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My Company as a Place to Work: Employee Experience Pulse

Gauges how employees really feel about working here — recommendation likelihood, day-to-day support, and what would make them stay or leave — paired with an AI follow-up that digs into the story behind their score instead of just the number. Built for HR and people teams running a quarterly or annual pulse check.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

12 questions · ~7 min
Q01
Message

Thanks for taking a few minutes to share your honest experience working here. Your answers are used to improve how the company supports its people — this takes about 5-6 minutes, and specific, candid feedback helps most.

Q02
Opinion ScaleRequired

How likely are you to recommend this company as a place to work to a friend or former colleague?

Scale: 010
Min:Not at all likelyMax:Extremely likely
Q03
MatrixRequired

How much do you agree with each statement about your day-to-day experience?

6 rows × 5 columns
  • I have the resources and tools I need to do my job well
  • I receive recognition for good work
  • I understand how my role contributes to the company's goals
  • My manager supports my growth and development
  • Leadership communicates openly about where the company is headed
  • +1 more
Columns: Strongly disagree · Disagree · Neutral · Agree · Strongly agree
Q04
Best–Worst Trade-off (MaxDiff)Required

From the list below, which factors matter most and least to whether you stay at this company long-term?

  • Compensation and benefits
  • Career growth opportunities
  • Relationship with my manager
  • Work-life balance
  • Recognition for my work
  • Company culture and values
  • Job security
  • Flexibility (hours, remote work)
Pick best & worst per setBest:Matters most to meWorst:Matters least to me
Q05
Multiple ChoiceRequired

In the last 30 days, how often have you been able to fully disconnect from work outside your scheduled hours?

  • Never
  • Rarely
  • Sometimes
  • Often
  • Always
Q06
Opinion ScaleRequired

How likely is it that you'll still be working here 12 months from now?

Scale: 15
Min:Very unlikelyMax:Very likely
Q07
AI Interview

Reconstruct the reasoning behind the respondent's recommendation score and their 12-month stay likelihood. If the score was low (0-6) or stay likelihood was low, probe for the specific incident or ongoing frustration behind it and what would need to change for that to improve. If the score was high, probe what specifically they'd want the company to protect or not change. Anchor on concrete recent examples, not general sentiment, and ask one clarifying follow-up if their answer is vague.

Q08
Long Text

If you could change one thing about working here, what would it be?

Q09
Multiple Choice

Which department or team are you part of? (Replace with your own department list before launching. Template note: keep options broad enough to protect anonymity for small teams.)

  • Engineering/Product
  • Sales
  • Marketing
  • Operations
  • Customer Support
  • People/HR
  • Finance
  • Other
  • Prefer not to say
Q10
Multiple Choice

How long have you worked at the company?

  • Less than 6 months
  • 6-12 months
  • 1-3 years
  • 3-5 years
  • 5+ years
  • Prefer not to say
Q11
Multiple Choice

What is your employment type?

  • Full-time
  • Part-time
  • Contract/Temporary
  • Prefer not to say
Q12
Message

That's everything — thank you for your candor. Responses are aggregated into a confidential report for leadership and HR to identify what's working and where to focus improvements.

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

How it compares

We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.

Why this template

  • Pairs a straightforward recommendation-likelihood score with an AI follow-up interview that actually reconstructs the reasoning behind that score and the respondent's stay/leave calculus, instead of leaving the number unexplained.
  • Combines a day-to-day support matrix, a MaxDiff on what most drives staying vs. leaving, and a disconnect-frequency question to triangulate burnout and retention risk from multiple angles, not just one satisfaction score.
  • Includes an open 'one thing I'd change' long-text question that the AI can probe further, plus department, tenure, and employment-type breakdowns so HR can segment results without building a separate survey.
  • Every AI probe uses a transparent, inspectable prompt and each response gets an automated quality score, so people teams can trust the qualitative data going into the auto-generated report.

QuestionPro

Company Survey: Workplace Satisfaction Survey Questionnaire Sample

This is a sample workplace satisfaction questionnaire with a fixed list of questions rather than an adaptive interview experience. It's a reasonable starting point for a standard HR satisfaction survey, but it reads more like a question bank/guide than a ready-to-field, personalized pulse instrument. Good coverage of general satisfaction themes but no mechanism to dig into individual responses.

What it does well

  • Established, well-known survey platform with broad question-bank coverage for workplace topics
  • Provides a concrete sample questionnaire, useful as a starting reference for HR teams new to pulse surveys
  • Backed by a mature survey platform with standard reporting and distribution tools

Where it falls short

  • Static, fixed-question format with no adaptive AI follow-up to probe the story behind a low or high score
  • No automated per-response quality scoring or transparent AI-prompt methodology
  • No voice AI interview option or guided task/screen-share capability for deeper qualitative context

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.