a single fielding-ready tour-follow-up or enrollment-intent survey. It's useful as a starting point to find and customize a form, but requires assembly work to match this specific use case. Its strength is breadth and drag-and-drop customization, not depth of insight per form.

What it does well

  • Large variety of daycare-related form templates to choose from
  • Drag-and-drop builder makes customizing any single form straightforward
  • Good for general administrative forms (registration, permissions, intake)

Where it falls short

  • No single template purpose-built to probe post-tour enrollment hesitations
  • Static question formats across the library with no adaptive AI follow-up interview
  • No built-in per-response quality scoring or auto-generated insight reports

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

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