Measures consumer reactions to a new product concept across innovation perception, quality assessment, purchase intent, and feature priorities. Designed for pre-launch product testing with target consumers.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
17
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Welcome to our product evaluation survey. We'd like your honest opinions on a new product concept. This survey takes approximately 6–8 minutes to complete.
Your participation is entirely voluntary, and you may stop at any time. There are no right or wrong answers — we're simply interested in your genuine reactions. All responses are confidential and will be reported only in aggregate.
By continuing, you agree to participate in this research.
Q2
Multiple Choice
Have you purchased or used products in this category within the past 12 months?
Yes
No
Q3
Chat Message
<p>[INSERT PRODUCT CONCEPT CARD HERE]</p><p>Please review the following product concept carefully before answering the questions that follow.</p><p><strong>Product Name:</strong> [Product Name]</p><p><strong>Description:</strong> [Brief product description, key features, and value proposition]</p><p><strong>Price Range:</strong> [Approximate price]</p><p>[Include product image or prototype photo if available]</p>
Q4
Opinion Scale
How likely are you to purchase this product?
Range: 1 – 7
Min: Not at all likelyMid: NeutralMax: Extremely likely
Q5
Opinion Scale
Overall, how would you rate the quality of this product?
Range: 1 – 7
Min: Very poor qualityMid: NeutralMax: Excellent quality
Q6
Opinion Scale
How would you rate the value for money of this product?
Range: 1 – 7
Min: Very poor valueMid: NeutralMax: Excellent value
Q7
Opinion Scale
How innovative do you find this product overall?
Range: 1 – 7
Min: Not at all innovativeMid: NeutralMax: Extremely innovative
Q8
Multiple Choice
Which of the following quality aspects stood out positively? Select all that apply.
Durability
Design / aesthetics
Functionality
Materials
Ease of use
None of the above
Other (please specify)
Q9
Ranking
Please rank the following product attributes from most to least important to you.
Drag to order (top = most important)
Design
Functionality
Price
Brand reputation
Customer support
Q10
Multiple Choice
If you were to purchase this product, how would you prefer to buy it?
Online (retailer website)
Online (brand's own website)
In-store
Subscription service
No preference
Other (please specify)
Q11
AI Interview
We'd like to explore your reaction to this product a bit further. What is your overall impression, and what would make you more or less likely to purchase it?
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 6
Q12
Long Text
Which feature feels most innovative to you, and why?
Max chars
Q13
Long Text
Based on your responses in this survey, please share any additional thoughts, concerns, or suggestions about this product.
Max chars
Q14
Dropdown
What is your age range?
18–24
25–34
35–44
45–54
55–64
65 or older
Prefer not to say
Q15
Dropdown
What region do you live in?
North America
Europe
Asia-Pacific
Latin America
Middle East & Africa
Other
Prefer not to say
Q16
Multiple Choice
What is your gender?
Female
Male
Non-binary / third gender
Prefer to self-describe
Prefer not to say
Q17
Chat Message
Thank you for your valuable feedback! Your responses will help us improve this product before launch. We truly appreciate your time.
Frequently Asked Questions
What is QuestionPunk?
QuestionPunk is an AI-powered survey and research platform that turns traditional surveys into adaptive conversations. Describe your research goal and get a complete survey draft, conduct AI-moderated interviews with dynamic follow-ups, detect low-quality responses, and produce insights automatically. It's fast, flexible, and scalable across qualitative and quantitative research.
How do I create my first survey?
Sign up, then choose how to build: describe your research goal and let AI generate a survey, pick a template, or start from scratch. Add question types, set logic, preview, and share.
Can the AI generate a survey from a prompt?
Yes. Describe your research goal in plain language and QuestionPunk drafts a complete survey with appropriate question types, ordering, and AI follow-up logic. You can then customize before publishing.
What question types are available?
QuestionPunk supports a wide range of question types: opinion scale, rating, multiple choice, dropdown, ranking, matrix, constant sum, AI interview (text and audio), long text, short text, email, phone, date, address, website, numeric, audio/video recording, contact form, chat message, conversation reset, button, page breaks, and more.
How do AI interviews work?
AI interviews conduct adaptive conversations with respondents. The AI asks follow-up questions based on what the respondent says, probing for clarity and depth. You control the personality, tone, model (Haiku, Sonnet, or Opus), and question mode (fixed count, AI decides when to stop, or time-based).
Can I test my survey before launching?
Yes. Use synthetic testing to create AI personas and run them through your survey. This helps catch issues with question flow, logic, and wording before real respondents see it.
How many languages are supported?
QuestionPunk supports 142+ languages. Add languages from the survey editor, auto-translate questions, and share language-specific links. AI interviews also adapt to the respondent's language automatically.
How can I share my survey?
Share via a direct link (with optional custom slug), embed on your website (iframe or script), distribute through Prolific for research panels, or generate a QR code for physical distribution.
Can I export survey results?
Yes. Export as CSV (flat or wide layout), Excel (XLSX), or export the survey structure as PDF/Word. Filter by suspicious level, response type, language, or date range before exporting.
Does QuestionPunk detect fraudulent responses?
Yes. Every response is automatically classified with a suspicious level (low/medium/high) based on attention checks, response timing, and behavioral signals. You can filter flagged responses in the Responses tab.
What are the pricing plans?
Basic (Free): 20 responses/month. Business ($50/month or $500/year): 5,000 responses/month with priority support. Enterprise (Custom): unlimited responses, remove branding, custom domain, and dedicated support.
How long does support take to reply?
We reply within 24 hours, often much sooner. Include key details in your message to help us assist you faster.