Q01
Long Text
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GDPR Consent Copy & Preference Center Usability Study
A UX research instrument that evaluates clarity, trust, and usability of GDPR consent messages and privacy preference center controls through A/B stimulus comparison and behavioral preference measures.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
21 questions · ~4 min
Q02
Multiple Choice
When did you last adjust privacy or notification preferences in any app or website?
Q03
Long Text
<p>Imagine you open an app's preference center and see the following consent text. Please read both versions carefully before answering the questions that follow.</p><p><strong>Version A:</strong></p><p>"We use your data to personalize content and improve the app. This includes pages you view, items you buy, device type, and your approximate city-level location. We do not collect precise GPS, your contacts, or payment card numbers. You can change choices anytime. Essential uses for security and functionality can't be turned off. See details."</p><p><strong>Version B:</strong></p><p>"With your permission, we and our partners use cookies and similar technologies to understand how you use our app and to offer relevant content. Data include device info, pages visited, purchases, and your city-level location. You can opt out of non-essential uses. Essential uses for security and service cannot be turned off. Learn more."</p>
Q04
Multiple Choice
According to the consent text you just read, which kinds of data are collected? (Select all that apply.)
Q05
Multiple Choice
Which version feels more transparent to you overall? (Select one.)
Q06
Long Text
Thinking about the consent text overall, please rate your agreement: "The consent message was easy to understand."
Q07
Multiple Choice
Which control pattern would you most prefer in a preference center? (Select one.)
Q08
Long Text
What, if anything, would you change about the consent message to make it clearer or more trustworthy? If any specific word or phrase felt confusing, please mention it.
Q09
Long Text
What is your age?
Q10
Long Text
Thank you for your time! Your feedback will help improve clarity and user control in privacy experiences.
Q11
Multiple Choice
According to the consent text, which uses cannot be turned off? (Select one.)
Q12
Long Text
"The consent message made me feel in control of my data."
Q13
Long Text
Please rank the following elements by how much they improve your trust in a consent message (drag the most helpful to the top). You only need to rank your top 3.
Q14
AI Interview
We'd like to explore your thoughts about consent messages and preference controls in a bit more depth. An AI moderator will ask you a couple of follow-up questions based on your earlier answers.
Q15
Long Text
In which region do you currently live?
Q16
Long Text
"I felt comfortable with the types of data described as being collected."
Q17
Long Text
Based on your responses in this survey, please share any additional thoughts or feelings about consent messages or privacy preference center experiences.
Q18
Long Text
What type of device do you primarily use for apps?
Q19
Long Text
"The consent message felt honest and trustworthy."
Q20
Long Text
What is your gender? (Optional)
Q21
Long Text
How likely would you be to accept the consent as shown?
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.