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Streaming Service Discovery & Playback Experience Survey

Measures user satisfaction with content discovery, recommendation relevance, personalization, and playback quality across streaming platforms to identify UX improvement priorities.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

20 questions · ~4 min
Q01
Long Text

Welcome, and thank you for participating in this survey about your streaming experience. This survey takes approximately 5–7 minutes. Your responses are confidential and will be reported only in aggregate. There are no right or wrong answers — we are interested in your honest opinions. Participation is voluntary, and you may stop at any time. Please answer based on your experience in the past 30 days.

Q02
Multiple Choice

In the past 30 days, how often did you use our streaming service?

Q03
Long Text

In the past 30 days, how easy or difficult was it to find content you wanted to watch?

Q04
Long Text

In the past 30 days, how relevant or irrelevant were the content recommendations you received?

Q05
Long Text

In the past 30 days, how would you rate the overall video quality (e.g., resolution, clarity) of our service?

Q06
Long Text

Overall, how satisfied or dissatisfied were you with our streaming service in the past 30 days?

Q07
Long Text

What is your age group?

Q08
Long Text

Thank you for completing this survey — your feedback directly helps us improve your streaming experience!

Q09
Multiple Choice

Which devices did you use to access our streaming service in the past 30 days? (Select all that apply)

Q10
Multiple Choice

Which of the following ways did you discover content on our service in the past 30 days? (Select all that apply)

Q11
Long Text

How well does our service understand your personal content preferences?

Q12
Long Text

In the past 30 days, how would you rate the overall audio quality of our service?

Q13
Long Text

How likely are you to recommend our streaming service to a friend or colleague?

Q14
Multiple Choice

Which gender do you identify with?

Q15
Long Text

What, if anything, would help you find content faster or more easily?

Q16
Long Text

Overall, how would you rate the reliability of playback (e.g., consistent, uninterrupted streaming) in the past 30 days?

Q17
Long Text

Based on your responses in this survey, is there anything else about content discovery, recommendations, or playback you would like to share?

Q18
Long Text

Which country or region do you live in?

Q19
Multiple Choice

Which playback issues did you experience in the past 30 days, if any? (Select all that apply)

Q20
AI Interview

We'd like to learn more about your streaming experience. An AI moderator will ask you a couple of follow-up questions based on your responses.

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.