Q01
Message
All templates
Favorite Celebrity Affinity & Fan Engagement Survey
Explores who audiences follow most closely, why they're drawn to that person, and how far that affinity extends into purchase and content behavior. Built for entertainment, media, and talent-marketing teams sizing celebrity partnerships. The AI follow-up interview digs into the specific moment or trait that turned casual awareness into genuine fandom.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
14 questions · ~7 min
Q02
Short TextRequired
Who is the one celebrity you'd call your current favorite? (First name is fine.)
Q03
Multiple ChoiceRequired
Which best describes what this person is best known for?
- Acting/film or TV
- Music
- Sports
- Social media/influencer content
- Comedy
- Business or public figure
- Other
Q04
Multiple ChoiceRequired
In the last 30 days, where have you actively followed or engaged with content about this celebrity?
- TikTok
- YouTube
- X/Twitter
- Streaming shows or movies
- Podcasts
- News or magazine coverage
- I haven't engaged with anything in the last 30 days
Q05
Opinion ScaleRequired
How closely do you follow this celebrity's public life and work?
Scale: 1 – 5
Min:Casual awareness onlyMax:I follow nearly everything they do
Q06
MatrixRequired
Thinking of your favorite celebrity, how would you rate them on each of these?
6 rows × 5 columns
- Talent or skill
- Relatability
- Personal values
- Style or image
- Sense of humor
- +1 more
Columns: Poor · Fair · Good · Very good · Excellent
Q07
Best–Worst Trade-off (MaxDiff)Required
When it comes to why someone becomes a fan of a celebrity, which of these matter most and least to you?
- Their talent or achievements
- How relatable they seem
- Their sense of humor
- Their values or causes
- Their physical appearance or style
- How often they interact with fans
- Their story or background
- Their confidence or attitude
Pick best & worst per setBest:Matters mostWorst:Matters least
Q08
Opinion ScaleRequired
How likely would you be to try a product or brand this celebrity personally endorses?
Scale: 0 – 10
Min:Not at all likelyMax:Extremely likely
Q09
AI Interview
Reconstruct the origin story of this fandom: what specific moment, performance, or piece of content first made this respondent take notice of their favorite celebrity, and how has their level of interest changed since then. Anchor on their rating of 'authenticity' and ask them to explain what authenticity looks like in this celebrity's behavior versus a celebrity they've lost interest in. If they mention a past favorite they dropped, probe what specifically caused that shift.
Q10
Ranking
Rank these types of content you'd most want to see more of from your favorite celebrity, from most to least wanted.
- Behind-the-scenes/day-in-the-life content
- New creative work (music, film, shows)
- Direct fan interaction (Q&As, comments, lives)
- Opinions on current events or causes
- Product or brand collaborations
- Personal life updates
Drag to rank
Q11
Multiple Choice
What would most likely make you stop following a celebrity you currently like?
- A scandal or controversy
- They stop putting out new work
- Their content starts feeling inauthentic or overly commercial
- They take a public stance I disagree with
- I simply lose interest over time
- Nothing would change my support
Q12
Number
What is your age?
Q13
Multiple Choice
What is your gender?
- Woman
- Man
- Non-binary
- Prefer to self-describe
- Prefer not to say
Q14
Message
That's everything — thank you for sharing your fandom with us! Your responses feed into a report on what actually drives celebrity engagement and endorsement value.
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Includes an AI follow-up interview that reconstructs the specific moment, performance, or trait that turned casual awareness into genuine fandom, going beyond static rating questions
- Combines behavioral tracking (30-day engagement channels, purchase likelihood from celebrity endorsements) with attitudinal measures (matrix ratings, max-diff on fan motivations) in one flow
- Uses ranking and max-diff exercises to force tradeoffs on content preferences and fan-driver priorities, producing more decision-useful data than simple multiple choice
- Closes with demographic questions (age, gender) plus a full narrative fandom reconstruction, giving talent-marketing teams both quantifiable segments and qualitative origin stories
SurveyMonkey
Favorite Celebrities Survey TemplateThis is a directly comparable, ready-to-field template covering celebrity preference and fandom topics. It appears built around standard closed-ended question types typical of SurveyMonkey's editor rather than any adaptive interviewing. As a template page, it's fielding-ready but likely static once deployed.
What it does well
- Ready-to-use template requiring no build time for basic celebrity preference questions
- Backed by SurveyMonkey's established survey logic and distribution tools
- Likely supports standard question types (multiple choice, rating scales) suitable for quick fielding
Where it falls short
- No adaptive AI follow-up interviewing to probe why a fandom formed or what moment sparked it — respondents are limited to pre-set question paths
- No voice AI interview option or guided screen-share tasks for deeper qualitative capture
- No automated per-response quality scoring or transparent prompt methodology published for the template
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.