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Wedding Flower Consultation & Vision Intake

Captures a couple's wedding date, venue, guest count, budget priorities, and style preferences ahead of a florist consultation, then uses an AI follow-up interview to surface the emotional story and specific imagery behind their vision — so the design team can propose flowers that match what the couple actually pictures, not just the style words they checked.

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Sample questions

A preview of what’s in the template. Every question is editable before you launch.

14 questions · ~7 min
Q01
Message

Congratulations on your upcoming wedding! This quick intake helps us prepare for your flower consultation — your date, venue, budget priorities, and style. It takes about 6 minutes, and there are no wrong answers.

Q02
DateRequired

What is your wedding date?

Q03
Multiple ChoiceRequired

What best describes your ceremony/reception setting?

  • Indoor ballroom or hotel
  • Outdoor garden
  • Barn or rustic venue
  • Beach or waterfront
  • Historic estate or church
  • Backyard or private residence
  • Other
Q04
NumberRequired

Roughly how many guests are you expecting?

Q05
Multiple ChoiceRequired

What is your overall budget range for wedding flowers? (Template note: replace with your own currency and price tiers before launching.)

  • Under $1,500
  • $1,500–$3,000
  • $3,000–$5,000
  • $5,000–$8,000
  • $8,000+
  • Not sure yet
Q06
Short Text

In a few words, describe the color palette or overall feeling you're picturing for your flowers.

Q07
Multiple ChoiceRequired

Which style comes closest to your floral vision?

  • Romantic & classic
  • Modern & minimalist
  • Boho & wild
  • Garden & lush
  • Glam & dramatic
  • Not sure yet
Q08
RankingRequired

Rank these floral elements from most to least important to you.

  1. Bridal bouquet
  2. Ceremony arch or backdrop
  3. Reception centerpieces
  4. Bridal party bouquets & boutonnieres
  5. Floral installations (hanging, walls)
  6. Personal flowers (corsages, crowns)
Drag to rank
Q09
Point AllocationRequired

If you had 100 points to spend on your flower budget, how would you split it across these categories?

  • Ceremony flowers
  • Reception centerpieces
  • Bridal party flowers
  • Bridal bouquet
  • Floral installations & decor
  • Extras (favors, petals, etc.)
Allocate 100 points
Q10
Matrix

How do you feel about each of these flower families for your wedding?

6 rows × 4 columns
  • Garden roses & peonies
  • Wildflowers & foraged greenery
  • Tropical or exotic blooms
  • Dried & preserved florals
  • Orchids
  • +1 more
Columns: Love it · Like it · Neutral · Not for me
Q11
Photo response

Upload up to a few inspiration photos — Pinterest saves, a dress detail, a venue shot, anything that shows the look you love.

Q12
Opinion Scale

How important is it to you that your flowers are locally grown and in-season?

Scale: 1 – 5
Min:Not important at allMax:Extremely important
Q13
AI Interview

Explore the emotional story behind the couple's floral vision: ask what moment, place, or memory inspired the style and color words they chose, and push past generic labels to specific textures, blooms, or a photo they keep returning to. If they selected 'Not sure yet' on style, guide them through 2-3 sensory prompts (a favorite room, a color they wear often, a place that feels like them) to surface latent preferences. Also surface any tension between their top-ranked floral priority and their budget allocation — ask what they'd trade down first if costs run over.

Q14
Message

That's everything we need for now — thank you! Your answers go straight to your florist so your consultation can start with real proposals instead of guesswork.

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

How it compares

We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.

Why this template

  • Captures the practical basics (date, venue, guest count, budget split, style) alongside a dedicated AI follow-up interview that asks about the moment or memory behind the couple's vision, not just checkbox style words
  • Uses a constant-sum budget allocation and ranking question so the design team knows what to prioritize when trade-offs are needed, not just a single budget range
  • Includes a photo upload step plus a matrix rating of flower families, giving the florist both visual references and nuanced preference data before the consultation
  • Ends with an automatically generated report summarizing both the structured answers and the emotional story surfaced in the AI interview, ready to hand to the design team

Jotform

Wedding Flower Consultation Form Template

A static, fielding-ready form builder template focused specifically on wedding flower consultations, with Jotform's typical drag-and-drop customization and integrations. It captures structured intake fields but has no mechanism to probe deeper into a couple's answers. Good for quick data collection, not for uncovering the story behind stated preferences.

What it does well

  • Purpose-built specifically for wedding flower consultations
  • Easy to customize fields and branding via Jotform's form builder
  • Likely integrates with Jotform's broader ecosystem (payments, notifications, etc.)

Where it falls short

  • Static question set with no adaptive follow-up to explore emotional context or imagery
  • No voice interview option or guided task/screen-share capability
  • No automated quality scoring or transparent AI prompt methodology

SurveySparrow

Wedding Flower Consultation Form Template

A conversational-style survey template aimed at the same wedding flower consultation use case, benefiting from SurveySparrow's chat-like UI that can feel more personal than a plain form. It's still a fixed question flow, though, so the 'conversational' feel is presentational rather than adaptive. No indication it can dynamically follow up based on a couple's specific responses.

What it does well

  • Conversational UI that may feel warmer than a traditional form
  • Templated specifically for wedding flower consultations
  • Likely supports SurveySparrow's standard reporting/dashboard features

Where it falls short

  • No adaptive AI follow-up interview — question order and content are fixed regardless of answers
  • No voice AI interview or screen-share guided task option
  • No per-response quality scoring or published prompt transparency

Typeform

Wedding Planner Consultation Form Template

This is a broader wedding planner consultation template rather than one focused specifically on floral vision, so it's a partial comparison — relevant for overall UX and intake structure but not tailored to florist-specific questions like flower families or bloom rankings. It offers Typeform's signature one-question-at-a-time conversational format, but the flow is pre-set rather than adaptive.

What it does well

  • Polished, conversational one-question-at-a-time interface
  • Applicable to general wedding planning intake, not just florals
  • Easy embedding and branding consistent with Typeform's design reputation

Where it falls short

  • Not floral-specific, so lacks flower-family matrices, style rankings, or budget-split questions tailored to florists
  • No adaptive AI interview to surface the emotional story or imagery behind stated preferences
  • No automated quality scoring or transparent AI prompt disclosure

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

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