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Public Opinion Poll on a Current Issue

A flexible opinion-poll template for gauging where people stand on a policy, event, or public issue — covering awareness, position, reasoning, and priority concerns. An AI follow-up interview digs into the personal experience or belief behind each respondent's stance instead of just recording a for/against label. Swap in your specific issue and options before launch.

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Sample questions

A preview of what’s in the template. Every question is editable before you launch.

13 questions · ~7 min
Q01
Message

Thanks for taking part in this short opinion poll! We're interested in your honest views on (Replace with issue/topic name) — there are no right or wrong answers. It should take about 4-5 minutes.

Q02
Multiple ChoiceRequired

Before today, how familiar were you with (Replace with issue/topic name)?

  • Never heard of it
  • Heard of it but don't know details
  • Somewhat familiar
  • Very familiar
Q03
Opinion ScaleRequired

Overall, how much do you support or oppose (Replace with specific policy/proposal/event)?

Scale: 1 – 7
Min:Strongly opposeMax:Strongly support
Q04
Multiple Choice

What is the single biggest reason for your position?

  • (Replace with reason A, e.g., cost/economic impact)
  • (Replace with reason B, e.g., fairness/values)
  • (Replace with reason C, e.g., personal experience)
  • (Replace with reason D, e.g., trust in those involved)
Q05
MatrixRequired

How much do you agree or disagree with each statement about (Replace with issue/topic name)?

4 rows × 5 columns
  • (Replace with statement 1, e.g., this will make things better for people like me)
  • (Replace with statement 2, e.g., this is being handled fairly)
  • (Replace with statement 3, e.g., I trust the information I've seen about this)
  • (Replace with statement 4, e.g., this should be a top priority right now)
Columns: Strongly disagree · Disagree · Neutral · Agree · Strongly agree
Q06
Ranking

Rank the following concerns from most to least important to you when thinking about this issue.

  1. (Replace with concern A, e.g., cost to taxpayers/consumers)
  2. (Replace with concern B, e.g., long-term impact)
  3. (Replace with concern C, e.g., fairness across groups)
  4. (Replace with concern D, e.g., speed of implementation)
  5. (Replace with concern E, e.g., transparency of decision-making)
Drag to rank
Q07
Opinion Scale

How likely are you to actively engage on this issue in the next few months (e.g., voting, contacting officials, sharing your opinion)?

Scale: 0 – 10
Min:Not at all likelyMax:Extremely likely
Q08
AI Interview

Explore the personal story behind the respondent's support or opposition rating: what experience, information, or value led them there, and whether anything could realistically change their mind. If they rated familiarity low or picked 'neutral' on the statements, probe what specific information is missing rather than accepting indifference at face value.

Q09
Multiple Choice

Where have you mainly gotten information about this issue?

  • News media
  • Social media
  • Friends or family
  • Official/government sources
  • Personal experience
  • Haven't sought out information
Q10
Multiple Choice

What is your age range?

  • 18-24
  • 25-34
  • 35-44
  • 45-54
  • 55-64
  • 65+
  • Prefer not to say
Q11
Multiple Choice

What is your gender?

  • Woman
  • Man
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q12
Short Text

What region or area do you live in? (Prefer not to say is fine)

Q13
Message

That wraps up the poll — thank you for sharing your views! Responses are aggregated into a public opinion report; individual answers are never shared or attributed to you.

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

How it compares

We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.

Why this template

  • Goes beyond a static for/against label with an AI follow-up interview that explores the personal story or belief behind each respondent's support or opposition rating
  • Combines standard opinion-poll structure (familiarity, support/oppose scale, reasoning, agreement matrix, ranked concerns, engagement likelihood) with deeper qualitative probing in one flow
  • Captures information-source and demographic context (info source, age range, gender, region) alongside attitudes, making it easier to segment findings in the auto-generated report
  • Fully editable: swap in your specific issue, policy wording, and answer options before launch, with transparent prompts showing exactly what the AI follow-up will ask

Jotform

Opinion Poll Form Template

A ready-to-use, fielding-ready opinion poll form built on Jotform's drag-and-drop form builder. It covers basic opinion capture with standard question types and is easy to customize and embed, but it is a generic form template rather than one purpose-built around awareness, reasoning, and priority-ranking for a specific policy issue.

What it does well

  • Quick to deploy and customize via Jotform's widely-used drag-and-drop builder
  • Supports easy embedding and sharing across websites and channels
  • Familiar form-based UX for respondents

Where it falls short

  • Static question set with no adaptive follow-up — cannot probe the reasoning behind a respondent's stance
  • No voice AI interview or screen-share task option
  • No automated per-response quality scoring or transparent AI-prompt methodology

Typeform

Opinion Poll Form Template

A conversational, one-question-at-a-time opinion poll template in Typeform's signature style, which is fielding-ready and pleasant for respondents to complete. It's well suited to simple sentiment capture but relies on fixed branching logic rather than true adaptive interviewing to dig into the 'why' behind an opinion.

What it does well

  • Polished, conversational respondent experience with strong completion rates
  • Logic jumps allow some branching based on prior answers
  • Easy to theme and brand for a specific poll

Where it falls short

  • Logic-based branching is not the same as an AI-generated follow-up tailored to each individual's stated reasoning
  • No voice AI interview or guided screen-share task capability
  • No automated quality scoring of open-ended responses or published prompt transparency

QuestionPro

Healthcare Opinion Survey Template

A fielding-ready opinion survey template, but scoped specifically to healthcare topics rather than general public policy or current-events issues, so it would need heavy rewording to fit an arbitrary issue. It offers QuestionPro's standard survey question types and reporting rather than issue-agnostic, swap-in-your-topic framing.

What it does well

  • Built on QuestionPro's established survey platform with standard analytics/reporting
  • Pre-written healthcare-specific question bank saves setup time for that niche
  • Supports typical multiple-choice, scale, and matrix question types

Where it falls short

  • Narrowly scoped to healthcare rather than being a general-purpose current-issue poll template
  • No adaptive AI follow-up interview to explore personal reasoning behind a rating
  • No voice AI interviewing, guided screen-share tasks, or automated per-response quality scoring

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

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