Stranger Things Fan Engagement & Trivia Quiz
A fan-engagement survey for entertainment brands and streaming teams that combines trivia, character rankings, and a best-worst trade-off on what drives enjoyment of Stranger Things, plus an AI follow-up interview that surfaces the emotional 'why' behind fans' favorite character or moment — useful for merchandising, marketing, and content-decision research.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
In the last 12 months, how have you engaged with Stranger Things?
- Rewatched the whole series
- Watched new episodes only
- Watched clips or highlights online
- Read fan theories or discussion threads
- Haven't engaged with it recently
On a scale of 1 to 10, how much of a Stranger Things fan would you say you are?
Which season of Stranger Things is your favorite?
- Season 1
- Season 2
- Season 3
- Season 4
- Haven't seen them all
Rank these characters from favorite to least favorite.
- Eleven
- Hopper
- Steve Harrington
- Dustin
- Max
- Will
Which of these elements matters most to your enjoyment of the show?
- 80s nostalgia and aesthetic
- Horror and supernatural stakes
- Friendship and found family
- Romance subplots
- Mystery and puzzle-solving
- Humor and comic relief
- Soundtrack and music
- Action sequences
How much do you agree with each statement about the show?
- The writing has stayed consistently strong across seasons
- The special effects feel top-tier for a TV show
- The character relationships feel authentic
- The pacing keeps me engaged episode to episode
Trivia time: which fictional town is Stranger Things set in?
- Hawkins, Indiana
- Millbrook, Ohio
- Derry, Maine
- Riverdale, New York
How likely are you to buy Stranger Things branded merchandise or experiences (apparel, theme park attractions, live events) in the next year?
Ask the respondent to describe their single favorite character or moment from Stranger Things and probe why it stuck with them emotionally — what it reminded them of, how it made them feel, or what it says about them as a viewer. If they ranked a character low or seemed lukewarm on the show overall, gently explore what would have made it click more for them instead.
What's your age range?
- Under 18
- 18-24
- 25-34
- 35-44
- 45-54
- 55+
- Prefer not to say
What's your gender?
- Woman
- Man
- Non-binary
- Prefer to self-describe
- Prefer not to say
That's a wrap — thanks for playing along! Your answers help shape what Stranger Things content, merch, and experiences fans see next.
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Goes beyond trivia and rankings with an AI follow-up interview that asks fans to describe their single favorite character or moment, surfacing the emotional 'why' behind their engagement
- Combines a max-diff trade-off on what actually drives enjoyment of the show with a matrix of agreement statements, giving marketing and content teams structured, comparable data alongside open-ended color
- Includes fan segmentation questions (engagement history, fan-level self-rating, merch purchase likelihood, age/gender) so results can be cut by audience segment for merchandising decisions
- Every response is automatically quality-scored and rolled into an auto-generated report, so teams don't have to manually sift trivia answers and open text
Typeform
Make a Stranger Things Trivia Quiz Online—No Coding NeededA dedicated, ready-to-use Stranger Things trivia quiz template built on Typeform's conversational form style. It's focused on trivia questions rather than fan-sentiment research, so it's more of an engagement/quiz tool than a market-research instrument.
What it does well
- Purpose-built Stranger Things trivia format
- Typeform's polished, conversational one-question-at-a-time UI
- No-code setup for quick deployment
Where it falls short
- No adaptive AI follow-up questions to probe why a fan likes a character or moment
- No built-in max-diff or trade-off methodology to quantify what drives enjoyment
- No automated per-response quality scoring or auto-generated research report
SurveySparrow
Stranger Things Quiz | Stranger Things TriviaA themed trivia quiz template aimed at fan engagement and entertainment, similar in spirit to ours but centered on quiz-style scoring rather than deeper attitudinal or emotional research. Good for casual engagement campaigns, less suited to informing merchandising or content strategy decisions.
What it does well
- Stranger Things-specific quiz content
- Conversational chat-style survey format SurveySparrow is known for
- Easy to launch for fan engagement campaigns
Where it falls short
- No adaptive AI interview to capture the emotional 'why' behind favorite characters or moments
- No character ranking or best-worst trade-off methodology for enjoyment drivers
- No published methodology or automated quality scoring on responses
Jotform
Trivia Quiz Form TemplateThis is a generic trivia quiz form template, not a Stranger Things-specific or fan-engagement research instrument — it would need substantial customization to match our themed content. It's a flexible starting point for building any trivia quiz rather than a fielding-ready fan survey.
What it does well
- Highly customizable generic trivia form builder
- Jotform's broad template library and form logic tools
- Easy drag-and-drop editing for non-technical users
Where it falls short
- Not pre-built for Stranger Things or entertainment fan research, requiring manual content creation
- No adaptive AI follow-up interview or voice AI option to explore fan motivations
- No automated quality scoring or auto-generated insights report
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.