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AI Feature Adoption & Value Perception Survey

Measures user interest, perceived value, adoption barriers, and willingness to pay for AI-powered product features. Designed for SaaS product teams prioritizing their AI roadmap based on user feedback.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

24 questions · ~11 min
Q01
Message

Welcome, and thank you for participating in this survey. The purpose of this study is to understand your preferences and needs related to AI-powered features in our product. This survey takes approximately 5 minutes to complete. Your responses are confidential and will be reported only in aggregate. There are no right or wrong answers — we are interested in your honest opinions. Participation is voluntary and you may stop at any time.

Q02
Dropdown

How long have you been using our product?

  • Less than 1 month
  • 1–3 months
  • 4–12 months
  • 1–3 years
  • 3+ years
  • I'm evaluating / not yet a user
Q03
Opinion Scale

How interested are you in trying new AI features we may introduce in the next 3 months?

Scale: 17
Min:Not at all interestedMax:Extremely interested
Q04
Multiple Choice

Which of the following would you need in place before adopting AI features in our product? (Select all that apply)

  • Clear accuracy or quality metrics
  • Human-in-the-loop review controls
  • Strong data privacy assurances
  • Admin controls and permissions
  • Ability to edit AI outputs
  • Audit logs or traceability
  • Seamless integration with my workflows
  • Other (please specify)
Q05
Dropdown

If these AI features were available next month, when would you likely start using them?

  • Immediately
  • Within 1 month
  • In 1–3 months
  • In 3–6 months
  • In 6+ months
  • Not planning to adopt
Q06
Long Text

In a few words, what primary outcome would define success for AI features in your workflow?

Q07
Long Text

Based on your responses in this survey, is there anything else we should consider to make AI features more valuable for you?

Q08
Dropdown

Which of the following best describes your role level?

  • Individual contributor
  • Team lead / Manager
  • Director
  • VP / Executive
  • Prefer not to answer
Q09
Message

Thank you for your time. Your input will directly help shape our AI feature roadmap. If you opted into the pilot program, we'll be in touch soon.

Q10
Multiple Choice

In the past 30 days, have you used any AI-powered features in our product?

  • Yes
  • No
Q11
Ranking

Please rank the following AI use cases by their potential value to your work (drag to reorder, 1 = most valuable).

  1. Summarize long content
  2. Draft or improve text
  3. Automate repetitive steps
  4. Recommend next actions
  5. Generate insights from data
Drag to rank
Q12
Multiple Choice

What concerns, if any, might prevent you from using AI features in our product? (Select all that apply)

  • Data privacy or security
  • Incorrect or misleading outputs
  • Compliance or legal risk
  • Cost concerns
  • Loss of control or transparency
  • Performance or latency
  • Accessibility or inclusivity
  • None — I have no major concerns
  • Other (please specify)
Q13
Multiple Choice

Which pricing approach would you most prefer for AI features?

  • Included in current plan
  • Add-on fee per user
  • Usage-based (per action or tokens)
  • Per workspace or account
  • Not willing to pay
  • Not sure
Q14
Multiple Choice

Would you be interested in joining a limited pilot program for these AI features when available?

  • Yes
  • Maybe
  • No
Q15
AI Interview

We'd like to explore a few of your responses in more depth. An AI moderator will ask you up to 2 follow-up questions based on your answers.

Q16
Dropdown

Which functional area best describes your work?

  • Engineering / Development
  • Data / Analytics
  • Product / Design
  • Operations
  • Sales / Marketing
  • Customer Support
  • Finance / Legal
  • General Management
  • Other
  • Prefer not to answer
Q17
Multiple Choice

What best describes why you have not used the AI-powered features? (Select all that apply)

  • Didn't know they exist
  • No current need
  • Concerns about accuracy
  • Privacy or security concerns
  • Not available on my plan
  • Too complex to use
  • Other (please specify)
Q18
Opinion Scale

To what extent do you agree that AI features in our product could save you meaningful time in your daily work?

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q19
Multiple Choice

What monthly per-user price premium would be reasonable for AI features?

  • $0 — I expect it included
  • $1–$5
  • $6–$10
  • $11–$20
  • $21–$50
  • More than $50
  • Not sure
Q20
Dropdown

Which industry best describes your organization?

  • Technology
  • Financial services
  • Healthcare
  • Education
  • Retail / E-commerce
  • Manufacturing
  • Professional services
  • Government / Nonprofit
  • Media / Entertainment
  • Other
Q21
Opinion Scale

To what extent do you agree that AI features in our product could improve the quality of your work outputs?

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q22
Dropdown

Approximately how many employees are in your organization?

  • 1–10
  • 11–50
  • 51–200
  • 201–1,000
  • 1,001–5,000
  • 5,001+
  • Prefer not to answer
Q23
Opinion Scale

To what extent do you agree that AI features in our product could help you make better decisions?

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q24
Dropdown

Where are you primarily located?

  • North America
  • Europe
  • Asia
  • Latin America
  • Middle East
  • Africa
  • Oceania
  • Prefer not to answer

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.